About Geopath

Geopath is the audience authority that provides the trusted intelligence OOH media buyers and sellers need to transact confidently. As the industry’s leading measurement body, Geopath is an impartial, non-profit organization dedicated to transparency, objectivity, and innovation that empowers the continued growth of OOH advertising. Established in 1933 and headquartered in New York City, Geopath is governed by a tri-partite board of advertisers, agencies, and media companies spanning the entire United States.

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Our Mission

As an independent member organization, we ensure that media, advertising, and marketing professionals understand the true value of all OOH formats and have the tools and confidence to leverage the power of OOH to meet the strategic objectives of any brand campaign.

As the authority in measurement, we provide all segments of the OOH ecosystem with the tools, data, audience insights, and trusted measurement that enable buyers and sellers to transact confidently.

Our Core Values

Accurate

We’re committed to exceptional levels of precision and accuracy in our audience location measurement, so that OOH buyers and sellers have universally-accepted data and metrics that enable more confident transactions.

Trusted

We’re the neutral, third-party industry standard that OOH buyers and sellers turn to for trusted audience measurement. Because of our tripartite governance, we are highly accountable to all members of the OOH ecosystem, helping to ensure the continued growth of the OOH industry.

Member-Centric

We power a smarter OOH marketplace by super-serving all our members, regardless of size or inventory type. Our members-first approach extends to all aspects of their business, including planning, buying, selling, measuring, and reporting across all audited OOH platforms.

About OOH United

OOHUNITED is committed to advancing a culture built on diversity, equity, and inclusion in the Out-of-Home industry. An alliance between Geopath, the Out-of-Home Advertising Association of America (OAAA), and the Digital Signage Federation (DSF), OOH UNITED’s mission and objectives are vital for advancing the industry’s commitment to diversity and inclusion.

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Our Members

We proudly partner with hundreds of media companies, advertisers, and other entities to provide trusted and dependable OOH measurement and ratings data.

