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Drew Sanocki
@drewsanocki
I help big DTC brands grow fast and max their valuations. Turned around 3 x big brands. Owner @GetPostPilot (#1 direct mail app for Shopify)
San Diego, CA
postpilot.com/nerd
Joined May 2009
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10.3K
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    Drew Sanocki
    @drewsanocki
    Mar 1, 2024
    I've worked primarily on #ecommerce turnarounds. Typical profile: 100M in revenue, losing 10M. Current owners want to get it off the books. Michael Epstein and I would come in with new PE ownership and right the ship, get it profitable, and (ideally) sell it in a few years.
    22K
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    Drew Sanocki
    @drewsanocki
    Jul 21, 2022
    My 9yo son took my iphone and in <5 min sent high rez close up shots of my dog's clenched sphincter to the following: my mom, my biz partner, wife, guy I went to grad school with in 2000, HSBC, my accountant, San Diego Blood Bank, and Shake Shack's text bot.
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    Drew Sanocki
    @drewsanocki
    Jul 21, 2022
    Replying to @drewsanocki
    Reaction of brother and mother
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    Drew Sanocki
    @drewsanocki
    Jul 21, 2022
    Replying to @leostrupczewski
    I write about customer lifetime value and DTC for years and am lucky to get 10 likes on a post. My kid posts dog anal porn and it blows up. 🤷‍♂️
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    Drew Sanocki
    @drewsanocki
    Jul 21, 2022
    Replying to @drewsanocki
    oh jeez this is going to be my best performing tweet ever isn't it ... my legacy?
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    Drew Sanocki
    @drewsanocki
    Jul 21, 2022
    Replying to @Patticus
    Blood Bank was like "excuse me?!" and Shake Shack just went silent.
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    Drew Sanocki
    @drewsanocki
    Jul 22, 2022
    Replying to @drewsanocki
    Hail Mary: before I was known as the Dog Butthole Guy, I wrote a regular newsletter about building successful businesses and a thriving family. If you run an online business, you might find it valuable. Subscribe here >>> nerdmarketing.com
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    Drew Sanocki
    @drewsanocki
    Jul 21, 2022
    Replying to @jeremysliew
    Good point. Silver lining.
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    Drew Sanocki
    @drewsanocki
    Jul 22, 2022
    Hilarious
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    Drew Sanocki
    @drewsanocki
    Oct 9, 2023
    I've run brands through 20 years of BFCM. Over the years I pulled together the 80/20 to keep my marketing teams focused on what is important. I put it all into this easy-read ebook. I'd give it to my marketers every Oct. Micro-publishing this week on LI. Hope it helps!
    7K
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    Drew Sanocki
    @drewsanocki
    Jul 22, 2022
    Replying to @rednecklefty
    Nah I scolded him then admitted it was well played.
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    Drew Sanocki
    @drewsanocki
    Mar 2, 2024
    🔄 Drew's OG Ecommerce Turnaround Tips series All March I'm dropping my top tips to turning around a struggling brand . . . 👉 Tip 02 of 31: Set the Culture Hands down, the first thing you need to do when taking on a turnaround is to establish a new culture. All turnarounds
    13K
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    Drew Sanocki
    @drewsanocki
    Jul 22, 2022
    Replying to @PaulinaJones
    Assuming you mean my 9yo. Yes he is. Odds on favorite to appear in Porky’s remake over next 10 years.
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    Drew Sanocki
    @drewsanocki
    Aug 8, 2022
    Attention DTC: this is how you grow profits. It's my approach, honed over 20 years and $1B+ revenue. Distilled into FOUR tweets: