
About NewcoUSA, Inc.

WE WALK A MILE IN YOUR SHOES.
Mission:
For over 25 years, we’ve helped manufacturers improve reliability, cut downtime, and extend equipment life through custom coatings, reliability-centered repairs, and high-performance wheel technology. We don’t just provide solutions – we provide outcomes.
- 100% quality out of the box
- Exceed customers’ expectations
- Develop employee team satisfaction
- Create a profitable foundation for sustainability and growth
- Be great stewards of the resources and responsibilities entrusted to us
- Provide value to customers by reducing operating and maintenance costs and extending the life of equipment investments
THE MILES THAT GOT US HERE.
History of Company:
We started in a 7,500 sq ft shop in Lawrenceville, GA, with two engineers and a belief that reliability is earned, not promised. Today, our team of 30 specialists serves customers across 11 countries from our 13,325 sq ft office and manufacturing facility – and our mindset hasn’t changed. We still walk the floor, ask the questions, and deliver not just solutions, but outcomes we’re proud to stand behind.


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Years of Experience
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Years of Combined Experience
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Avg Downtime Reduction
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First-Pass Acceptance
GOING THE EXTRA MILE.
The values we follow, the path we’ve taken, and the way we give back are all part of the promise we bring to every job.

Core Values
- Work Ethic — Whatever our hands find to do, we do well.
- Integrity — Do the right thing, when no one is watching.
- Personal Accountability — Own every thought, action, and result.
- Excellence — Aim higher than “good enough” — every time.
- World-Class Attitude — Stay positive, lead with data, keep learning, accept others’ differences, and expect nothing less than world-class respect from one another.

Community
Our faith-based initiatives include and extend beyond customers and employees. We dedicate a portion of our profits to support local and international ministries and initiatives. We’re grateful for the opportunities we have and are committed to helping those in need.

History
- 1996 — Founded in Lawrenceville, GA
- 2000 — Moved to Fairburn facility
- 2001 — Expanded to 13,325 sq ft HQ
- 2014 — Launched Reliability-Centered Repair division
- 2021 — Became an exclusive North American partner for Raeder Vogel® wheels
- Today — 50 specialists servicing 11 countries
