Latest in Fragrance
Sol de Janeiro’s Next Conquest? Men
As it charts its next chapter under new leadership and in an increasingly crowded market, the buzzy fragrance…
EXCLUSIVE: Megan Moroney Partners With Scent Beauty on Inaugural Fragrance Launch
Named Calliope, the scent will debut direct-to-consumer first before hitting retail shelves later this…
Style Capital Makes First Investment in Beauty With Essential Parfums
The private equity fund is backing the Paris-based niche fragrance house founded by Géraldine and Stanislas…
Niccolò Pasqualetti to Debut Fragrance Line at Pitti Fragranze
Master perfumer Daniela Andrier will also preview her fragrance brand at the Florence-based beauty trade…
Rabanne President Talks Strategy, Readies 1 Million Black Launch
Renaud de Lesquen outlined his priorities for the Puig-owned house.
Bath & Body Works to Enter Ulta Beauty
The partnership will bring a selection of Bath & Body Works products to 600 Ulta Beauty locations and online…
The 10 Fragrance Brands That Won Social Media in May
Father's Day activations gave designer brands a boost, while several indies saw standout organic momentum.
Meet the Man Launching the Fragrance Industry’s First Perfumers’ Union
As independent perfumery booms, Michael Nordstrand wants to standardize long-subjective crediting and payment…
First Look: Amouage Opens West Coast Flagship in Beverly Hills
The Omani luxury fragrance brand's new "Wadi" concept store reflects the landscapes of Oman and California as…
Jo Malone London Unveils AI-powered Scent Scanner on Pinterest
The Scent Scanner translates Pinterest users' visual inspirations into personalized fragrance recommendations.
EXCLUSIVE: Ruslan Baginskiy Launches First Perfume
The Ukrainian milliner's first foray into fragrance is launching Thursday.
Fragrance’s Heavy Hitters Weigh In on Category’s Future
At the 2026 Fragrance Foundation Awards Thursday, industry titans shared their assessment of the industry and…
Bijan Celebrates 50 Years of ‘More Is More’ With Limited-edition Fragrance Duo
The Beverly Hills fashion house is celebrating its birthday with a return to the fragrance category.
L’Oréal Wins Big at the Fragrance Foundation Awards
Nordstrom was named Hall of Fame honoree, while master perfumer Honorine Blanc of Dsm-firmenich was given…
Estée Lauder Forms North America Fragrance Cluster, Taps Vérane de Marffy as SVP to Drive Growth
The beauty company is unifying its fragrance portfolio in the region under a single leader as it looks to…