Google Workspace (formerly G Suite) is one of the best collections of productivity apps for the workplace. With Gmail, Docs, Sheets, Slides, Drive, and Calendar, it covers nearly every business need. If you know the dozens of tips and tricks available, you can work faster and more efficiently.
But most Google Workspace users aren’t capitalizing on the full potential of the tools available to them. Beyond the core apps, hundreds of marketplace integrations can transform your workflow.
This guide covers 39 Google Workspace apps: 11 core apps built into the platform, plus 28 marketplace apps worth installing.
Table of Contents
- Key Terms
- Core Google Workspace Apps
- Google Workspace Marketplace Apps
- 12. EmailAnalytics
- 13. Freshdesk
- 14. Kanbanchi
- 15. SignRequest (acquired by Box)
- 16. Dialpad
- 17. Appy Pie
- 18. Form Mule
- 19. Lumin PDF
- 20. Mixmax
- 21. Zoho Meeting
- 22. Supermetrics
- 23. OnceHub (formerly ScheduleOnce)
- 24. DirectIQ
- 25. Sortd
- 26. Wrike
- 27. Copper CRM
- 28. Evercontact
- 29. Yet Another Mail Merge (YAMM)
- 30. Bitium (Deprecated)
- 31. Form Notifications
- 32. Mailtrack
- 33. Asana
- 34. Insightly CRM
- 35. DocuSign
- 36. Infogram Charts
- 37. GQueues
- 38. Awesome Table
- 39. Kami
- Comparison Table
- Start Here: Your Google Workspace App Checklist
- Frequently Asked Questions
Key Insight
Google rebranded G Suite to Google Workspace in October 2020. The apps remain the same. Since then, Google has also shut down Currents (July 2023, replaced by Spaces) and fully transitioned Hangouts to Meet and Chat. The marketplace continues to grow with new integrations.
Key Terms
Google Workspace: Google’s cloud-based productivity and collaboration suite, including Gmail, Docs, Sheets, Slides, Drive, Calendar, Meet, and Chat. Formerly called G Suite until October 2020.
Google Workspace Marketplace: The official directory for third-party apps that integrate with Workspace. Available at workspace.google.com/marketplace.
Workspace Add-On: A third-party extension that adds functionality to a specific Workspace app like Gmail, Docs, or Sheets. Add-ons install from the Marketplace and run within the host app. See our guide on Google Workspace add-ons.
Google Workspace Plans: Business Starter ($7/user/month), Business Standard ($14/user/month), Business Plus ($22/user/month), and Enterprise (custom pricing). All plans include core apps.
Core Google Workspace Apps
These apps come built into every Google Workspace plan. They form the foundation of the platform.
1. Gmail
Quick Summary
Gmail is Google’s email platform and the most popular business email client in the world. It offers a customizable inbox, hundreds of add-ons and extensions, and deep integration with every other Workspace app.
Gmail has several advantages over Outlook that make it the stronger choice for most teams (see our in-depth Gmail vs. Outlook comparison). You can customize your inbox, use tags and labels for organization, and extend functionality with marketplace apps.
Check out these Gmail hacks and Gmail tips and tricks to get the most out of it.
Pricing: Included in all Google Workspace plans.
2. Docs
Quick Summary
Google Docs is Google’s cloud-based word processor. It offers real-time collaboration, version history, commenting, and export to virtually any file format including Word, PDF, and plain text.
Docs shines for team collaboration. Multiple people can edit the same document simultaneously, leave comments, and suggest changes. Every edit is auto-saved and version history lets you revert to any previous state.
Pricing: Included in all Google Workspace plans.
3. Sheets
Quick Summary
Google Sheets is Google’s cloud-based spreadsheet tool. It handles formulas, pivot tables, charts, and collaborative editing with real-time updates across your team.
Sheets supports most Excel formulas and functions, plus Google-specific ones like GOOGLETRANSLATE and IMPORTDATA. The add-on ecosystem extends its capabilities with data connectors, formatting tools, and automation.
Pricing: Included in all Google Workspace plans.
4. Slides
Quick Summary
Google Slides creates and shares slide-based presentations with text, images, videos, and animations. It’s Google’s alternative to Microsoft PowerPoint.
Slides supports real-time collaboration and integrates with Docs and Sheets for pulling in live data. Present directly from your browser with no software installation required.
Pricing: Included in all Google Workspace plans.
5. Drive
Quick Summary
Google Drive provides cloud storage for all your Workspace files. Business Starter includes 30 GB per user, while Business Standard and higher offer 2 TB+ per user.
Drive makes it easy to save, share, and organize your docs, sheets, slides, and any other file type. Shared drives let teams maintain files that belong to the organization rather than individuals.
Pricing: Included in all Google Workspace plans. Storage varies by tier.
6. Forms
Quick Summary
Google Forms creates surveys, quizzes, and data collection forms that feed responses directly into Google Sheets for analysis. It’s one of the most underrated core apps. See our post on sales vs business development.
Forms supports branching logic, file uploads, and multiple question types. Responses flow automatically into Sheets, making it perfect for customer feedback, employee surveys, and lead qualification.
Pricing: Included in all Google Workspace plans.
7. Calendar
Quick Summary
Google Calendar integrates with every other Workspace app for scheduling meetings (see our list of appointment scheduling apps), setting deadlines, and managing your team’s availability.
Calendar supports automatic notifications, room booking, appointment scheduling, and integration with Meet for one-click video calls. Shared calendars let teams coordinate without back-and-forth emails.
