Modern Couples was a enormous exhibition held at the Barbican in the winter of 2018/19, which examined the role played by couples, women, lesbians, gay men and transgender people in the avant-garde art and literary movements of the early twentieth century.

Beginning by describing the working relations of no fewer than 40 (mostly heterosexual) artistic couples, the exhibition went on to examine a variety of other forms of artistic collaboration – between same-sex partners, between trios of artists, ménages à trois, and among larger groupings and movements, such as the Surrealists. The exhibition was a polemical one designed to show that:

1. not only was the core of the Modernist movement based around radical new ideas about love, sex and eroticism, but also that:
2. Modernism was the result of an unprecedented number and variety of types of artistic collaboration

With over 80 named artists and some 600 objects and artworks on show, the exhibition was an overwhelming bombardment of information and took a lot of time and several visits to really absorb.

Key words of contemporary artspeak

Above all, it was a very wordy exhibition, with over 40 lengthy wall labels, totalling some 100 paragraphs of densely factual text, plus extensive quotations from the writings, letters, diaries and so on of the numerous artists and authors featured.

As I read through these labels I became more and more aware of the repetition of key words and phrases and the recurrence of key themes and ideas. Eventually I began to wonder what it would be like it I cut and pasted together all the phrases which used one or more of these keywords; to see what picture would emerge from this textual collage.

A collage of quotes

So: this blog post is intended as a collage of the keywords (and, therefore, the key themes) from the exhibition. After all, collage – cutting up and re-arranging words and images – was a distinctive invention of the Modern movement.

I’m not sure what conclusions to draw. On a purely logical level, the repetition of a small set of closely related terminology to do with love, sex, desire and gender suggests the narrowness of the concepts underpinning the exhibition and the tremendous limitedness of the curators’ concepts and vocabulary.

But, on another level, the repetitions may have a sort of incantatory quality: like the holy words and phrases repeated by Christians and other religions at their weekly services, annual festivals, rites of passage, baptisms, christenings and deaths. In Christianity these would be keywords like God, love, Father, Son, sin, forgiveness, love, atonement, saviour, saint. In the jargon of modern artists and curators the keywords are bourgeois, challenge, desire, erotic, gender, practice, queer, sex, subvert, same-sex desire, transgressive and unconventional. If religion concerns things of the spirit, modern art is all about the body.

Repetition and faith

Repetition performs a number of functions for a believer: it grounds them in their beliefs; the reassuring litany of familiar words and ideas binds you to the community of the faithful; repetition drums home key terms and concepts with a brainwashing function which eventually makes independent thought impossible. To the initiate, the litany is a quick introduction to the value system of the ideology.

In much same way, the following keywords are central elements in the modern secular religion of critical theory, touching on notions of identity politics, LGBTQ+ activism, feminist theory, and a kind of watered-down Marxism – the key elements which dominate modern art jargon.

Their purpose is not to explain anything but to create a sense of identity and community among believers, to identify the enemy, rally the faithful, and endlessly repeat the key dogmas which the true believer must hold in order to be saved.

A dictionary of received ideas

Viewed another way, this post invokes the spirit of Gustave Flaubert’s Dictionary of Received Ideas. This was:

A short satirical work assembled from notes compiled by Gustave Flaubert during the 1870s, lampooning the clichés endemic to French society under the Second French Empire.

For his own amusement Flaubert assembled notes towards ‘a dictionary of automatic thoughts and platitudes’, where a platitude is defined as:

A remark or statement, especially one with a moral content, that has been used too often to be interesting or thoughtful… A trite, meaningless, or prosaic statement, often used as a thought-terminating cliché… The statement may be true, but its meaning has been lost due to its excessive use.

Note how a key aspect of a platitude is that it has lost its meaning due to repetition. That’s my point about these artspeak ideas. They may seem radical and shake your world the first time you read them, when you’re 17 or so. But just in this exhibition the same ideas are repeated 10, 15, 20 times, which makes them start to lose their power. And if you visit 10 exhibitions which feature the same basic ideas, rephrased 10 or so time, you’ll have read the same ideas about art ‘subverting bourgeois norms’ 100 times. And if you’ve visited hundreds of art exhibitions then you’ll have seen this same handful of ideas expressed in all possible permutations, thousands of times.

