We shipped a minimum viable brand this week, on purpose.
@drewwilson and @NotoriousUSB talk through the reasoning:
What a full brand system actually costs a company at our stage, and why we put that time into the product instead.
Every designer knows the trap of over-polishing the brand before the product is even launched. We chatted about why we did something different this time. Full conversation coming tomorrow.
Meet the new Opacity.
A new look for the next evolution in software development. Visually design, build, and deploy stable software at scale, all from Opacity.
Huge thanks to everyone for coming out to our Design Meetup! Congrats to @Claude_Memory on winning the Neo!
And great to hear everyone's reaction to what we're building! @LizTheWhizard@davidishim