About us

The Current is a global ad tech news platform born within the walls of The Trade Desk, reporting from the epicenter of digital transformations. By covering emerging topics like connected TV, streaming audio, live sports and retail data, we help advertising insiders and marketing decision-makers navigate the open internet with an eye on what’s new and underreported. 

Our newsroom boasts 100 years of collective journalism experience at publications like Ad Age, Adweek, Digiday, Business Insider, the BBC and CBS. With editors in New York, Los Angeles, Sydney and London, we are committed to sharing provocative perspectives and need-to-know news — in human terms. 

The Current publishes articles, videos, podcasts and op-eds via TheCurrent.com, our free weekly newsletter and social media platforms.

Have a Current news story or an opinion that readers need to know? Send a pitch to [email protected] with a concise description of the story or why it’s relevant for marketers or the media industry at large. The more unique and timely the angle, the better. 

For news pitches, we look for: 

• Exclusive ad tech news
• Digital advertising trends with timely pegs or insights
• Profiles on change marketers and leaders shaping the next wave of the internet

For op-eds, we look for:

• Non-promotional thought leadership
• Timely news pegs
• The ability to spark conversation

This feature is a glossy magazine-style Q+A with high-res photos showcasing some of the cmost compelling brand-agency relationships.

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For op-eds, we look for:

• Non-promotional thought leadership
• Timely news pegs
• The ability to spark conversation

This video series highlights executive across brands, agencies and publishers sharing their hot takes on key topics the industry is grappling with, from identity to AI.

Watch Here

For pitches, we look for:

• Mid-senior executives who understand the changing nature of the media ecosystem on a regional or global scale. 
• Leaders who aren’t camera-shy.

This podcast series (over 150 episodes) features executives from leading brands, including Fortune 500 companies like PeppiCo and For, who dive into game-changing campaigns.

Listen Here

For pitches, we look for:

• CMOs or VPs at brands and publishers who have creative insights.
• Stroytellers who are passionate about the evolving landscape.