Over time repetition makes them go from exciting and mind-opening, to familiar and comfortable, and then on to threadbare empty. Incessant repetition turns them into platitudes and clichés.

So I am both a) lampooning the clichés of contemporary artspeak, using the texts available at this particular show and b) showing how endless, brainless repetition of the same handful of ideas and phrases eventually empties them of all meaning.

The list of keywords

In what follows I give three elements:

1. the keyword
2. the attitude any self-respecting, progressive follower of intellectual fashion should adopt towards it (in italics) – that’s the bit which is most a homage to Flaubert’s dictionary of platitudes and stock attitudes
3. then quotes from the wall labels at the Modern Couples exhibition, which illustrate how the keyword is used by curators

N.B. I’ve punctuated the list with illustrations of images from the exhibition.

Bourgeois

Bourgeois morality. Bourgeois conformity. Bourgeois conception of marriage. Awful. Stifling. Must be combated and overthrown.

‘Toyen and Štyrský believed in the political nature of eroticism, convinced that desire could transform human consciousness, fight bourgeois conformity, assault the hypocritical status quo, while opening up a liberated space unfiltered by aesthetic and moral constraints.’ (Hannah Höch and Raoul Hausmann)

‘In Hausmann’s eyes, Höch needed to free herself from the bonds of bourgeois morality and as he wrote to her, ‘kill the father in yourself’.’ (Hannah Höch and Raoul Hausmann)

‘Inspired in part by their friend and collaborator Vladimir Mayakovsky’s 1921 assertion that henceforth “the streets shall be our brushes, the squares our palettes“, bourgeois representation was to be eliminated and photography and design were to be valued equally with painting and sculpture.’ (Varvara Stepanova and Alexander Rodchenko)

‘[Mayakovsky, Osip and Lilya Brik’s] unconventional relationship placed friendship, love and creativity at the centre of a way of life that paid no heed to the bourgeois conception of marriage.’ (Lilya Brik, Osip Brik and Vladimir Mayakovsky)

Alexander Rodchenko, Lilya Brik and Vladimir Mayakovsky

Challenge

All good art ‘challenges’ bourgeois conformity, popular conceptions, gender stereotypes and everything else bad.

‘Within the same photographs, polarities such as poetry and violence; submission and agency; and male and female are challenged.’ (Lee Miller and Man Ray)

‘Throughout the 1920s, Cahun and Moore pursued a project of theatrical camera play that yielded hundreds of photographic images, mostly featuring Cahun in a variety of roles that challenged the established repertoire of gender stereotypes.’ (Claude Cahun and Marcel Moore)

‘Stieglitz interpreted O’Keeffe’s early paintings as embodying female sexuality and O’Keeffe, perhaps in an attempt to counter such an interpretation, began painting New York City, challenging the popular perception of urban motifs being essentially masculine territory.’ (Georgia O’Keeffe and Alfred Stieglitz)

Georgia O’Keeffe by Alfred Stieglitz (1918)

Desire

This is polite curatorspeak for sexual attraction, lust, sex, sex drive, libido, carnality, lasciviousness, all of which are banned. ‘Desire’ is the very broad term which covers all of this. Heterosexual ‘desire’ is deprecated. The best form of ‘desire’ is same-sex desire, preferably female. Purer, more refined.

‘Toyen and Štyrský believed in the political nature of eroticism, convinced that desire could transform human consciousness, fight bourgeois conformity, assault the hypocritical status quo, while opening up a liberated space unfiltered by aesthetic and moral constraints.’ (Hannah Höch and Raoul Hausmann)

‘The exhibition begins on the Lower Level where all the principal themes that gave rise to Modernism and underpin Modern Couples are introduced: desire, agency, transgression, liberation, activism, collaboration and the urgent pulse of experiment.’ (Introduction)

‘In her confident embrace of female same-sex relationships, Sackville-West engendered desire in Woolf that then permeated her writing…’ (Vita Sackville-West and Virginia Woolf)

‘The relationship [with Vita] gave rise to Woolf’s Orlando (1929), a transformation of desire into writing.’ (Vita Sackville-West and Virginia Woolf)

