Because friction exists for the wrong reason
Current solutions authenticate the user. By authenticating the endpoint, and letting the endpoint verify the user as it has always done, No User Action (NUA) is required.
WORKFORCE AUTHENTICATION
No User Action (NUA) authentication no prompts, no passwords. That means no password resets, no user mistakes, and inherent phishing resistance.
Deploy fast in your existing environment and give your workforce effortless access to all apps and services.
End MFA Fatigue
Current solutions authenticate the user. By authenticating the endpoint, and letting the endpoint verify the user as it has always done, No User Action (NUA) is required.
With nothing to phish or fatigue, there are no prompts to trick and nothing for users to forget reducing resets and removing common failure points.
When users aren’t interrupted, verification can happen often even continuously driven by real‑time signals from the endpoint. Optional step‑up verification: For sensitive actions, organizations can add a brief approval rare, policy‑driven, and still free from fatigue.
Use MagicEndpoint as a delegated IdP to add NUA to your current stack. No platform switch required.
Reduce risk drivers (fatigue, resets, token misuse) and negotiate better cyber insurance terms.
We provide a simple scorecard: user prompts eliminated, reset volume reduced, hours saved per 1k users.
Authentication runs silently from power-on to power-off. Users never type codes or approve prompts, access just works.
Drop-in deployment in your existing environment. Start with a pilot, expand by policy.
Beyond SSO
SSO isn’t enough for Zero Trust. SSO assumed trust after login, which is why many organizations are tightening or disabling it for high‑risk apps. MagicEndpoint delivers what the modern model expects: phishing‑resistant access without user friction and continuous verification from power‑on to power‑off working alongside your existing controls.

