A statistics dashboard for all your client websites
White-label analytics for web agencies.
Send automated reports to your clients and measure AI traffic
(ChatGPT, Claude, Perplexity).
Official WordPress plugin • No cookies • Hosted in Europe
Free account, no credit card required.
Short extract from the dashboard.
Detailed, truly useful statistics across all your sites
Webful automatically monitors each client site's health and alerts you when something goes wrong. Performance scores, weak pages, traffic drops: everything is detected and centralized in your dashboard.
KPIs & Overview
Page views, sessions, unique visitors, average duration, bounce rate. Trend vs previous period with arrow and percentage.
Health Score
Score from 0 to 100 with animated circular gauges across 5 periods. Detail: traffic, engagement, technical scores. Updated daily.
Interactive Chart
Mouse wheel zoom, drag to pan, 6 time periods (24h to full history). Smoothing, trend line, business hours/days filtering.
Smart Alerts
Automatic detection of traffic anomalies, degraded performance and recurring JavaScript errors. Real-time notifications.
Traffic Sources
Breakdown: direct, search engines, social networks, referrals, AI/bots. Conversion rate by source.
UTM Campaigns
Complete marketing campaign tracking: source, medium, campaign, content, term. Conversion measurement per campaign.
Geolocation
Visitor countries and cities with flags. City-level detail, automatic local targeting badge.
Devices & Screens
Mobile/desktop/tablet breakdown. Top screen resolutions, browsers and operating systems.
PageSpeed Insights
4 Google scores (Performance, Accessibility, SEO, Best Practices). Mobile/desktop toggle. Automatic daily analysis.
Core Web Vitals
Real user measurements: FCP, LCP, CLS, FID. Comparison vs Google thresholds. Good / needs improvement / poor badges.
Per-Page SEO Audit
Meta tags, broken links, images, headings, mobile compatibility, schema markup. Explanations and fix suggestions.
Advanced Insights
Temporal heatmap (hours x days), growing and declining content, traffic quality by source.
Conversion Tracking
Phone clicks, email clicks, form submissions, downloads, custom events. Metrics broken down by traffic source.
User Journeys
Entry pages, most visited pages, exit pages. Top complete journeys and conversion rate per step.
Custom Funnels
Build your own funnels with 2 to 8 steps. Waterfall visualization with pass-through rates and drop-off points.
NewAI Detection
Identify ChatGPT, Perplexity, Claude and Gemini visiting your site. A unique feature on the market.
ExclusiveEmail Reports
Automatic reports in natural language, frequency configurable per site (daily, weekly, monthly). Dual delivery to owner and client.
PDF Export & Sharing
Professional PDF report in one click. Secure sharing links with token and configurable expiration.
Outgoing Webhooks
Automatic HTTP notifications to Slack, Make, n8n or your CRM. 8 event types, HMAC signature, automatic retries.
NewREST API & Team
API key with full documentation. Team management with invitations, roles and site transfers between accounts.
Why the Enterprise offer?
Grow your business by offering professional analytics reports to your clients, without technical investment.
Supervision dashboard
View all your client sites on a single screen. Average score, priority alerts, smart filters.
Massive time savings
Complete automation: weekly reports, SEO alerts, performance analysis. You manage, we handle the rest.
Your image, your brand
Reports with your logo, your colors, sent from your domain. Your clients only see you.
Exponential growth
An agency with 20 clients = 20 sites at once. Multiply your revenue without multiplying your workload.
Managing a single website?
The free plan is made for you. All essential features, no time limit, no credit card needed.
Webful writes reports for you — no AI, no hallucination, 100% reliable
Stand out by sending, automatically or manually, a personalized, understandable report written in plain language to your clients.
Exclusive features
Everything you need to manage multiple client sites professionally
Unlimited sites
Manage all your client sites on a single account. Add, remove, organize your client sites.
White label
Custom logo in reports and stats pages. Footer with your contact info. Send reports directly to your clients.
Automatic reports
Weekly/monthly reports sent automatically. PDF export available from the dashboard.
Multi-user
Invite up to 3 collaborators (Agency) or 5 (Agency+) to your account. They access team sites and stats.
Why Webful over the others?
| Webful | GA4 | Matomo | Plausible | |
|---|---|---|---|---|
| GDPR without cookie banner | ||||
| Turnkey white labeling | ||||
| Automatic client reports | ||||
| Agency multi-site dashboard | ||||
| AI/bot traffic detection | ||||
| European hosting | ||||
| Reports in plain language | ||||
| Agency pricing | 89€/mo/30 sites | Free* | ~99€/mo/5 sites | ~$19/mo** |
* Data hosted in the USA
** Pricing based on pageview volume, unlimited sites
Try the Agency plan for free
Discover the power of Webful on your client sites, with zero risk.
No credit card required. Full access to all agency features.
Trusted by agencies
"Before Webful, I spent 2 hours a week compiling reports for my clients. Now everything is automatic, my clients receive a clear report every Monday morning."
S. Kervella
Director, web agency (27 clients)
"White labeling changed the game. My clients see my logo, my contact info. They think it's my own tool. It strengthens my credibility as a freelancer."
L. Music
Freelance web designer
"The supervision dashboard lets me see all 135 client sites at a glance. When a site goes down, I'm alerted before the client even notices."
M. Castellani
CTO, SEO agency (135 clients)
Frequently asked questions
How does white label work exactly?
Can I manage my clients' sites via API?
How are reports sent to my clients billed?
Which tier should I choose based on my number of clients?
Agency+ (€159): For large agencies up to 100 sites with priority support and dedicated onboarding.
Enterprise (custom quote): More than 100 sites with SLA, dedicated account manager and 24/7 support.
Can I easily change tiers?
Is there a commitment period?
Ready to grow your business?
Try for free or schedule a personalized presentation with our team