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Image depicts vertically oriented promotional graphic combining QR code blocks, contact information, and descriptive text. Four QR codes are arranged symmetrically in the upper half of composition, occupying left and right corners. Centered between codes is crossed-bread emblem, functioning as minimal iconographic logo. Below logo, contact handle “@alexboya_” and email address “info@alexboya.com
” are provided in serif typeface.

Lower portion consists of block text in justified alignment, outlining conceptual framework for TheMill.World. Content identifies the project as an “innovative creative platform” integrating graphic novel, animation series, and community-based art collaboration. Emphasis is placed on large-scale participation, citing involvement of more than 100 guest artists. Narrative premise situates Chapter 1 in near-future city, where “reverse-zombie pandemic” emerges from agrochemical corporation’s synthetic bread, transforming individuals into animate bread entities. Unlike traditional zombie figures, these bread beings are nonviolent but relentlessly pursued by living humans experiencing hunger intensified by climate-induced food scarcity.

Text further describes the work as immersive social experiment structured in three phases, emphasizing transmedia approach spanning speculative storytelling, science-fiction world-building, and audience engagement across multiple platforms. Typography is consistent throughout, presented in black serif font against white background for clarity and legibility.

The design merges utilitarian QR technology with narrative description, functioning as both scannable entry point and self-contained informational artifact. The integration of iconography, contact metadata, and descriptive storytelling encapsulates promotional and conceptual aims of the project.
Bannière promotionnelle imprimée sur support vertical autoportant, placée à l’intérieur d’un espace de bureau. L’illustration centrale représente une figure anthropomorphe en costume sombre, avec une tête composée de pâte cuite évoquant une miche de pain, des traits faciaux simplifiés et une posture rappelant l’iconographie du zombie. Les bras sont tendus vers l’avant dans un geste stéréotypé d’animation cinématographique. Le fond du visuel est rempli d’une teinte rouge uniforme. La partie supérieure contient le texte en anglais « Walking Bread » accompagné d’une mention de l’auteur. Dans la partie inférieure, un code QR imprimé en noir sur rouge est positionné à côté de l’identifiant numérique « themill.world » permettant un accès en ligne. Le dispositif physique de présentation inclut une barre transversale supérieure et des montants métalliques latéraux fixés à une base de sol plate. L’environnement environnant comprend un bureau en bois avec tiroirs et un panneau séparateur de type cloison, soulignant le caractère intérieur et contextuel de l’installation.

宣传竖幅印刷在自立支架上,置于办公室空间内。画面主体为穿深色西装的人形角色,头部由烤制面团组成,形态似面包,面部特征简化,姿势模仿僵尸形象,双臂前伸。背景为纯红色。顶部文字写有英文标题“Walking Bread”及作者署名。下部包含黑色二维码以及“themill.world”的标识,用于线上访问。支架结构由顶部横杆、两侧金属立柱及平板底座组成。周边环境可见木质抽屉桌及办公室隔断,凸显室内展示情境。

Vertical freestanding banner located indoors, printed with illustration of humanoid in dark business suit with head stylized as baked bread loaf. Facial features minimized, arms extended forward in manner referencing zombie cinematic trope. Background uniformly red. Upper section includes English title “Walking Bread” with author credit. Lower portion integrates QR code printed in black with adjacent text “themill.world” linking to digital platform. Support system consists of upper crossbar, vertical metallic posts, and flat floor base. Surrounding office environment visible: wooden desk with drawers, partition panel, emphasizing context of indoor promotional installation.

Вертикален промоционален банер, поставен върху самостоятелна конструкция в офис среда. Централната илюстрация показва фигура в тъмен костюм с глава във форма на изпечен хляб, със схематично лице и протегнати ръце в поза, напомняща зомби. Фонът е червен. В горната част е изписано заглавието “Walking Bread” с авторско означение. В долната част има QR код и надпис „themill.world“. Конструкцията включва напречна горна греда, метални колони и плоска основа. В средата около банера се виждат дървено бюро с чекмеджета и офис преграда, което подчертава вътрешния характер на експозицията.

Pancarta promocional vertical autónoma situada en interior, con impresión de figura antropomórfica vestida con traje oscuro y cabeza semejante a pan horneado. Rasgos faciales esquemáticos, brazos extendidos hacia delante en referencia al cliché del zombi. Fondo de color rojo uniforme. Parte superior con título en inglés “Walking Bread” y crédito del autor. Parte inferior con código QR en negro y texto “themill.world” que enlaza con plataforma digital. La estructura física consta de barra transversal superior, postes metálicos laterales y base plana de suelo. Alrededor se distinguen escritorio de madera con cajones y panel separador, indicando instalación en oficina.
Digital promotional layout consisting of a composite arrangement of text, graphics, and photographic portraits announcing an event under the title “At the service of the narrative.” The upper left quadrant contains a rectangular banner with a gradient background transitioning between pastel hues of green, purple, and light yellow, overlaid with black sans-serif typography listing the session’s name and contextual details. To the right, a vertical column of text specifies participants, event format, and institutional affiliation, presented in list form with typographic hierarchy emphasizing bolded names. Below this section are three monochrome portrait photographs aligned horizontally, each cropped at head-and-shoulder scale, showing distinct individuals in grayscale reproduction. The lower region of the composition overlays a translucent gray block containing hashtags, institutional identifiers, and participant names rendered in bold white text preceded by the hashtag or @ symbol. Identifiers reference creative institutions, specific individuals, and project titles including hubmontreal, onf, gnfb_animation_interactive, and personal accounts for Sandra Rodriguez and Sandro. The overall arrangement functions as an informational visual combining graphical gradient design, textual listing, photographic identification, and social media indexing tags for circulation within digital platforms.
 
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