My PRgative

I hope all is going well for you so far in the new year!

I am an accomplished communications professional specializing in media relations and community outreach. My background includes a unique mix of experiences in television news, PR agency client service, corporate conference production, and public affairs media campaign management.

In addition to a journalism degree from Syracuse University and a M.B.A. from University of Houston, I am completing the rigorous requirements for accreditation from the Public Relations Society of America and the International Association of Business Communicators.  Other key highlights of my qualifications include:  

• Experience in a key role with responsibility for the success of a strategic branding, public awareness and media relations campaign to achieve a focused, consistent and positive image of an organization among internal and external stakeholders and the general public.

• Exceptional, award-winning skills in writing effective promotional campaign materials including editorials, feature articles, fact sheets, press kits, press releases, annual reports, marketing collateral, web site content, executive talking points/speaking presentations, and performance reports. 

• Solid capabilities in building relationships of good rapport with editorial and advertising account service contacts within local, regional, and national media targeting general audiences and professional business/industry interests. 

• Keen proficiency in ensuring brand message quality and consistency through collaborations with stakeholders, senior managers, cross-functional departments and teams of creative service consultants to develop and drive strategic communication programs aligning with organizational business goals and objectives.

I have distinguished myself for combining creative energy, strategic acumen, a deep sense of purpose, and a serving leadership style to deliver exceptional results in media relations, media production, corporate event production, organizational brand marketing communication programs, and editorial management of corporate publications.  My training, skills, and experience enable me to add tremendous value to an organization that appreciates the leverage of public relations and marketing communications within its strategies to maximize and maintain competitive advantage. 

I look forward to a personal interview to provide any additional information you may require.  While seeking full-time employment, I am available for short-term freelance consulting assignments.  If you have leads or referrals to share, I would be pleased to follow up immediately.

email: TheReneeGriffin@yahoo.com

blog: http://myPRgative.wordpress.com

follow me on http://www.Twitter.com/Renee_says