View our Members   ▼
Company
Location
Member Type
State
1604 Broadway LLC
New York
,
NY
NY
3.0 Outdoor
West Hollywood
,
CA
CA
365 Outdoor
Chicago
,
IL
IL
3CDC
Cincinnati
,
OH
OH
3N Media
Dolan
,
FL
FL
71 Newbury Street
Peabody
,
MA
MA
ABC Outdoor LLC
Brooklyn
,
NY
NY
Action Signs
Saratoga
,
CA
CA
Adams Outdoor Advertising
Roswell
,
GA
GA
AdCart
New York
,
NY
NY
ADCO Outdoor Advertising
San Francisco
,
CA
CA
Adload Technologies
Rocklin
,
CA
CA
Ads On The Move
Los Angeles
,
CA
CA
Adspace Networks
Non-Measured Media
New York
,
NY
Non-Measured Media
NY
Aducat Outdoor Advertising
Voorhees
,
NJ
NJ
Advertising Images Digital Outdoor
Wichita
,
KS
KS
Advertising, Inc.
Hangerstown
,
MD
MD
Advertising Wheels LLC
Non-Measured Media
Las Vegas
,
NV
Non-Measured Media
NV
Advert Outdoor Advertising
OOH Media Companies
East Berlin
,
PA
OOH Media Companies
PA
Advocates - Injury Attorneys
Seattle
,
WA
WA
AdXcelerant
Littleton
,
CO
CO
Agnoli Sign Company
OOH Media Companies
Springfield
,
MA
OOH Media Companies
MA
Alabama Outdoor Advertising
Homewood
,
AL
AL
Albert Outdoor
Dallas
,
TX
TX
Alchemy Media
Los Angeles
,
CA
CA
Allison Outdoor
Sylva
,
NC
NC
AllOver Media
Plymouth
,
MN
MN
All-Star Media
Aspen
,
CO
CO
All Visual Productions
Kinnelon
,
NJ
NJ
A Lot Media
Hartford
,
CT
CT
Alpine Media Technology
Centennial
,
CO
CO
American Campus Outdoor Media LLC
Los Alamitos
,
CA
CA
American Outdoor Advertising
Phoenix
,
AZ
AZ
American Television Media Group, Inc. (ATM.TV)
Los Angeles
,
CA
CA
Angel Media LLC
New York
,
NY
NY
Apple Outdoor Advertising
York
,
PA
PA
AR James Media
Allendale
,
NJ
NJ
Arrington Outdoor
Lake Dallas
,
TX
TX
Ashby St. Outdoor
Fayetteville
,
AR
AR
ASM Global
Los Angeles
,
CA
CA
ATA Outdoor Media
Greenland
,
NH
NH
ATM Boss
Clearwater
,
FL
FL
Atmosphere (CHIVE TV)
Austin
,
TX
TX
Attar Media Partners (AMP)
Chicago
,
IL
IL
Avant Outdoor Advertising
Huntington Beach
,
CA
CA
Awedience Media, LLC
Charlotte
,
NC
NC
baerboards
Charlottesville
,
VA
VA
Ballyhoo Boats
Miami
,
FL
FL
Barrett Outdoor Communications
West Haven
,
CT
CT
Barrows Global
New York
,
NY
NY
Becker Boards, LLC
Phoenix
,
AZ
AZ
Bellman Outdoor
Brooklyn
,
NY
NY
BeSeen Outdoor
Brunswick
,
GA
GA
Big City Outdoor, LLC.
Chestnut Ridge
,
NY
NY
Big Outdoor
Dallas
,
TX
TX
Bing Outdoor
Austin
,
TX
TX
Binnie Media
Concord
,
NH
NH
Birdhouse Outdoor
Scranton
,
PA
PA
Blackbird Media
Nashville
,
TN
TN
Blip (Adkom)
Orem
,
UT
UT
Blue Outdoor
OOH Media Companies
New York
,
NY
OOH Media Companies
NY
Blue Ox Media
Minneapolis
,
MN
MN
Boardworks Outdoor Advertising
Atlanta
,
GA
GA
BOLDSITE Media
Dallas
,
TX
TX
Bowlin Travel Centers Incorporated
Albuquerque
,
NM
NM
Branch Ranch, Inc
Plant City
,
FL
FL
Branded Cities Network LLC
New York
,
NY
NY
Broadway Outdoor
Salt Lake City
,
UT
UT
Brookfield Properties
OOH Media Companies
New York
,
New York
OOH Media Companies
New York
Brooklyn Outdoor
Detroit
,
MI
MI
Bulletin Displays
Buena Park
,
CA
CA
Burkett Media
Austin
,
TX
TX
Buzztime
Non-Measured Media
Carlsbad
,
CA
Non-Measured Media
CA
Capital Metropolitan Transit Authority
Austin
,
TX
TX
Capitol Outdoor
Washington
,
DC
DC
Captivate
Non-Measured Media
New York
,
NY
Non-Measured Media
NY
Carroll Advertising LLC
Boston
,
MA
MA
CARTA
Charleston
,
SC
SC
Carter-Pritchett Advertising
N. Fort Myers
,
FL
FL
Carvertise
Non-Measured Media
Wilmington
,
DE
Non-Measured Media
DE
Catalyst Outdoor Advertising, LLC
Randor
,
PA
PA
CEN Media Group
New York
,
NY
NY
Champion Outdoor
