This is the fun part. Buy the product. Make your version. Post it on Rocky. Share it to TikTok or IG. Real brands are watching for breakout content, fresh faces, and the next creator they want to license.
Browse active brands. Each has its own content goals — click any brand to see what they want. Buy the product wherever you shop.
Make content that fits the brand’s goals — your way. No scripts. Post on Rocky. Share to TikTok and Instagram.
Your performance = your payout. Hit thresholds to unlock higher tiers. Stack brands to stack earnings.
📸 Images: Only eligible if brand requests them. $5/image, max 3 per brand per month.
Every brand is a new earning stream. Own more. Post more. Make more.
Join Rocky Now →✨ More brands dropping soon ✨
Founded by Jenny McCarthy
Clean Beauty. Real Moments. Your way.
Formless Beauty is 100% vegan, cruelty-free, paraben-free, and gluten-free. From signature non-stick lip glosses to gentle skincare, every product enhances your natural beauty — without harmful chemicals.
At Formless Beauty, it’s never been just about products. It’s about creating something honest — something that truly respects your skin, your health, and your trust. We’re looking for real people who care about ingredient-conscious beauty that feels easy and honest.
Must share to TikTok AND Instagram
IG: @formlessbeauty TikTok: @formlessbeautybyjenny
So performance is tracked and you can earn
Include 1-2+ real sentences about the who, what, when, where, and why. No hashtag-only captions.
Required hashtags: #FormlessBeauty #CleanSkinCare #CleanBeauty #NonToxicBeauty #CleanMakeUp #CrueltyFreeMakeUp
About your content — the how, why, what, or who. Formless Beauty is a non-toxic beauty and skincare brand focused on clean formulations with high performance. All products follow EWG guidelines.
💰 Licenses: Brands can license your content for additional payouts.
🏆 Challenges: Brand challenges often offer increased payouts above the Rocky baseline. 💸
Clean, simple, real life. WaterWipes doing what it does best.
We want content that shows WaterWipes in real parent life — quick moments, everyday messes, clean hands and faces, diaper bag essentials, on-the-go resets.
Vibe: calm, trustworthy, minimal. Not “salesy.” Focus on lifestyle + product presence — hero shots and real usage.
Tag @waterwipes on both platforms
So performance is tracked and you can earn
Include 1-2+ real sentences about the who, what, when, where, and why. No hashtag-only captions.
If you mention claims, keep to ONE per clip and use exact pack wording:
WaterWipes® is extremely sensitive on compliance. Hard don’ts:
💰 Licenses: Additional payouts when brands license your content.
🏆 Challenges: Increased payouts above baseline. 💸
Get the app and start creating for brands you love.
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Join Rocky → Find your brand → Create content → Share → Earn 💸
Fuel for post-sweat skin. Spray. Reset. Go.
Body spray content only. Clean, candid, everyday post-sweat moments. Gym, subway, city summers, pickup game, dog walk. Let the product shine — keep it effortless.
Vibe: Active, fresh, no-nonsense. The quick reset between whatever you just did and whatever you’re doing next.
Either or both. Tag @offcourt_official on IG and TikTok
So performance is tracked and you can earn
Include 1-2+ real sentences about the who, what, when, where, and why. No hashtag-only captions.
Quick post-sweat reset. Spritz in natural light. Gym-bag essentials or shelfie moments. The subway platform spray. The locker room refresh. Keep it real, keep it moving.
Why it fits your routine. Where you keep it, when you use it. Simple, honest “fresh/clean” language. No health claims — just real talk about how it fits your life.
💰 Licenses: Additional payouts when brands license your content.
🏆 Challenges: Increased payouts above baseline. 💸
Create cozy, scent-forward content that brings the season to life.
Content that’s warm, real, and rooted in the everyday magic of scent. Think seasonal, inviting, and story-driven. Show us how Scentsicles transforms a space — the moment you open the pack, the way a room changes, the feeling of the season arriving.
Vibe: cozy, sensory, authentic. Holiday warmth without the hard sell.