‘Zürn shared Bellmer’s fascination with mapping desires and fears onto the female body. Eyes, limbs and breasts, often entangled with hybrid animal forms are recurrent motifs in her work.’ (Unica Zürn and Hans Bellmer)

‘For Bellmer, Zürn was a living incarnation of his Poupée and so he played out his desires on her body in a number of works that are powerful but undeniably shocking.’ (Unica Zürn and Hans Bellmer)

‘Klimt was one of Austria’s most acclaimed artists, who put the female form centre-stage, celebrated desire and the human psyche and created luxurious canvases, murals and mosaics.’ (Emilie Flöge and Gustav Klimt)

‘Male homosexuality was illegal in the United States when the American photographer George Platt Lynes was active from the mid-1930s until his death, and yet he trailblazed defiantly homoerotic works that celebrate male desire.’ (George Platt Lynes, Glenway Wescott and Monroe Wheeler)

George Platt Lynes, Stoneblossom (c. 1941) by PaJaMa. Collection Jack Shear

Erotic

Just as same-sex desire is the best form of desire, so the optimum form of eroticism is homoeroticism. Both are based on the universal if unspoken disapproval shared by women and gay art curators of heterosexual male sexuality.

‘More than any of his contemporaries, the French sculptor Auguste Rodin knowingly placed eroticism at the centre of his work.’ (Camille Claudel and Auguste Rodin)

‘The, inanimate, naked figure sprawled on a bed of twigs and only visible through a peephole was cast from her body, the result of a long artistic and erotic dialogue between the two artists.’ (Maria Martins and Marcel Duchamp)

‘Saint Sebastian became one of [Lorca and Dali’s] coded signs, the preferred mascot for their different aesthetics. The saint’s historical association with male homoeroticism and sado-masochism may also have been on their minds.’ (Federico García Lorca and Salvador Dalí)

‘Male homosexuality was illegal in the United States when the American photographer George Platt Lynes was active from the mid-1930s until his death, and yet he trailblazed defiantly homoerotic works that celebrate male desire.’ (George Platt Lynes, Glenway Wescott and Monroe Wheeler)

‘Homophobic views were rife in post-war America when PaJaMa – an acronym for the collective formed by Paul Cadmus, Jared French and Margaret French in 1937 – began taking their homoerotically charged photographs.’ (PaJaMa: Paul Cadmus, Jared French and Margaret French)

‘Erotically charged photographs of these dolls were celebrated in Surrealist circles and remain extraordinary relics of a “mad love”.’ (Unica Zürn and Hans Bellmer)

‘Together [Lee Miller and Man Ray] made the darkroom and studio a place of shared photographic and erotic experiment.’ (Lee Miller and Man Ray)

Lee Miller with a cast of her torso, Downshire Hill, London, England 1940 by Roland Penrose © Roland Penrose Estate, England 2018. The Penrose Collection

Gender

‘Gender’ is possibly the central concept of modern art theory. What all modern art is about. What all contemporary art curators are obsessed with. The best art subverts, interrogates, undermines etc bourgeois gender stereotypes, expectations etc.

‘Gender indeterminacy, sexual empowerment and the fight for safe spaces of becoming were part of the avant-garde currency.’ (Lili Elbe and Gerda Wegener)

‘Capturing Picasso with his eyes closed and wearing only his bathing trunks while holding a bull’s skull, Maar makes Picasso’s famous machismo her subject. In a turnaround of gender expectations, Picasso becomes Maar’s muse.’ (Dora Maar and Pablo Picasso)

‘In 1934 [Toyen and Jindrich Štyrský] founded the Czech Surrealist Group that was known for rejecting notions of gender entirely.’ (Toyen and Jindřich Štyrský)

‘[Toyen]’s use of phallic imagery is a rare example of a female artist humorously commenting on the standard erotic language of the time and subverting gender expectations.’ (Toyen and Jindřich Štyrský)

‘Born Maria Cerminova, Toyen chose an ungendered pseudonym, which she claimed, came from the French word for citizen “citoyen”.’ (Toyen and Jindřich Štyrský)

‘With new inspiration Hannah Höch continued to comment on the battle of the sexes, gender and the ‘new woman’ as an engine of social renewal.’ (Til Brugman and Hannah Höch)

‘Throughout the 1920s, Cahun and Moore pursued a project of theatrical camera play that yielded hundreds of photographic images, mostly featuring Cahun in a variety of roles that challenged the established repertoire of gender stereotypes.’ (Claude Cahun and Marcel Moore)

Suzanne Malherbe/Marcel Moore (1928) by Claude Cahun. Courtesy of Jersey Heritage Collections

Practice

Blanket term for what any artist actually does.

