YL is a global communication
and creative agency

YL is a creative collective shaping brands for a connected world.
Combining strategic thinking and creativity from around the globe, we not only help companies grow, but adapt and inspire across cultures.

WHAT WE DO

For the better future of
every business

We craft meaningful connections between brands and their audiences, designing experiences that transcend borders and resonate across cultures.

Backed by a multilingual team and an international network of collaborators, we deliver bespoke creative solutions across disciplines including branding, communication, localization, design, production, marketing, and web development. Leveraging our global talent to tackle each client’s unique challenges, we bring ideas to life that move businesses forward.

CAPABILITIES

Our expertise

BRAND IDENTITY DESIGN

We help brands find their voice and form the stories that define them to the core. Our global perspective allows us to create content that transcends cultural barriers to connect with audiences no matter what the platform.

Brand identity workshops
Brand market position strategy
Brand name & narrative conception
Brand language & messaging design
Logo & visual identity design
Design systems & guideline production

PROJECTS

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CAMPAIGNS
+ PRODUCTION

Ensure your brand makes a lasting impression.
We tailor our campaign planning and content creation to embody what makes each brand great, fostering engagement with bespoke solutions.

Brand campaign conception & planning
Video & photography, 3D animation production
Copywriting & messaging
Creative direction for PR & social media
Branded content series

PROJECTS

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DIGITAL EXPERIENCE

Distinguish your brand by establishing an unparalleled digital identity.
From front end customer touchpoints to back end management systems, our team of collaborators creates seamless solutions for real business problems.

Website design & development
E-commerce site development
App development
UX/UI design
Art direction
Service design
Interactive prototypes & wireframes
Digital assets
Motion & signage design

PROJECTS

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GROWTH STRATEGY

The digital landscape is ever evolving. We use our extensive experience to create and implement marketing strategies that take the mystery out of the algorithm, leading to quantifiable results.

Growth strategy consulting
Digital marketing planning
Social media strategy & management
Paid media planning & ads (Meta, TikTok)
Influencer collaboration strategy
SEO/SEM optimization
Campaign reporting & analytics

PROJECTS

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GLOBAL EXPANSION
+ LOCALIZATION

We back our localization strategies with insights gained from intensive market and cultural research to set brands apart.
Past just the initial launch phase, we set brands with a roadmap for long term growth.