Tag @scentsicles
So performance is tracked and you can earn
Include 1-2+ real sentences about the who, what, when, where, and why. No hashtag-only captions.
Required hashtag: #scentsicles
Show real moments — decorating, lighting candles, unboxing decor, welcoming friends. “Here’s how I make my apartment smell like fall in under 10 seconds.”
Talk to camera or voiceover your scent story — how Scentsicles makes your space feel like the season.
Show how to use the product — tree, wreath, garland, etc. Call out scent names, ingredients, usage tips.
💰 Licenses: Additional payouts when brands license your content.
🏆 Challenges: Increased payouts above baseline. 💸
Let’s Make Everyday Moments Pop 💅
We want content that highlights what makes Nailpop special. Show us how Nailpop fits your vibe, your routine, and your personal style.
Tag @nailpopstudio
So we can track performance and you get paid
Posts must feature actual use or showcase of the product
Include 1-2+ real sentences about the who, what, when, where, and why. No hashtag-only captions.
Required hashtag: #NailPopStudio
Show off your nails in real-life moments: typing, texting, drinking coffee, commuting, getting ready. Natural light, clean vibes, and confident energy.
Focus on what makes Nailpop shine: application process (before/after moments), unboxing, packaging, or peel-and-press demos. Show how easy it is — no salon, no stress.
💰 Licenses: Additional payouts when brands license your content.
🏆 Challenges: Increased payouts above baseline. 💸
Real ingredients. Real moments. Real kid joy.
Content that captures real parenting energy — fun, flavorful, and honest. Let the product shine without overproducing. Keep the tone light, the visuals clear, and the moments snackable.
Beyond The Bib makes toddler sauces with real ingredients that kids actually love. This is NOT baby food — it’s real food for real toddlers.
Tag @beyondthebibfood
So performance is tracked and you can earn
Include 1-2+ real sentences about the who, what, when, where, and why. No hashtag-only captions.
Required hashtag: #beyondthebib
Real kitchens. Real meals. Real toddlers. Capture snack time, dinner prep, or dipping chaos in its natural habitat.
Show us what’s inside, how you use it, and why it works. Ingredients matter — let parents see the quality.
Speak from the parent perspective. Why do you love it? Why does your kid ask for it? Honest, real, relatable.
💰 Licenses: Additional payouts when brands license your content.
🏆 Challenges: Increased payouts above baseline. 💸
Drink CHUH. Make content. Stay chill.
We want content that shows CHUH living in the wild — in your bag, in your hand, in your vibe. Whether you’re skating, storytelling, sunbathing, or just out living life — let CHUH be your cool co-star.
Your style, your voice. If you’re funny, be funny. If you’re stylish, stay sleek. If you skate, skate. Just have a CHUH with you and work it in organically.
Both preferred, but one is fine. Tag @chuhmatcha
So we can track performance and you get paid
Include 1-2+ real sentences about the who, what, when, where, and why. No hashtag-only captions.
Required hashtag: #CHUHMatcha
Talking to camera about something random you saw while sipping CHUH
At the gym, chilling post-workout with a can
Skater doing a trick over a can of CHUH (yep, we’re serious)
“I was minding my business, drinking CHUH…” — the rant format
Unboxing with chill energy (if that’s your style)
💰 Licenses: Additional payouts when brands license your content.
🏆 Challenges: Increased payouts above baseline. 💸
Chef-crafted. Vitamin-powered. Let’s show the power behind the bar.
Content that feels real, energized, and health-conscious. VK Energy Bars are made with real, recognizable ingredients — no artificial sweeteners, no stabilizers, no emulsifiers. Just clean, focused fuel packed with Vitamin B12.
Tag @vkenergybar in your caption
Only approved + shared content is eligible for rewards
Include 1-2+ real sentences about the who, what, when, where, and why. No hashtag-only captions.
Ex: Rosemary Almond Fruit Parfait. “What I eat in a day” with VK as your go-to snack. Grocery haul clips with clean foods + your VK favorite.