Palm Harbor
,
FL
FL
Changing Environments Inc. (SOOFA)
Cambridge
,
MA
MA
Chicagobillboards.com
Plainfield
,
IL
IL
Christie
Non-Measured Media
Cypress
,
CA
Non-Measured Media
CA
Circle City Outdoor
Spokane
,
WA
WA
Circle Signworx
Hooksett
,
NH
NH
Clark Outdoor
OOH Media Companies
Greensboro
,
NC
OOH Media Companies
NC
Clear Channel Outdoor
New York
,
NY
NY
CMDS Marketing (Rugby Realty Co., Inc.)
Secaucus
,
NJ
NJ
Coastal Outdoor
Myrtle Beach
,
SC
SC
Coinstar, LLC
Bellevue
,
WA
WA
Colossal Media Group
Brooklyn
,
NY
NY
Compass Media, LLC
Salt Lake City
,
UT
UT
Corner Media
Mclean
,
VA
VA
Crackle Connex / Redbox
New York
,
NY
NY
Cross River Network
Edgewater
,
NJ
NJ
CTM Media Group
Woburn
,
MA
MA
Cuates
San Francisco
,
CA
CA
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Company
Location
Member Type
State
A3 Media, LLC
Trooper
,
PA
PA
Active International
Pearl River
,
NY
NY
Adcity
New York
,
NY
NY
AdSemble
Los Gatos
,
CA
CA
AdStaff Media, LLC (Mindstream Media)
New York
,
NY
Associate Member
NY
AKA NYC
New York
,
NY
NY
Aki Technologies
San Francisco
,
CA
CA
Algooh Media
Seaford
,
NY
NY
Argonaut Inc.
San Francisco
,
CA
Associate Member
CA
Aronson Media Group
Cazenovia
,
NY
NY
Bana Communications
Montville
,
NJ
NJ
Barefoot Proximity LLC
Cincinnati
,
OH
OH
Baru Marketing + Media
Culver City
,
CA
CA
Billboard Management
Atlanta
,
GA
GA
Blue Line Media, LLC
Los Angeles
,
CA
CA
BM Outdoor Media
San Antonio
,
TX
TX
Bohan Agency, Inc.
Nashville
,
TN
Associate Member
TN
Buntin Out-of-Home Media
Nashville
,
TN
TN
Butler/Till Media Services
Rochester
,
NY
NY
Caesars Entertainment Inc.
Las Vegas
,
NV
NV
Calise Partners, LLC
Dallas
,
TX
TX
Camelot Communications, LTD
Dallas
,
TX
TX
CAMG Inc. (Consumer Attorney Marketing Group, Inc.)
Woodland Hills
,
CA
CA
Canvas Worldwide
New York
,
NY
NY
Carat USA, Inc.
New York
,
NY
Associate Member
NY
Carat Vizeum
Los Angeles
,
CA
Associate Member
CA
Catchweight
New Albany
,
OH
OH
CFQuirin.com
New York
,
NY
NY
Clarity Coverdale Fury
Minneapolis
,
MN
Associate Member
MN
Code Six, Inc.
Los Angeles
,
CA
CA
Connect The Dots Media, LLC
Lewisville
,
TX
TX
Cramer-Krassalt
Chicago
,
IL
IL
Critical Mass
Chicago
,
IL
IL
Critical Mass
New York
,
NY
NY
Dash Two
Los Angeles
,
CA
CA
Davis Elen Advertising
Los Angeles
,
CA
Associate Member
CA
Delta Media, Inc.
Colleyville
,
TX
TX
Diane Allen & Associates
Baton Rouge
,
LA
LA
DIVE Networks
Toronto
,
Ontario
Ontario
Duncan-Channon, Inc.
San Francisco
,
CA
Associate Member
CA
EchoPoint Media
Indianapolis
,
IN
Associate Member
IN
EMC Outdoor
Newtown Square
,
PA
PA
enhance
New York
,
NY
NY
Enlighten
Bowling Green
,
KY
KY
EnPlay
New York
,
NY
NY
Evergreen Trading
New York
,
NY
NY
EXL Media Corp.
Incline Village
,
NV
NV
FINE
San Francisco
,
CA
CA
Fullsix, Inc.
Brooklyn
,
NY
NY
Gatesman
Pittsburgh
,
PA
Associate Member
PA
Goldfish Ads
New York
,
NY
NY
Good Apple Digital
New York
,
NY
NY
Grand Design
San Diego
,
CA
CA
GRP Media
Chicago
,
IL
IL
GSD&M Idea City LLC
Austin
,
TX
Associate Member
TX
GWA | Greg Welteroth Advertising
Montoursville
,
PA
PA
Harkey Media
Phoenix
,
AZ
AZ
Harmelin Media
Bala Cynwyd
,
PA
PA
Haworth Media
Minneapolis
,
MN
MN
H&L Partners
Oakland
,
CA
Associate Member
CA
Horizon Media, Inc
New York
,
NY
NY
ICF Consulting Group
Fairfax
,
VA
Associate Member
VA
ICON International Inc.
Greenwich
,
CT
CT
Imaginuity
Dallas
,
TX
OOH Media Companies
TX
IMG
Rigefield
,
CT
CT
Innovative Outdoor Advertising USA
Jacksonville
,
FL
