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Taylor Holiday
@TaylorHoliday
Building bridges between marketing and finance. Your CFO's favorite agency. commonthreadco.com DM's open!
Costa Mesa, California
Joined October 2009
Posts
  • Pinned
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    More isn't always better. Better is better. Forecast more accurately, grow contribution more consistently all while saving money with the Prophit Engine from CTC. Big love to the boys: @Seanfrank @iamshackelford @Jaredorkin @stevenborrelli @steviej @SJohnson_89 for the acting
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    Cancel my vasectomy wife we’re having another child just so I can name him Freddie Freeman!!!!!
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    We sold over $100M worth of silicone wedding rings in 4 years with QALO. We did it primarily with product on white ads like this one. No fast edits, crazy hooks or fake UGC. Here's how we made this ad so successful without touching the ad account...
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    My wife’s friend just FaceTimed. My 4 year old daughter answered and brought me the phone... In the shower. Here is how tall she is compared to me. You can imagine the camera height. 🤦‍♂️🚿🤳🏻
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    What is a "good" Lifetime Value for eCommerce brands? Here's some data, ranges, and examples of what the "best of the best" looks like...
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    Good friends get a discount. Great friends pay full price.
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    Introducing Bridges 🌉 A new weekly series intended to help build a bridge between marketing and finance. Episode 1: The Perfect P&L Redesigning the P&L from a marketer's POV. I would LOVE your feedback on these early episodes. I want them to be as useful as possible!
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    Today we completed the first of what will be 3 transactions selling 80% of our company to our employees. In selling 20% today 140 people transitioned from employees to owners. The transition from labor to capital offers each of them a chance at financial security for life.
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    1/ The eCommerce Growth Syllabus: Read and master these 10 pieces of content and you'll be an unstoppable force of PROFITABLE growth 👍🏻Facebook Ads 🛍Google Shopping 📺YouTube Ads 📧Email 👩🏽‍🌾Influencer 🖼Ad Creative 👯‍♀️LTV:CAC 💲Accounting 📈Forecasting 📆Calendaring Lets go...
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    I believe Facebook/Meta sentiment is going to shift in the public Here are 10 ways it might happen:
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    2024 CTC Meta Ad Campaign Structure Walkthrough, featuring @max_rosewater. Tactics is a new series where we are going to be breaking down very specific, tactical strategies for you to follow. Let me know what you think...
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    Your unboxing experience is the only marketing channel with a 100% open rate. Act accordingly.
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    The Exact Account Setup & Secrets to Wrangling Google Into PROFITABILITY Featuring @tonychoPPC (and the expert-level Tactics you can't simply Google)
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    Do you think the @coinbase commercial pays off on an LTV:CAC basis? Let’s check the #’s…