Vibe: Informal, helpful, real-life nutrition
Pre/post-workout routines with VK. Day-in-the-life of training, mindset, or recovery. Selfie-style storytelling: pushing through a challenge, a health ritual, or why VK fits your lifestyle.
Vibe: Motivational, personal, real
💰 Licenses: Additional payouts when brands license your content.
🏆 Challenges: Increased payouts above baseline. 💸
Premium oral care, crafted in NYC. Show us your smile.
Linhart is premium oral care crafted in NYC. From whitening toothpaste to sleek brushes, every product is designed to elevate your daily routine. We want content that feels clean, confident, and aspirational — the kind of self-care moment people want to recreate.
Vibe: Luxury meets everyday ritual. Think marble countertops, curated shelfies, morning light, and real confidence.
Tag @linhartnyc
So performance is tracked and you can earn
Include 1-2+ real sentences about the who, what, when, where, and why. No hashtag-only captions.
Show Linhart in your real brushing routine. Morning energy or evening wind-down. The product on the counter, the squeeze, the brush, the smile after.
Show the difference. Real smile, real results. Clean, bright, confident. Natural lighting is your best friend here.
Why you love it. Taste, texture, packaging, results. Talk about what surprised you. Be genuine — that’s what performs.
Curated shelfies, marble countertops, clean sink aesthetics. Show Linhart in its natural habitat — a beautiful, elevated bathroom moment. Think “that girl” morning routine energy.
💰 Licenses: Additional payouts when brands license your content.
🏆 Challenges: Increased payouts above baseline. 💸
Memories you can hold onto. Literally.
It’s not just a product — it’s a memory in your hand. Custom-mapped drinkware that tells the story of the places that matter to you. We want content that captures the emotional moment — the gift reveal, the nostalgia, the “how did you know?” reaction.
Right now we’re especially looking for trend-based and testimonial content. We’ve got plenty of lifestyle/product shots — bring us something with a hook.
IG: @welltolddesign TikTok: @welltold
So performance is tracked and you can earn
Include 1-2+ real sentences about the who, what, when, where, and why. No hashtag-only captions.
Trending audio, seasonal hooks, meme formats. Just make it make sense for gifting, celebrating, or sipping with Well Told.
“POV: You finally found a gift they won’t return.”
“This cup tells a better story than I do.”
Talk to camera or voiceover why Well Told is meaningful to you or who you’re gifting it to. Nostalgic, clever, genuine.
“I got this glass with the coordinates of our first date.”
“This one’s for the dad who doesn’t want anything.”
Quick unboxings, why the glass/map/design is cool, how it’s made, or what makes it a standout gift. “Here’s what makes a custom map glass 10x cooler than a generic tumbler.”
⏳ Not a priority right now: Lifestyle and product-centric content. We’ve got a solid foundation already — unless you’ve got a fresh twist.
💰 Licenses: Additional payouts when brands license your content.
🏆 Challenges: Increased payouts above baseline. 💸
All about the fun. The flavor. The moment.
Jarritos is the iconic Mexican soda — bold flavors, bright bottles, pure fun. We want content that captures the energy, color, and joy of drinking Jarritos in your real life.
This is an unofficial collab — we love the brand, you love the brand, let's make content that shows why. Buy a Jarritos, film something fun, and let Rocky do the rest.
Vibe: Fun, colorful, spontaneous, real. Backyard hangs, taco nights, cookouts, corner store runs, picnics, pool days — any moment where Jarritos makes it better.
Short, punchy, fun. Show the Jarritos bottle or can clearly within the first 3 seconds.
The bottle label, the color of the soda, the flavor — make it unmistakable. Jarritos is visual. Show it off.
First sip reactions. Flavor reviews. Cooking with Jarritos. Pairing with food. Ranking flavors. Sharing with friends. The vibe is fun — let it show.
Selfie-style, GRWM, day-in-the-life, cooking content, taste tests — whatever feels natural. Your honest take is the whole point.
