Having difficulty getting customers to return to your WooCommerce store? You are not the only one. On average, eCommerce stores are losing 70% of customers after a single order. LoyaltyX changes that and converts one-time buyers into loyal, repeat customers with a little strategic rewards.
This extensive guide provides you with a how-to for LoyaltyX – WooCommerce Points and Rewards plugin drives customer retention, average order value, and ultimately builds a long-lasting connection using proven loyalty mechanics.
What is LoyaltyX? #
LoyaltyX is a points and rewards plugin for WooCommerce that builds comprehensive loyalty programs for online stores. The plugin awards customers points for buying, reviewing, referring friends, and engaging daily with your store. It then allows customers to redeem those points for discounts, free products, and exclusive perks.
Think of it as the retention engine of your store. Other plugins focus on obtaining new customers, but LoyaltyX focuses on deriving as much value as possible from the customers you already have!
Reasons to Consider LoyaltyX for Your Business #
The statistics speak for themselves:
- Repeat customers will generate 67% more revenue than new customers.
- Loyalty program customers are responsible for 12-18% more revenue per year.
- 84% of consumers are more likely to keep buying from brands that offer rewards.
- Acquiring new customers is 5-25x more expensive than keeping existing customers.
LoyaltyX focuses on the most fundamental issue every eCommerce business faces which is retention. Once the rewards can be strategically implemented, the customer relationship moves from a transactional nature back to one based on emotion.
Who Would Benefit from Using LoyaltyX? #
LoyaltyX provides the most value to:
- Ecommerce stores with the potential for repeat purchases. If you sell consumables, fashion, accessories or any products that customers rebuy, loyalty programs can expect to increase repeat purchase rates by an average of 27%.
- Companies with issues keeping customers. When acquisition costs are eating into profits, retention is important and yields returns almost immediately.
- Stores with the desire to create a higher average order value. Points-based incentives will naturally encourage customers to spend more to hit rewards.
- Brands that want to create a long-term relationship with customers. Loyalty programs create emotional connections that will last longer than a transaction.
- Merchants who want a significant, actionable measure to differentiate their business from competitors. In saturated and crowded markets, rewards and points programs are tangible and actionable reasons for customers to buy from your store.
Next Steps: Begin Building Customer Loyalty #
Are you ready to convert your one-time visitors into loyal customers? You begin by learning how to use the LoyaltyX dashboard.
Continue to Understanding the Dashboard to learn analytics, metrics and management tools for your loyalty program.
Or proceed directly to Configuring General Settings and get started to set it up as the first step.
We all know, the sooner you activate some rewards, the sooner you will see retention and other metrics increase, and the better relationship you will form with your customer.
