We build websites and run digital marketing for local service businesses across San Antonio and South Texas. No templates you've seen a hundred times. No copy-paste layouts. Every site is built around how your customers actually search, what makes them call, and what makes them book.
Client Portfolio
01
Plumbing
San Antonio's go-to plumber for repiping, water heater installation, and whole-home plumbing services. We redesigned their website from the ground up — built to rank in Google's local map pack and convert visitors into booked jobs. Local SEO and Google Ads run together so Stultz captures demand at every stage of the search.
02
RV Repair
Specialized RV collision repair and service for the San Antonio metro and surrounding area. We built a conversion-focused website designed around how RV owners actually search when something goes wrong — a niche with high-intent buyers and very little competition doing it right online. Local SEO is in early build-out.
03
Cleaning
San Antonio's go-to plumber for repiping, water heater installation, and whole-home plumbing services. We redesigned their website from the ground up — built to rank in Google's local map pack and convert visitors into booked jobs. Local SEO and Google Ads run together so Stultz captures demand at every stage of the search.
04
Osteopathy
A San Antonio-based osteopathic practice offering human, equine, and canine osteopathy under Dr. Ryan. We built a site that balances clinical credibility with approachability — because patients need to trust their practitioner before they ever pick up the phone. Clear service pages, easy booking, and positioning that sets the practice apart in a specialty most patients have never heard of.
05
Food & Retail
A Texas-made spice brand that needed a digital home worthy of its product. We built a clean, brand-aligned site that showcases their lineup, tells the story behind the blends, and sets them up to grow their online presence in a category where shelf appeal and brand identity drive every purchase decision.
06
Education
A San Antonio massage therapy school training the next generation of licensed massage therapists. We built a professional, conversion-oriented site designed to turn prospective students into enrolled students — with clear program information, trust-building content, and a straightforward path to inquiry.
07
Photography
A photography business that needed a clean, functional checkout experience added to their existing site. We designed and built a custom checkout page that makes the buying process simple and friction-free for their clients.
08
HVAC
A Fort Worth HVAC contractor serving residential and light commercial customers across the metro area. We built their website and ran local SEO to improve their visibility in search results for heating and air conditioning services.
What We're Building Toward
Every project here started with one question: what does this business need to win more customers online? Sometimes the answer was a full website overhaul. Sometimes it was getting into the local map pack. Sometimes both.
We track rankings, traffic, and leads so our clients can see exactly what is moving and what it is worth. As results accumulate, this page grows into full case studies with the numbers to back everything up.
If you want to know what we would do specifically for your business, that conversation starts with a free call.
If you run a local service business in San Antonio or South Texas, we'd be glad to take a look at your current digital presence and tell you exactly what we'd do differently.
No pitch deck. No pressure. Just a straight conversation about whether we're the right fit.
FAQ
Most of our clients are in San Antonio and South Texas, but we work with local service businesses across Texas. If you are outside the area and want to talk, reach out. If we can help, we will.
Visitor Insights: New vs Returning and Device Breakdown
– New vs Returning Visitors:
– New Visitors: 1.7K (10.02% increase)
– Returning Visitors: 179 (4.03% increase)
– Device Breakdown (This Month):
– Desktop: 1,052 visitors (40.27% increase), 4 min 27 sec avg engagement time
– Mobile: 652 visitors, 46 sec avg engagement time
– Tablet: 33 visitors, 46 sec avg engagement time
Key Takeaways:
– Majority of traffic comes from desktop users, with strong engagement time.
– Mobile traffic is significant but has lower engagement rates.
Client Overview:
Objectives
Results
Ads Sample
Key Achievements:
Conclusion:
The Google Ads campaign for Paschall Plumbing Heating Cooling delivered exceptional results, driving a consistent stream of leads at a reduced cost per acquisition. With a well-crafted strategy focused on high-intent keywords, optimized ad creatives, and a data-driven approach, we successfully met the client’s objectives.
Introduction
This case study evaluates the performance of a landscaping services marketing campaign over 60 days, focusing on various digital advertising strategies employed to achieve cost-effective customer acquisition. The client aimed for a cost per acquisition (CPA) of $100 or less, targeting states including Florida, Michigan, New Hampshire, Ohio, Rhode Island, Tennessee, Texas, and Vermont.
