How it works
No matter what type of business you have, a strong brand is created by first uncovering and understanding what’s special about you, your customers and what you’re selling. The Branding Compass platform is the easiest, fastest way to get started.


“I really enjoyed using Branding Compass. It was fun to focus on what mattered and let the tool do its magic.”
A self-guided, easy-to-follow process
Step 1
Tell us about your business
You don’t have to know about branding, only about your business. Use pick lists, short answers and drag-n-drop rankings to tell us about your values, your customers, even your competition.


Step 2
Receive guidance, suggestions, and instructions
You’ll get customized advice on everything you need for your brand.
- Fonts & colors
- Words & phrases to use
- Brand & design guidance
Which Branding Compass is best for you?
Express
Branding Compass Express helps you build a one-page brand kit that’s perfect for using in Canva or other creative tools.

What you get
Create a one-page style guide
Recommended fonts
Recommended colors
Best words/words to avoid
Tone of voice guidelines
$15
Annual fee for unlimited edits and brand style guides.
Pro
Branding Compass Pro gives you expert guidance and recommendations on all the fundamentals for building your brand.

What you get
15+ page of branding advice
Recommended fonts
Recommended colors
Best words/words to avoid
Help writing a website headline or value proposition
Guidance on the best messages
Visual inspiration board
2 Visual ideal customer profiles
Competitor review
Branding, marketing and design advice including next steps to build your brand.
$49
Annual fee for unlimited edits and report generations.

“I loved working with Branding Compass to get a clearer image of where to take my brand. It made me get really intentional with my vision for my business and helped set into motion some great concepts for marketing and growing. I loved getting such quick results and feedback about next steps.”