Must share to TikTok AND Instagram
IG: @jarritos TikTok: @jarritos
So performance is tracked and you can earn
Include 1-2+ real sentences about the who, what, when, where, and why. No hashtag-only captions.
Suggested hashtags: #Jarritos #JarritosMexicanSoda #JarritosFlavor #MexicanSoda
Tell us what flavor, where you are, who you're with, or what you're eating it with. Keep it real — the best Jarritos content feels like you're sharing a moment with a friend.
💰 Licenses: Additional payouts when brands license your content.
🏆 Challenges: Increased payouts above baseline. 💸
100% Pure Vermont Maple Syrup. The true taste of the forest.
Single-source Vermont maple syrup — we pour everything into each bottle so you can pour out the taste nature intended. We want content that showcases the quality, warmth, and versatility of real maple syrup.
Vibe: warm, natural, food-forward. Cozy kitchens, rustic settings, clean food setups, and foodie moments. Find us at Target, Walmart, Kroger, Sprouts, Publix, HEB and more.
Tag @sapjack.vt
So performance is tracked and you can earn
Include 1-2+ real sentences about the who, what, when, where, and why. No hashtag-only captions.
Required hashtags: #SAPJACK #puremaplesyrup #vermontmade
Pour shots, bottle close-ups, rich syrup drips in beautiful lighting. Slow-pour over pancakes, cocktail drizzle, label with woodgrain or natural texture.
Talk to camera or voiceover. Why do you love SAPJACK? What makes it different? “I didn’t expect this to change my brunch game… but it did.”
How it’s made, why it tastes different, best ways to use it. “3 ways I use maple syrup that aren’t pancakes.”
💰 Licenses: Additional payouts when brands license your content.
🏆 Challenges: Increased payouts above baseline. 💸
Affordable elegance. Barrel-aged. Ready to pour.
Barrelsmith is about affordable elegance — premium, barrel-aged, ready-to-serve cocktails for people who value convenience without compromise. No mixing, just pour.
Your content should reflect: sophisticated simplicity. Beautiful cocktails, minimal effort. Luxury without the markup.
Tag @barrelsmithcocktails
Content shared after brand approval only
Include 1-2+ real sentences about the who, what, when, where, and why. No hashtag-only captions.
3oz serving into a quality glass over ice. Garnish as appropriate (orange peel for Negroni, cherry for Manhattan). Make it look beautiful.
Mention the cocktail type (Negroni, Manhattan). Emphasize taste: smooth, refined, balanced, layered. Explain barrel-aged, pre-blended, bottled — ready to enjoy.
Elevated, refined. Think: dinner party, date night, quiet evening, rooftop. Quality lighting, appropriate attire. Let the sophistication come through naturally.
21+ content only. Keep it elevated and responsible.
💰 Licenses: Additional payouts when brands license your content.
🏆 Challenges: Increased payouts above baseline. 💸
Effective: August 11, 2025
The Brand Era rewards Rocky creators for producing high-quality, original content featuring products from participating brands. By participating, you agree to these rules, which supplement and are fully governed by Rocky’s Terms of Service.
Open to all Rocky community members with an active account in good standing.
• You must purchase and/or own a participating brand’s product before submitting content for that brand, unless the brand’s page specifies that purchase/ownership is not required.
• Some brands may require you to be 21+ to participate (e.g., alcohol or other age-restricted products). These requirements will be stated on the brand’s page.
• Creators with prior account violations may be ineligible at Rocky’s discretion.
Per Brand, Per Month (Video Content) up to:
• $5: Posted in Rocky + Shared to Instagram or TikTok.
• $15: 500+ verified views and 50+ verified engagements.
• $25: 2,500+ verified views and 250+ verified engagements.
• $35: 10,000+ verified views and 1,000+ verified engagements.
Image Content:
• Only eligible if the brand explicitly requests images in its content goals.
• $5 per image, maximum 3 images per brand/month.
• Unless otherwise stated by the brand, images are not eligible for performance-based bonuses.
