EVISU was founded in Osaka, Japan, in 1991. The name comes from Ebisu, the Japanese god of prosperity. Each pair of jeans was originally hand-painted with the famous seagull logo.
From the start, EVISU caught the attention of detail-focused Japanese fashion fans and helped bring back interest in vintage denim. This revival quickly spread around the world.
Today, EVISU is known internationally as one of the top names in denim. It’s respected by collectors and loved by people who appreciate high-quality craftsmanship. Although the brand has seen global success, its mission remains the same — to create the highest quality products without compromise.
EVISU’s position as a denim icon is rooted in its quality and heritage. But the brand offers more than just jeans. At Evisu Collections, you can shop a full range of products, including:
- Menswear and womenswear
- T-shirts and shirts
- Knitwear and outerwear
- Underwear and accessories
From head to toe, EVISU delivers authentic style backed by tradition.