Piwik PRO
Efficient and privacy-compliant website tracking with Piwik PRO
Piwik PRO is a GDPR-compliant analytics and monitoring tool that helps its users digitally track visitor data by capturing behavior on websites or apps. The tracking solution can be used as an alternative to Google Analytics and comparatively has higher data protection standards.
The analytics tool is available either as a free but functionally limited tracking solution Piwik PRO Core or as a paid Piwik PRO Analytics Suite version with full access to the four modules Analytics, Tag Manager, Customer Data Platform and Consent Manager.
The all-round tracking package with Piwik PRO Analytics Suite
The four modules of the Piwik PRO Analytics Suite help users to gain a deeper understanding of their website performance:
- Analytics Module: This module is the core of Piwik PRO Analytics Suite and provides comprehensive analytics capabilities for websites and mobile applications. It allows you to monitor website traffic, customer journey, conversions and more.
- Tag Manager Module: This module makes it easy and efficient to manage tracking tags and codes without having to manually edit the website. Easy management of analytics and marketing tags improves the efficiency of tracking and analytics processes in the long run.
- Customer Data Platform Module: Provides a comprehensive platform for managing customer data including behavioral analytics, segmentation, and personalization. Targeted use of customer data becomes possible and forms the ideal basis for personalized marketing activities.
- Consent Manager Module: The module is designed for managing data privacy consents and preferences. It helps monitor and implement data protection regulations and enables data protection consents to be managed easily and transparently.
Data protection in the first place
Piwik PRO places great importance on the issue of privacy. The following standards are followed by Piwik PRO to ensure that customer data remains protected and private:
- Data Protection Compliance: Piwik PRO is compliant with current data protection laws, including the EU General Data Protection Regulation (GDPR), and provides support for compliance. Data protection laws outside the EU are also taken into consideration, as well as the strict requirements of the USA, China and Russia.
- Data Security: A high level of data security is supported by limiting access to customer data, using secure transfer protocols, and performing regular security checks.
- Data Transparency: Piwik PRO openly discloses the manner in which relevant customer data is collected, stored, and used. This information is easily accessible in the privacy policy.
- No Data Sharing: No customer data is shared with third parties unless required by law or expressly authorized by the user.
Secure hosting for and with Piwik PRO
Piwik PRO users can choose between different hosting options. On-premises hosting allows users to use their own infrastructure and the analysis and monitoring tool is installed and hosted directly on their own server. In addition, there is the option of cloud hosting, in which the tool is hosted and managed by Piwik PRO itself. Servers in Germany, the Netherlands or the USA are available for this purpose.
We are pleased to support you with:
- The selection of an appropriate analytics tool and/or tag management solution for your business
- Enterprise-wide analytics integrations & roll-outs
- Development of KPI frameworks and processes
- Campaign management and performance measurement (tracking/tagging)
- Design and measurement of cross-channel customer journeys
- Interpretation of customer KPIs
- Implementation of reportings
Other solutions
Our Piwik PRO Solution-Offices
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