‘The photograms have solely been attributed to László, yet a double portrait of both artists is evidence enough of their collaborative practice.’ (Lucia Moholy and László Moholy-Nagy)

‘[Sonia]’s practice soon impregnated all aspects of life, experimenting with domestic interiors, dress, theatre designs and textiles in parallel with the chromatic fireworks found in Robert’s painting.’ (Sonia Delaunay and Robert Delaunay)

‘Taeuber-Arp’s puppets for King Stag show the importance of performance and dance within her practice.’ (Sophie Taeuber-Arp and Jean Arp)

‘[Natalia Goncharova and Mikhail Larionov] were prolific and versatile, engaging in a Russian form of expressionist practice known as Neo-Primitivism.’ (Natalia Goncharova and Mikhail Larionov)

‘The American photographer Margrethe Mather was instrumental in the development of her fellow countryman Edward Weston’s practice as a photographer.’ (Margrethe Mather and Edward Weston)

Edward Weston and Margrethe Mather (1922) by Imogen Cunningham. George Eastman Museum © Imogen Cunningham Trust

Queer

Hugely important concept. Far larger than the art world, ‘queer’ is a central part of the campaign throughout the humanities and beyond to overthrow traditional bourgeois notions of gender stereotyping and heterosexual convention. See ‘Queer Studies’.

‘Many of their images were taken on the beaches of Fire Island, Nantucket and Provincetown, offering a record of a long standing LGBTQ community in the United States, as Fire Island especially, was – and still is – a sanctuary for queer freedom.’ (PaJaMa: Paul Cadmus, Jared French and Margaret French)

‘With Orlando [Virginia Woolf] craftily weaved together one of the most important queer texts of the 20th century.’ (Chloe liked Olivia)

‘These lively, cultural spaces attracted a variety of creative queer women such as the female modern dandy, the Symbolist inspired femme-fatale and the androgyne.’ (Chloe liked Olivia)

Virginia Woolf and Vita Sackville-West

Sex

Generally disapproved-of word because mostly (but not always) associated with male sexuality, toxic masculinity, heteronormativity, gender stereotyping, gender conventions, bourgeois conformity and everything bad. Meaning men, basically. Thus Rodin’s ‘sexual prowess’ and Klimt’s ‘sexual exploits’ are disapproved of.

Broadly speaking, men have the rather disgusting ‘sex‘ while women, gay men and lesbians have the far more spiritual and superior ‘desire‘.

‘Dating from when Claudel and Roding first met, Je suis belle (1882) pairs two previously existing works and expresses the older artist’s feelings of sexual prowess with characteristic bravura.’ (Camille Claudel and Auguste Rodin)

‘Duchamp made sexual union the focus of much of his conceptually oriented work.’ (Maria Martins and Marcel Duchamp)

‘The Erotic Objects became sexually charged keepsakes for Duchamp.’ (Maria Martins and Marcel Duchamp)

‘With “Chloe liked Olivia” Virginia Woolf’s A Room of One’s Own made a thinly veiled reference to female like-with-like sexuality for those looking out for it.’ (Chloe liked Olivia)

‘She was close to the Dadaists and Surrealists and was known for her sexually liberated relationships with artists and writers, including Louis Aragon, Aldous Huxley and Ezra Pound.’ (Nancy Cunard and Henry Crowder)

‘The extent of Dali and Lorca’s sexual relationship is unclear, although Dalí made a pointed reference to it in his later autobiography.’ (Federico García Lorca and Salvador Dalí)

‘This adventurous ménage à trois escaped the intolerance of American society for Paris and Villefranche-sur-Mer where they met a diverse artistic and largely sexually liberated community. (George Platt Lynes, Glenway Wescott and Monroe Wheeler)