FL
Intermark Group, Inc.
Birmingham
,
AL
Associate Member
AL
Jacobson Rost
Milwaukee
,
WI
WI
Jay Advertising
Rochester
,
NY
NY
Johnson Group
Cattanooga
,
TN
Associate Member
TN
Kanawha Valley Advertising Co.
Poca
,
WV
WV
Kelly, Scott and Madison
Chicago
,
IL
IL
Kinetic North America
New York
,
NY
NY
KNS Outdoor Signs LLC
Roswell
,
GA
GA
Koeppel Direct, Inc.
Dallas
,
TX
Associate Member
TX
LaneTerralever LLC
Phoenix
,
AZ
Associate Member
AZ
Laughlin Constable
Milwaukee
,
WI
Associate Member
WI
Levenson & Hill Inc.
Dallas
,
TX
Associate Member
TX
MacDonald Media, Inc
New York
,
NY
NY
Magnum
Philadelphia
,
PA
PA
MARC USA Inc
Pittsburgh
,
PA
Associate Member
PA
Matrix Media Services
Columbus
,
OH
OH
MayoSeitz Media
Blue Bell
,
PA
PA
MBMG Media Group
Los Angeles
,
CA
Associate Member
CA
Media Brokers International
Alpharetta
,
GA
Associate Member
GA
MediaCentric LLC
Austin
,
TX
Associate Member
TX
MediaCom Worldwide Inc.
New York
,
NY
Associate Member
NY
Mediagistic
Tampa
,
FL
FL
MediaSource Worldwide
Tampa
,
FL
FL
Media Storm
Norwalk
,
CT
Associate Member
CT
MediaVest/Spark Foundry
New York
,
NY
NY
Medical Boulevard, LLC
Sheridan
,
WY
WY
Meers Advertising Inc
Kansas City
,
MO
Associate Member
MO
Mering Carson Advertising
Sacramento
,
CA
Associate Member
CA
Mesmerize Media
New York
,
NY
NY
MGB Media
Dallas
,
TX
Associate Member
TX
Mindstream Media
Fort Wayne
,
IN
IN
Miroma Group
New York
,
NY
NY
MMI Agency
Houston
,
TX
Associate Member
TX
Morgan & Company
New Orleans
,
LA
Associate Member
LA
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Company
Location
Member Type
State
Amazon
Seattle
,
WA
WA
Anheuser Busch
St. Louis
,
MO
MO
Brex, Inc.
San Francisco
,
CA
CA
Brown-Forman Media Services
Nashville
,
TN
TN
Christian Aid Ministries
Berlin
,
Ohio
Ohio
Coca Cola USA
Atlanta
,
GA
GA
Comfort Works
Kuala Lumpur
,
Malaysia
Malaysia
Constellation Brands
Chicago
,
IL
IL
Duck Duck Go, Inc.
Paoli
,
PA
PA
ESPN
New York
,
NY
NY
Morgan and Morgan
Orlando
,
FL
FL
Outdoor Media Buyers
Ridgefield
,
CT
CT
Red Roof Inn
Columbus
,
OH
OH
Rolex Watch, USA
New York
,
NY
NY
Samsung Telecommunications America
Ridgefield Park
,
NJ
NJ
Telemundo Network
New York
,
NY
NY
Vita Coco
New York
,
NY
NY
Yellawood
Abbeville
,
AL
AL
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Company
Location
Member Type
State
11hundred Inc
Chicago
,
IL
Third-Party Processor
IL
AdQuick
Los Angeles
,
CA
Remarketer
CA
Adsquare
,
United Kingdom
Third-Party Processor
United Kingdom
Billups Worldwide
Lake Oswego
,
OR
Remarketer
OR
Hivestack
Montréal, Quebec
,
CA
Remarketer
CA
milkmoney
Los Angeles
,
CA
Remarketer
CA
POP Tracker, LLC
Montclair
,
NJ
Third-Party Processor
NJ
Quorum
New York
,
NY
Third-Party Processor
NY
Telmar
New YorK
,
NY
Third-Party Processor
NY
Ubimo
New York
,
NY
Remarketer
NY
Uniled Software
London
,
UK
UK
Viant
Irvine
,
CA
Remarketer
CA
Vistar Media
Philadelphia
,
PA
Remarketer
PA
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Company
Location
Member Type
State
All Points Media
Beaverton
,
OR
OR
Ayuda Media Systems
Montreal, Quebec
,
Canada
Canada
Aztra Media LLC
Hillside
,
NJ
NJ
Bentley Systems (Citilabs)
Sacramento
,
CA
CA
Circle Graphics
Longmont
,
CO
CO
Daktronics, Inc.
Brookings
,
SD
SD
DOMedia
Columbus
,
OH
OH
Dot2Dot Communications
Toronto
,
Ontario
Ontario
Formetco, Inc.
Duluth
,
GA
GA
Independent's Service Co.
Hannibal
,
MO
MO
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Meet Our Executive Team

