
Ecommerce Web Design Vancouver and the Comox Valley
Ecommerce is one of several capabilities we use selectively within our broader work for luxury home builders, residential developers, and other businesses where informed buying decisions matter more than impulse transactions.
Strategic Ecommerce & Shoppable Catalogues That Support the Sales Process
Original Ginger designs and implements ecommerce solutions for businesses across Vancouver, the Fraser Valley, Vancouver Island, and beyond. While some clients require traditional online stores, many benefit from ecommerce-style catalogues that support longer sales cycles and consultative buying processes.
We build ecommerce systems that integrate seamlessly into your website’s structure and brand — whether that means a full transactional store or a shoppable catalogue that allows prospects to explore options, build a wish list, and engage your sales team with context and intent.
When applied thoughtfully, ecommerce tools help qualify enquiries, streamline follow-up conversations, and give buyers the confidence to move forward. We’ll help you choose the right approach based on how your customers actually make decisions.

Affordability. Functionality. Flexibility.
What We Consider When Implementing Ecommerce Web Design for Clients in Vancouver, on Vancouver Island, or anywhere in Canada, and the US
Simple. Your ecommerce web design solution should make it easy for you to make money. We’ll help you select a solution that gives you the functionality you need, without all the bells and whistles you don’t.
Functionality. You’ll want your e-commerce solution to fit seamlessly within your existing website. If you’re already using WordPress, we can easily embed your store directly within your website. If you don’t yet have a website, or your current site isn’t working for you, we can also provide web design services with e-commerce integration.
Flexibility. A great e-commerce solution will grow with your brand. We build e-commerce solutions that will also flex to support the business you’re hoping to be, next year and beyond.
Ready to get started selling online? Contact us to get experienced support, from planning through to implementation.

E-commerce Customisation
Rather than adding a generic shopping cart, we integrate ecommerce functionality directly into your website and tailor it to your brand, content structure, and sales process. The result is a seamless experience that feels considered and intentional — not bolted on.
These ecommerce and catalogue solutions are commonly used within our website design and branding work.
Online Catalogue & Wish List Design
For manufacturers, resellers, home builders, developers, and trade-based businesses, we design shoppable catalogues and wish list tools that allow prospects to explore options, select products of interest, and submit informed requests for follow-up. These tools support consultative sales conversations by giving your sales team clear insight into buyer intent before the first call.
E-commerce SEO
Customers need to be able to quickly find what they are looking for. On-page search engine optimisation is paramount.
Product Hierarchy Design
When you have a lot of different options, you need to put thought into how to best organise them for your customer experience. Our experience is your advantage — we’ll set things up so your customers can quickly find what they are looking for.
Product Option Configuration
Being able to show product options such as colour, size, or customisation ‘at a glance’ is a major plus for your customers. We’ll set up drop down menus, radio buttons, check boxes and more to help you to flexibly and clearly display the different product options available.
Mobile Store Management
You want to be able to add products, modify item information, and change prices yourself on the fly – even from your smart phone! And how about order fulfillment, shipping and inventory management – your administrative teams will all be able to work effectively and accurately. We can also recommend a solution that can integrate with your in-store POS system if you need it.
Inventory Tracking
Inventory tracking will be super easy. You’ll know when it’s time to re-order well before you run out, what’s taking the longest to sell, and what’s turning over quickly. That means you can make smarter decisions about ordering, keep stock on hand, and plan successful sales and promotions.
Tailored Communication
We can fully customize any administrative or customer communications triggered by a customer purchase. Your customers will appreciate the extra effort to take care of them, and your employees will receive the info they require for timely and accurate order fulfillment and shipping.
Payment Gateway Set Up
We can integrate your store with a number of different payment gateway options so you can accept credit cards and online payments that will play well with your existing merchant services company or bank.
Set Up of Curbside Pickup and Local Delivery Options
For retail businesses, contactless curbside pickup may be important and it can simplify payment interactions by processing them in advance from your online storefront. We see this as a service likely to increase in popularity. Need us to set up multiple curbside pick up options on different dates with varying time ranges – no problem!
Shipping Set Up
There’s nothing as disappointing to your customer as finding out an item they just ordered won’t actually ship immediately, or that the cost is much higher than expected. We can set up clear ‘real-time’ shipping rates, so your customers stay happy and informed. You’ll be able to offer flexible shipping based on carrier-calculated shipping methods (Fedex, UPS, Canada Post, USPS etc.), flat rate, free shipping, and custom shipping based on weight or subtotal, or shipping rates per product.
Status Tracking Set Up
Keeping track of order status is important to your administrative process. Wouldn’t it be great to update each order as you fulfill it AND notify your customer at the same time with no extra steps involved?
Promotional Campaigns
Discount coupons, tiered pricing, volume discounts, and limited time promotions are all excellent ways to grow your sales. We can help you plan and implement specific ecommerce campaigns to promote your products.





