New Development Consulting
Build the right project at the right time, without over or under investing
From the moment you’ve identified a piece of land to the sale of the final unit, the CHARLESGATE team is right alongside you. Our unique marketing insight helps you uncover not only the market feasibility of a particular piece of property, but also the amenities and finishes that will help make your product stand out in today’s market. Having the CHARLESGATE team involved from the outset not only makes the marketing and sales run more smoothly, it also enables you to realize a higher return on your investment.
The Problems You May Not Know You Have
1.
Developing a deep understanding of the local market and the potential buyers isn’t easy, can be time consuming, and takes expertise.
2.
Without boots on the ground knowledge of the neighborhood, it’s more difficult to build ideal unit layouts, offer desirable amenities and create a brand story that separates you from your competitors.
3.
If there is uncertainty in the development process it’s not always clear what can be done to cut or eliminate costs.
4.
Without a comprehensive, fully integrated marketing strategy, branding feels lifeless, lacking energy and enthusiasm
5.
Optimizing pricing for market dynamics and maximizing for demand is an art and a science, and if done incorrectly, can lead to slow sell through or stalled projects.
What Makes Us Different
Boots on the Ground Experience
With over 20+ years of local experience, and over 50+ ground up construction projects under our belt, we provide forward thinking guidance that anticipates 2-4 years ahead to project completion.
Data-Driven Insight
We develop insights by combining market-based data with deep experience and judgment to add more value to your project. We advise on layouts, finishes, and amenities to build beautiful places to call home, delivering compelling long-term value for new owners.
We Care
We build relationships and trust that transcend issues. Our clients have confidence in our level of professionalism both in the community and with partners and investors. We provide honest, critical feedback that mitigates risk, accelerates sales, enhances profits and secures better and less expensive debt. Our detailed advice helps you build the right project at the right time without over or under investing.
Consulting that goes far beyond "best practices"
Market Assessment
We assess the current market to understand the competition, buyer or resident demand, and the project’s market fit. We make recommendations that inform and refine the architectural design of the project to address the needs and desires of the marketplace, maximizing project revenue.
Design to Move
In collaboration with the interior design team, we recommend unit finishes, appliances and fixtures, inclusive of smart tech and eco-friendly unit options, and common area design. We recommend the necessary services, amenities and on-site staffing needed to deliver the service experience for the building, based on our experience and market research.
Strategic Pricing
Authentic, our in-house, strategic marketing partner, are experts in demand generation. We understand the market and employ strategies that attract the right prospects, delivering faster sell out or lease up at a lower cost. We provide strategic pricing expertise and reduce friction to get you to agreement faster.
Market Moving Results
Cadence on Leo
79 units - Brighton
Services Provided: consulting, marketing, condo sales, warranty management & HOA management. Studio, one, two, and three-bedroom condominiums with on-site concierge and bookable wellness rooms.
Mira
64 units - East Boston
Services Provided: consulting, marketing, condo sales & HOA management. One, two, and three-bedroom residences with style-forward design and a full amenity package including roof deck, fitness center, and coworking space.
100 Lincoln
32 units - Brighton
Services Provided: consulting, marketing, condo sales & HOA management. 32 condominium residences providing unparalleled value in a booming neighborhood with thoughtful finishes and spacious roof decks.
Nevins Hill
55 units - Brighton
Services Provided: consulting, marketing, condo sales & HOA management. 55 condominiums featuring one, two, and three-bedroom layouts designed for today's environment with a perfect blend of indoor & outdoor amenity spaces.
We Know New Development
We go beyond brokerage and marketing to become true partners in development. Our recent work with New Boston Ventures on Nevins Hill showcases this commitment. Despite significant challenges and delays, we achieved 95% sell-through pre-CO and delivered a product that set a new standard for the neighborhood. Together, we redefined what’s possible in condominium go-to-market.
