ImageImage

The Four28 Blog

Dive into practical strategies, expert tips, and must-have resources for business owners.
Featured image for “How to Reclaim Lost Leads with PPC Retargeting”
Google Adwords
July 8, 2025

How to Reclaim Lost Leads with PPC Retargeting

Imagine this: someone lands on your site, browses a few pages—even tosses an item into their cart—and then… crickets. No…

Daniel Segalo

Read More
Featured image for “Marketing Without Social Media: 5 Ways to Win in 2025”
Digital Marketing
June 26, 2025

Marketing Without Social Media: 5 Ways to Win in 2025

Let’s be real. In 2025, social media feels more like a slot machine than a strategy. Algorithms flip, posts get…

Daniel Segalo

Read More
Featured image for “Cheap SEO: How it Can Cost You More in the Long Run”
Digital Marketing
June 10, 2025

Cheap SEO: How it Can Cost You More in the Long Run

Stop Right There: Cheap SEO Isn’t the Deal You Think It Is You found a $199/month SEO package online and…

Daniel Segalo

Read More
Featured image for “Google Ads vs Facebook Ads: Which Generates More Sales”
Google Adwords
May 22, 2025

Google Ads vs Facebook Ads: Which Generates More Sales

Picture this: You’ve got an amazing product or service, and now you need customers. You know digital advertising is the…

Daniel Segalo

Read More
Featured image for “Why a CRM Is Important for Closing More Sales”
Consultancy
May 6, 2025

Why a CRM Is Important for Closing More Sales

The Secret to Never Dropping the Ball Again Let’s face it—you’re not in the business of remembering details. You’re in…

Daniel Segalo

Read More
Featured image for “How Much Does a Website Cost?”
Web Design
April 24, 2025

How Much Does a Website Cost?

Let’s talk about websites. Not the DIY kind that makes you want to yeet your laptop out a window, but…

Daniel Segalo

Read More
Featured image for “SEO vs PPC Which Is Best for Your Business”
Digital Marketing
April 8, 2025

SEO vs PPC Which Is Best for Your Business

So you’re staring at your marketing options like it’s a choose-your-own-adventure book. Do you build something powerful and lasting with…

Daniel Segalo

Read More
Featured image for “9 Common SEO Mistakes Killing Your Rankings + Quick Fixes”
Digital Marketing
March 17, 2025

9 Common SEO Mistakes Killing Your Rankings + Quick Fixes

Let’s be real—SEO can feel like trying to solve a Rubik’s Cube blindfolded. You think you’re doing everything right, but…

Daniel Segalo

Read More
Image