Dylan Mabin

President

Larry Hennessy

EVP, Members Services

Janna Gu

SVP, Data & Technology

Scott Fiaschetti

EVP, Marketing

Chris Luken

SVP, Product

Our Team

Meet the experts that work to provide you the most accurate OOH data

View our Team   ▼
View our Team
Brian Ryu
,
Senior Transit & Fleet Manager
Brian Schopper
,
Sr. Manager Member Support
Chris Luken
,
SVP Product
Denis Khryashchev
,
Data Scientist
Dylan Mabin
,
President
Jack McKivergan
,
Media Member Support Manager
Janna Gu
,
SVP Data & Technology
Jay Stillman
,
Head of Technology Devops & InfoSec
Katie Casey
,
Media Analyst
Kevin Narine
,
VP Operations
Kevin Romero
,
VP Media Operations
Larry Hennessy
,
EVP Member Services
Luke Barnwell
,
Marketing Associate
Ninel Roytman
,
Database Manager
Rahul Kadam
,
Lead Data Engineer
Sabrina Gonzaga
,
Media Analyst
Scott Fiaschetti
,
EVP Marketing
Tanjia Sarker
,
Senior Media Analyst
Tia Lamb
,
Senior Media Analyst
Tim Garton
,
Technical Product Manage
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Our Board of Directors

Geopath is a not-for-profit membership company guided by a board of our members.
View Our Board
Name
Title
Company
Gina Stratford
VP of Sales & Marketing
YESCO Outdoor Media
William Reagan
Chairman
Reagan Outdoor Advertising
Michael Provenzano
CEO, Co-Counder
Vistar Media
Kevin Gleason
President & CEO
Adams Outdoor Advertising
Keith Thompson
President & CEO
InSite Street Media
John Miller
EVP Sales & Marketing
Lamar Advertising
Jodi Senese
Chief Marketing Officer, EVP Marketing
OUTFRONT Media
Jean-Luc Decaux
Co-Chief Executive Officer
JCDecaux North America
Gary Greenstein
CRO
Vector Media
Dan Levi
EVP Chief Marketing Officer
Clear Channel Outdoor
Chris Grosso
CEO
Intersection
Name
Title
Company
Ali Broback
CCO
ODN
Rick Robinson
CEO
PJX Media
Scott Slater
SVP, Agency Integration Director
Haworth Marketing + Media
Michael Lieberman
CEO
Kinetic Americas
Martin Porter
SVP, OOH Lead
Dentsu International
Jon Carmack
COO
Talon/Buntin Out-of-Home Media
Jill Schnitt
President
Outdoor Media Group
Jennifer Seickel
Co-Founder & CEO
Sightline
Hal Brown IV
CEO
Delta Media
Dana Burleson
SVP, Research Director
Wilkins Media Company
Chris Olsen
President
Rapport
Billy Long
EVP, OOH Practice
PMX (Publicis)
Betsy McLarney
CEO
EMC Outdoor
Bernie Shimkus
VP, Director of Research & Consumer Insights
Harmelin Media
Name
Title
Company
Tricia Barr
Media Director
Morgan & Morgan
Dan Langert
Director of North American Media and Licensed Merchandise
Molson Coors Beverage Company
Name
Title
Company
Jay Mattlin
VP, Research Director
ARF
Bill Tucker
Group EVP Data Tech Measurement
Association of National Advertisers
Ashwini Karandikar
EVP Media, Technology, Data
American Association of Advertising Agencies
Anna Bager
President and CEO
Outdoor Advertising Association of America