Testimonials
"We are excited to announce our new partnership with CHARLESGATE, who will be providing property management services for our Denver portfolio. We believe CHARLESGATE will be a key differentiator in this market through their strong marketing-to-sales execution, strategic approach to lease-up, and commitment to resident experience. They have assembled a talented team with deep management and leasing expertise, and we are confident this transition will support our goals as we continue driving toward stabilization.”
Alpine Investments
Testimonials
"CHARLESGATE took a very hands-on and collaborative approach with our team. They came in at project feasibility, and worked with us through design development on unit mix, floor plans, and finish selection that ended up generating another +- $500k in revenue."
Jay Hirsch
Jumbo Capital Management
Testimonials
“CHARLESGATE took over property management a couple of years ago and managed to turn things around for our building financially. Which is a testament to the team in charge of my particular building. Personally, they were very helpful in terms of maintenance whilst I was in the process of selling my unit. I have since moved on from the Boston area but can say they were far better than other management companies."
Alexandra Tilson
Resident
Testimonials
"CHARLESGATE was a fantastic partner on BRIX Salem, a 61 unit condo development. With their easy-to-implement sales system and modern marketing strategy, we were able to extend our local market expertise to reach a much wider buyer pool and close sales at BRIX dramatically faster than would have been otherwise possible."
Dan Fox
Merry Fox Realty
Testimonials
“I’ve had a really positive experience with the maintenance team at my apartment complex. I’ve never had any issues getting requests addressed, and scheduling maintenance is always quick and easy. The maintenance staff are consistently friendly, professional, and respectful when they come by. Every time I’ve needed something fixed, the team has responded promptly and done a great job resolving the issues. It’s clear they care about keeping the property well-maintained and making sure residents are taken care of. I really appreciate their reliability and professionalism!
Jessica
Resident
Testimonials
"CHARLESGATE was a great partner in the development of The Aberdeen from start to finish. Their marketing and sales plan was appropriately targeted from the outset and resulted in a full building sellout ahead of schedule. CHARLESGATE seamlessly took over management of the condominium association to fully transition the project to a self-sustaining community."
Reid Joseph
Westbrook Partners
Testimonials
“I own 13 units in four buildings, all located in different areas of MA and RI. CHARLESGATE assisted me in various ways across all 4 locations. My first encounter with CHARLESGATE was six years ago, with a purchase. I never liked the idea of not being directly involved in managing my properties, and they worked with me. It didn't take long to see the value in what they offer: Peace of mind."
Vincent Spadea
Property Owner
Testimonials
“The team at CHARLESGATE made akin Tennyson feel like home from our first phone call. They are patient, will go above and beyond to make sure the experience is seamless for everyone, and truly care about the needs of the tenants. In a matter of 48 hours I had toured, communicated back and forth with the team, and applied for my unit. I am so excited for my move-in date and can't wait to make my place feel like home.”
Tatia Jasso
Resident
Testimonials
"My company and I have enjoyed working with CHARLESGATE. They have a team of professionals who are dedicated, efficient, and experienced. Their team is a pleasure to work with, provides excellent customer service, and goes above and beyond their clients' needs."
Vita Buchatska
LBC Boston
Testimonials
“CHARLESGATE has been invaluable. I no longer have the stress of managing my own property, getting bills paid, or repairs made. I first came across CHARLESGATE through clients of mine who were using them to manage their properties. I signed on with them shortly after seeing the results. Knowing that I can call the CHARLESGATE team at any time to discuss future planning, answer tenant questions, and anything else that comes up, has been key.”
George Warshaw
Property Owner
Testimonials
“I had the pleasure of working with Ally in finding my new apartment. She was incredible to work with! She’s super responsive, always available to call or text, and is really on top of her game. She made it feel as if she was truly on my team. I cannot recommend Ally enough."
Tyler Ward
Renter
NEW DEVELOPMENT
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Charlesgate In The News
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New Development Sales & Marketing
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