Brand-Licensed Content:
• $50 flat per brand-licensed video.
• $25 flat per brand-licensed image.
Monthly Earning Limit Per Creator: $100 per brand per month (excluding bonuses and brand license fees).
Total Brand Reward Pool varies by brand each month. Once cap is reached, no further payouts for that brand will be made until next month.
Payout Order: Rewards are issued in the order qualifying content is received and verified by Rocky.
Open Distribution: Creators can share content directly to their socials.
Controlled Distribution: Content cannot be shared to creator socials until approved by the brand. For controlled distribution brands, performance payouts are only unlocked upon brand approval.
All content submitted for the Brand Era is subject to and governed by Rocky’s Terms of Service, including provisions relating to intellectual property, licensing, and content removal.
To qualify for rewards, submissions must meet these standards:
• Original Work Only: No duplicate submissions, reposted old content, or AI-generated/stock footage in place of original creation.
• No Cross-Posting Duplicates: Content cannot be repurposed for multiple brands or challenges; each piece must be unique to the brand submitted.
• Brand Alignment: Must follow the brand’s content goals and guidelines on its landing page.
• Image Submissions: Same originality, brand alignment, and quality standards as video content. Only submit if the brand has requested them; otherwise, they may be rejected and will not qualify for payouts.
• Quality & Effort: Rocky may reject content that is low-quality, low-effort, blurry, incomplete, spam-like, or irrelevant.
• Compliance: Must comply with all applicable laws, FTC endorsement guidelines, and Rocky’s community standards.
• FTC Disclosures: Rocky may automatically add required disclosures (e.g., #MayEarnRockyDollars) when sharing to social platforms.
• Appropriateness: No defamatory, obscene, harassing, discriminatory, infringing, or otherwise damaging content.
• Default Content Standards: If a participating brand does not specify content goals or creative guidelines on its brand landing page, the content parameters outlined in Rocky’s Promotion Terms shall apply by default. These include, but are not limited to, requirements for originality, quality, brand alignment, FTC disclosure, and compliance with Rocky’s Terms of Service.
• All earnings, bonuses, and other payouts are credited in Rocky Dollars to your in-app Rocky Wallet.
• Rocky Dollars have no cash value outside Rocky and may only be redeemed for cash once you meet the minimum payout threshold and have a valid payment method on file.
• Rocky Dollars are non-transferable and may expire in accordance with Rocky’s Terms of Service.
• Payouts are generally processed weekly, and Rocky aims to complete payment for all eligible content within 30 days (“Net-30”), subject to verification, fraud prevention, payout caps, and all other applicable rules.
• Any manipulation of wallet balances or attempts to obtain Rocky Dollars through fraud, metric manipulation, or violation of these terms will result in forfeiture of the affected Rocky Dollars and may lead to suspension or termination from the platform.
• All engagement and view counts must be organic and will be verified through Rocky’s sharing tools.
• Any attempt to artificially inflate metrics (e.g., purchased engagement, bots, engagement-for-engagement schemes) will result in disqualification, forfeiture of rewards, and possible account suspension or removal.
• Rocky may request additional verification (screenshots, links, or analytics) before paying rewards.
• Rocky may add or remove participating brands, modify campaign structures, adjust reward amounts, or change payout caps at any time with notice posted on the platform.
• Rocky reserves the right to reject, remove, or withhold payment for any content at its sole discretion, including for violation of these terms, brand guidelines, or general quality standards.
• Participation does not guarantee rewards; all payouts are subject to verification and fund availability within the brand’s monthly cap.
• Termination: Rocky may suspend or terminate the Brand Era Challenge, in whole or in part, at any time, with or without notice, for any reason or no reason. No further payouts will be made for content submitted after the effective date of termination, regardless of when the content was created.
The Brand Era is here. Own it. Create it. Earn it.
See how Rocky connects your brand with real fans creating real content. We'll show you the platform, the data, and the signal.
We'll get back to you within 24 hours. No spam, ever.