Client Objectives
Campaign Overview
The campaigns managed during this period included various targeted advertising strategies across different platforms:
Performance Summary of July and August 2024:
Auction Insights indicates our ads are doing better than our competitors.
Key Strategies for our Google Ads Success
Company Overview
Green Attics Heating and Cooling specializes in sustainable HVAC and insulation solutions for the Dallas-Fort Worth (DFW) area, focusing on energy-efficient comfort for both residential and commercial clients.
Campaign Objective
Green Attics launched a targeted Meta Ads campaign to promote its HVAC and insulation services in the DFW area. The primary objective was to generate quality leads for specific services, including duct cleaning, spray foam insulation, and attic blown insulation, while driving brand awareness and engagement within the local market. The campaign aimed to increase the company’s client base and educate homeowners on the benefits of energy-efficient solutions through a targeted and cost-effective digital marketing strategy.
Campaign Strategy & Execution
The Meta Ads campaign was structured around three core services:
1. Duct Cleaning
2. Spray Foam Insulation
3. Attic Blown Insulation
Each campaign was designed with a clear value proposition, highlighting Green Attics’ commitment to energy efficiency and comfort. The ads leveraged geo-targeting to focus on the northern DFW metroplex, ensuring they reached potential customers in key service areas.
Campaign Analysis & Insights
The campaigns demonstrated that targeted messaging for specific services effectively engages audiences interested in energy-efficient home improvements. The attic blown insulation campaign achieved the highest ROI, indicating that messaging around comfort and insulation is particularly resonant among DFW homeowners. The duct cleaning and spray foam insulation campaigns, while effective, suggested areas for optimization, particularly in cost per lead.
Key Results:
– Reach: 11,478
– Leads: 16
– Cost per Lead: $57.10
– Total Spend: $913.64
– Reach: 11,655
– Leads: 16
– Cost per Lead: $84.55
– Total Spend: $1,352.82
– Reach: 25,233
– Leads: 28
– Cost per Lead: $52.37
– Total Spend: $1,466.34
Key Takeaways:
– Attic blown insulation had the highest ROI, resonating well with homeowners.
– Campaigns generated high-quality leads and increased local brand visibility.
– Insights highlight optimization opportunities for duct cleaning and spray foam insulation campaigns.
Conclusion
Green Attics’ Meta Ads campaign effectively generated high-quality leads and boosted brand visibility in the DFW market. By strategically targeting local homeowners with relevant messaging, Green Attics strengthened its position as a go-to provider for energy-efficient HVAC and insulation solutions. With insights from this campaign, Green Attics is well-positioned to optimize future advertising efforts and continue its growth in the sustainable home solutions market.
Ad Samples:
Starting Point (July 2023):
– Authority Score: 12
– Organic Search Traffic: 900 visits/month
– Backlinks: 148 links from 52 domains
Results After SEO Implementation (August 2024):
– Authority Score: 22 (Nearly doubled)
– Organic Search Traffic: 3,900 visits/month (Over 4x growth)
– Backlinks: 1,900 links from 228 domains (Massive increase)
Takeaway:
– Strong improvements in traffic and visibility.
– A proven approach to help businesses attract more customers.
– Clear success in boosting their online presence.
Starting Point (September 2022):
– Authority Score: 10
– Organic Search Traffic: 1,200 visits/month
– Backlinks: 8,900 links from 389 domains
After SEO Efforts (June 2024):
– Authority Score: 27 (Nearly tripled)
– Organic Search Traffic: 9,400 visits/month (Nearly 8x growth)
– Backlinks: 10,000 links from 2,200 domains (Huge expansion)
Impact:
– Significant growth in traffic and authority.
– More visibility to attract customers.
– Clear results from targeted SEO strategies.
– Initial Status (September 2023):
– Authority Score: 10
– Organic Search Traffic: 789 visits/month
– Backlinks: 34 links from 11 domains
– Results After SEO Implementation (September 2024):
– Authority Score: 22 (More than doubled)
– Organic Search Traffic: 6,400+ visits/month (8x increase)
– Backlinks: 814 links from 311 domains (Significant growth)
What This Means for Their Business:
– Dramatic improvement in visibility online.
– More local traffic and customer engagement.
– Better online authority to rank higher in searches.
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