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Amanda Natividad
@amandanat
Tweets on marketing & creating. Founder @zeroclickmktg. VP Marketing @sparktoro. Prev. @growthmachine__ and @fitbit. Former test kitchen cook @latimesfood.
Los Angeles, CA
Joined May 2008
Posts
  • Pinned
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    When I talk about zero-click marketing, I often say you need to build algorithmic capital and spend it wisely. Here's what I mean... You don’t get reach on social media because you deserve it. You get it because you’ve earned it. - Every zero-click post (the kind with
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    This Craigslist ad for a 1999 Toyota Corolla is a masterclass in copywriting.
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    *taps mic* Why are we acting like “Elf on the shelf” is something we all grew up with? This thing came out of nowhere and we’re all pretending it’s some classic tradition.
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    If you want to get rich and live your best life... 10 threads to make you healthy, wealthy, and wise:
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    13 ways to transform your career:
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    14 marketing tools and tricks you (probably) haven't heard of yet:
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    If you find yourself at the edge of a career transition... Here's the career advice that took me 10 years to learn:
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    Most people think reference checks are useless. Because they're doing it wrong. 7 questions to ask a reference — and become a better manager:
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    Twitter has 206 million users. But 99% of them are following the wrong people. Here are 21 must-follow accounts who give incredible value for free:
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    Being creative is draining. Here's my cheat sheet so you'll never run out of marketing inspiration. 12 easy ways to generate content ideas:
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    I recently bought a house and just met the sellers. They treated us to lunch and prepared these docs: handyman referrals, user manuals, and maintenance instructions. Even gave us the correct paint for touch-ups. This is wildly generous to me. Is this normal?!
    plastic file folder with neatly labeled dividers containing information about home maintenance, like dishwasher, HVAC and garage irrigation management instructions.
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    Replying to @richardyuzee
    bro what the fuck did i just read
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    8 counterintuitive marketing strategies that actually work:
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    Content marketing is a lot harder these days. Last year, 65% of Google searches ended without a click. And social media platforms will ding you for linking out. The harsh truth? Marketers need to get a lot savvier about their content. Here's how: