CEO at Vaan (acquired): The Design-led Shopify Platinum Agency | Webby Judge | fdr OrderBump (acquired) | eComm, service biz, and the NBA. Father of 2. 2x Exits
People think tech is a good business. Scientific publishing is the single biggest racket of all time.
Imagine being a newspaper that charges the customer to read AND the journalists to submit work AND charges the journalist to PUBLISH! AND CHARGES THE UNIVERSITIES ACCESS TO THE
Large brands trying to go DTC hire Deloitte for $350/hr, spend 2 years and $5-15M and it's a train wreck every time.
They should be strategically acquiring independent eCommerce agencies.
Them: $250K??? People pay that for a website?
Me: Yes. And often a lot more actually.
Them: Forreal?
Me: The website generates $200M per year in revenue. Spending 1/8 of a percent on it is rather reasonable.
Them: 🤯🤯
So many of these new DTC brands lack soul.
Created by capitalists to try and exploit a business model.
You can tell immediately. The brand: uninspired. The product: contracted out.
The opportunity is still vast for the product obsessed.