‘Klimt was well known for his sexual exploits and illegitimate children, but his relationship with Flöge was respectful and mutually enabling.’ (Emilie Flöge and Gustav Klimt)

The Bride by Gustav Klimt (1918)

‘The decidedly cool and precise evocation of the hawk in the story reflects Westcott’s own struggles with aging and sexual frustration.’ (George Platt Lynes, Glenway Wescott and Monroe Wheeler)

‘The three first met at the Art Students League of New York, where Paul and Jared were lovers. Jared married Margaret in 1937, after which he sustained a sexual relationship with both partners.’ (PaJaMa: Paul Cadmus, Jared French and Margaret French)

‘Hausmann also upheld that a sexual liberation would enable a life unconstrained by monogamy and so was happy to maintain a relationship with Höch while still married to his wife.’ (Hannah Höch and Raoul Hausmann)

Subvert

The key central aim of all modern and contemporary art is to ‘subvert’ bourgeois convention and gender stereotyping and all bad things. Can be used interchangeably with ‘challenge.’

‘They also subverted the Greek myth of Narcissus (the tale of a young man who falls in love with his own reflection) to celebrate queer desire and refute historical ideas of feminine vanity.’ (Claude Cahun and Marcel Moore)

‘[Toyen]’s use of phallic imagery is a rare example of a female artist humorously commenting on the standard erotic language of the time and subverting gender expectations.’ (Toyen and Jindřich Štyrský)

Drawing 18 from the cycle ’21’ by Toyen (1938) Subverting gender expectations?

Same-sex desire

The best kind of desire because it doesn’t involve horrible heterosexual men.

‘In her confident embrace of female same-sex relationships, Sackville-West engendered desire in Woolf that then permeated her writing.’ (Vita Sackville-West and Virginia Woolf)

‘Woolf’s activism and advocacy for same-sex love echoed what was happening on Paris’s more tolerant Left Bank.’ (Chloe liked Olivia)

Transgressive

The main aim of modern artists is to ‘transgress’ all the terrible conventions of bourgeois / conventional / racist / sexist / homophobic society by producing fabulously transgressive art. Use with the verbs ‘challenge’ and ‘subvert’.

‘Perceived as transgressive in the racist context of the 1920s and 1930s, the relationship [of Nancy Cunard and Henry Crowder] was a source of profound enrichment for both of their careers and opened Cunard’s eyes to the segregation in the United States as well as introducing her to Black American culture.’ (Nancy Cunard and Henry Crowder)

‘It was their shared belief in the transgressive and poetic potential of erotic imagery that had the biggest impact on surrealism.’ (Lee Miller and Man Ray)

‘By all accounts, Zurn and Bellmer were magnetically drawn to each other and the intense and transgressive nature of their relationship is starkly evident in their respective works.’ (Unica Zürn and Hans Bellmer)

One of many iterations of ‘the Doll’ by Hans Bellmer

Unconventional

The modern artist is desperately unconventional. He, she and they aim to transgress and subvert and challenge as many artistic and social conventions as possible in order to attain a peak of unconventionality. Conventions are for ‘normies’. Bourgeois conventions were made to be transgressed, challenged and subverted by artists who dared to be unconventional.

‘Mather made several portraits of Weston and others, employing unconventional cropping. In a number of intimate nude portraits of Mather, Weston did the same.’ (Margrethe Mather and Edward Weston)

‘Their unconventional relationship placed friendship, love and creativity at the centre of a way of life that paid no heed to the bourgeois conception of marriage.’ (Lilya Brik, Osip Brik and Vladimir Mayakovsky)

‘From 1910 onwards, the year of their marriage, Sonia and Robert Delaunay sought to break loose from conventional approaches to painting’ (Sonia Delaunay and Robert Delaunay)

‘Most notable, was their adoption of face painting as a means of upsetting established conventions and celebrating what they considered the multi-dimensional and magical qualities of modernity.’ (Natalia Goncharova and Mikhail Larionov)

Natalia Goncharova and Mikhail Larionov, Moscow, 1913

Related link

• Modern Couples: Art, Intimacy and the Avant-garde was at the Barbican Art Gallery from October 2018 to January 2019

More art reviews

• All my art and exhibition reviews