Meet Lorrie Morgan
Growing up in North Carolina, all I ever wanted to do was be an actress.
But my parents thought studying drama in college was a waste of time and money.
They were right.
So I studied Journalism.
But as soon as I graduated with my B.A.
I hot-footed it to Los Angeles to be discovered as an actress anyway.
The truth is, I was a terrible actress…
but I was a terrific waitress!
Instead, I ended up getting married and being a full-time mama to two amazing children.
Being a Mom...
Being a mother is everything to me.
I was able to stay home and raise my kids for the first 5 years.
Then, unfortunately, I got divorced and I had to get a regular job.
I became an executive assistant to the CEO of a marketing firm.
It was a good job, but I was miserable.
I went from spending all day with my kids to just a few waking hours.
So, in 1999 when my boss retired, I decided not to get another job.
I was going to be a freelance writer. I mean, how hard could it be, right?
With the Internet exploding, it didn’t really matter where you lived.
You could have clients all over the world.
I struggled at first, doing virtual assisting and writing press releases.
Then one day I landed a client who wanted me to write a 52 email autoresponder series. (I didn’t even know what an autoresponder was!)
I learned quickly though.
Soon I was writing long-form sales letters…but I didn’t have a clue what I was doing at first.
Then the heavens opened and I discovered some of the greatest legends to ever hold a pen…and I got to mentor directly with them.
I’m talking about Gary Halbert, John Carlton, and Dan Kennedy.
The Top 20 Copywriters Who Make the Most Money And What You Can Learn From Them.
Since those early days, I’ve gone on to write in all kinds of niches:
Personal development, finance, real estate, survivalist, dating, education, commerce, nutrition, martial arts, firearms, medical, coaching, non-profits, entertainment…sheesh, there have been a lot of others too.
But I’ve been doing this for over 22 years now.
It’s hard to remember them all.
I’ve also held my own live copywriting events and mentoring programs over the years.
I’ve developed my own marketing products and launches.
I love learning and go to masterminds and marketing events as often as I can.
I was recently named as one of the Greatest Copywriters of All Time (Past and Present) and among The Top 20 Copywriters Who Make the Most Money And What You Can Learn From Them.
When I’m not engulfed in copywriting world, I’m enjoying the cowgirl lifestyle on a 14-acre ranch in rural Arizona. I share it with my husband, 3 dogs, 4 horses, and a flock of chickens.
Stay on fire!
Lo Morgan
P.S. I also love being interviewed and speaking on stage about selling to women. Shoot me an email if you want to connect.