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Sign inFeb 2, 2026 – Position Your Brand for the AI Era Invest in GEO (Generative Engine Optimisation) now GenAI is not Google and does not work like a traditional web search. Website content is not listed but interpreted, classified, and evaluated. This means that brands should shape the right connotations associated with their own brand early on. This can … Continued
May 20, 2025 – 8awake launches DocID: An innovative login and marketing platform for healthcare professionals in Europe, which brings healthcare marketing to a new level.
Apr 27, 2025 – Effective Search Engine Marketing in the pharma industry to reach healthcare professionals and patients
Jun 26, 2024 – Where knowledge exchange in Healthcare takes place online In recent years, the need of doctors to utilize social networks for communication and idea exchange has significantly increased, especially following the pandemic. While mainstream social networks facilitate casual interactions with ease, they fall short in providing the privacy and confidentiality necessary for medical professionals to share … Continued
Mar 22, 2024 – 8awake is proud to be an official partner of Adobe for the third year in a row Adobe and 8awake develop best-in-class customer engagement organisations and capabilities, helping market leaders across industries to outperform their competition. As an Official Adobe Partner, we support customers from a wide range of industries and sectors in the development … Continued
Aug 9, 2023 – Get more out of ChatGPT with smart and functional prompts Since the launch of OpenAI’s ChatGPT in November 2022, the day-to-day life of marketing teams has changed fundamentally. Now, after almost a year, it is the right time to report on the benefits of the new way of working as well as everyday challenges. The … Continued
Jun 26, 2023 – Improve user experience and drive customer engagement with visual storytelling Designing an engaging user experience is key to a successful brand positioning. In an attention-seeking digital eco-system, capturing and keeping the customers attention is crucial for an impactful marketing campaign. Animated visualizations help to increase visibility and maintain the users interest. Market-leaders use rich animated … Continued
Jun 23, 2023 – The secret sauce to get everything out of Lottie with blazing fast animations on web and mobile.
Jun 7, 2023 – Learn more about the big trends that reshape the future of digital marketing in 2023 and beyond.
Apr 11, 2023 – The new AI-Toolkit from Adobe brings image manipulation and generation to the next level.
Feb 27, 2023 – How artificial intelligence is changing the visual design world. Learn about the new tools, services and opportunities!
Feb 2, 2023 – An industry in transition: Current opportunities in the digital customer engagement.
Jan 15, 2023 – How tools like ChatGPT could change your business. With only a little input, the algorithm confidently writes content of any kind.