Amar Securities Limited (ASL) is a sister concern of the Daffodil Family to provide the capital market business requirements to the institutional and individual clients. ASL comes to the market with full-fledged international standard brokerage service for retail, institutional and foreign clients. It has obtained membership in the prime Bourse of the Capital Market; Dhaka Stock Exchange Limited (DSE), Chittagong Stock Exchange (CSE) and a full-service member of Central Depository Bangladesh Limited (CDBL) for opening BO accounts.

We have dedicated and highly skilled professionals with strong ethical standards to provide the best services to local and foreign investors by maintaining strong compliance. We have started our journey with technology enable solutions to ensure compliance and confidentiality. We are working to make a difference in the investment sector and give our best effort to deliver results and perform to the highest standards. Our research and analytics on the market enable us to deliver solid results and value growth for the clients.

Vision

Their vision is to be one of the respected leading brokerage houses in the country and to follow ethical business practices. “To be the trusted broker of choice for all investors by offering an unrivaled level of investment expertise and customer service”. 

Mission

* Cost effective and efficient brokerage platform
* Build a trust based relationship with the clients
* Hub of International Investment
* Uphold the Integrity of Capital Market
* Research and Analysis
* Continuous Process Improvement
* One-stop service with state of the art technology
 

Our Values

* Service Excellence
* Integrity and professionalism
* Compliance
* Enjoyment
* Teamwork
* Understanding and Approachable
* Energy and Action