Salesforce Platform

Salesforce Platform is a unified foundation for building and running modern business applications across Data, AI, CRM, development, and security. It brings together the capabilities companies typically stitch across multiple tools—enterprise data access, analytics, automation, integration, and app development—into one metadata-driven platform. With this approach, teams can build faster, govern consistently, and scale safely while keeping security, privacy, and compliance controls embedded across everything they create.

At its core, Salesforce Platform supports Customer 360 and Agentforce experiences by connecting customer and operational data with AI-driven insights and workflow automation. You can design and deploy applications using the right level of tooling for each team: no-code and low-code builders for rapid delivery, alongside pro-code options for advanced customization. This flexibility makes it possible to prototype quickly, then harden and extend solutions without switching platforms.

The platform is designed to help organizations activate data across Salesforce apps and beyond, integrate with external systems, and automate end-to-end processes so employees can work more effectively and customers receive more consistent experiences. Built-in security and privacy capabilities help protect data and manage access, while analytics and AI enable predictive and generative experiences that can be embedded directly into apps and workflows. more