Pricing: Included in all Google Workspace plans.
8. Keep
Quick Summary
Google Keep is a note-taking app for to-do lists, quick thoughts, and reminders that syncs across all your devices and integrates with Gmail, Docs, and other Workspace apps.
Keep notes can include text, images, voice memos, and checklists. Pin important notes to the top, set location-based reminders, and drag notes directly into Google Docs to build documents from your ideas.
Pricing: Included in all Google Workspace plans.
9. Meet
Quick Summary
Google Meet (which replaced Google Hangouts in 2020-2022) handles video and audio calls for teams. It’s integrated directly into Gmail and Calendar for one-click meeting access.
Meet supports screen sharing, live captions, breakout rooms, and recording. Business Standard and higher plans include meetings up to 150 participants and meeting recordings saved to Drive.
Status: Google Hangouts was fully transitioned to Google Meet and Google Chat by 2022. Meet handles video/audio; Chat handles messaging.
Pricing: Included in all Google Workspace plans.
10. Chat and Spaces (replaced Currents)
Quick Summary
Google Chat and Spaces replaced Google Currents (shut down July 2023). Spaces provides topic-based discussions, file sharing, task assignment, and team collaboration directly within the Gmail interface.
Google Currents was shut down on July 5, 2023, and its functionality migrated to Spaces within Google Chat. Spaces integrates tightly with Gmail, Calendar, Drive, and Meet, eliminating the need for a separate app.
Teams can create spaces for projects, departments, or topics, with threaded conversations, shared files, and assigned tasks all in one place.
Pricing: Included in all Google Workspace plans.
11. Vault
Quick Summary
Google Vault provides archiving, retention, and electronic discovery for your organization’s data. It’s essential for legal compliance but may be irrelevant for teams without litigation or regulatory requirements.
Vault retains, holds, searches, and exports data from Gmail, Drive, Chat, and other Workspace apps. It’s used primarily for legal discovery, compliance audits, and data retention policies.
Pricing: Included in Business Plus and Enterprise plans. Available as an add-on for other plans.
Google Workspace Marketplace Apps
These apps extend Google Workspace with CRM, project management, email analytics, document signing, and more. Browse the full directory at the Google Workspace Marketplace.
12. EmailAnalytics
Quick Summary
EmailAnalytics integrates with Gmail to visualize your team’s email activity, including volume, average response time, busiest hours, and thread length. It helps you understand how your team’s email habits affect productivity.
After a single-click integration, EmailAnalytics compiles data on your email performance into interactive dashboards. Track how many emails each team member sends, how fast they respond, and where communication bottlenecks exist.
Pricing: Free trial available. Contact for team pricing.
13. Freshdesk
Quick Summary
Freshdesk is a customer support platform that integrates with Google Workspace for hosting conversations via phone, chat, and email. It pulls Google Contacts data into support tickets.
Freshdesk connects your Workspace account to a full help desk system. Convert Gmail conversations into support tickets, sync contact data, and manage customer interactions across multiple channels.
Pricing: Free (up to 2 agents). Growth from $15/agent/month. Pro from $49/agent/month.
14. Kanbanchi
Quick Summary
Kanbanchi is a task management app with Kanban boards, Gantt charts, and time tracking built specifically for Google Workspace. Similar to popular Kanban tools like Trello and Asana.
Kanbanchi integrates with Calendar, Gmail, and Drive so your projects stay connected across all your Workspace apps. The built-in time tracker logs hours directly against tasks.
Pricing: From $7.95/user/month. Free trial available.
15. SignRequest (acquired by Box)
Quick Summary
SignRequest was a document signing app for Google Workspace. It was acquired by Box for $55M in February 2021, and its technology became Box Sign. The standalone SignRequest app continues to operate.
SignRequest lets you digitally request and collect signatures on documents from within Google Workspace. The platform remains available at signrequest.com, though new development focuses on Box Sign.
Pricing: Free (limited). Professional from $9/user/month. Business from $15/user/month.
16. Dialpad
Quick Summary
Dialpad is a cloud communications app that lets you initiate calls, send texts, and view your communication history without leaving Gmail.
Dialpad adds voice and SMS capabilities to Gmail. Make calls, send messages, and review conversation history all from your inbox sidebar.
Pricing: Standard from $27/user/month. Pro from $35/user/month.
17. Appy Pie
Quick Summary
Appy Pie is a no-code app builder that helps users create simple apps, workflows, and automations without programming knowledge.
Appy Pie integrates with Workspace to create custom apps for internal processes. Build forms, workflows, and basic applications that connect to your Sheets, Drive, and Gmail data.
Pricing: Free tier available. Paid plans from $16/app/month.
18. Form Mule
Quick Summary
Form Mule sends targeted, individualized emails using data from Google Sheets. It supports both manual and triggered email merges for your email marketing strategy.
Form Mule pulls data from Sheets and merges it into personalized Gmail messages. You can run merges manually or set triggers that fire automatically when new rows are added.
Pricing: Free.
19. Lumin PDF
Quick Summary
Lumin PDF lets you highlight, edit, sign, annotate, rotate, and manage PDF files directly from your browser within Google Workspace. See our guide on how to save an email as a PDF.
Lumin PDF opens PDFs from Drive or Gmail attachments and lets you edit them without downloading separate software. Erase text, add signatures, rotate pages, and draw shapes.
Pricing: Free (basic). Pro from $10/month.
20. Mixmax
Quick Summary
Mixmax is a sales engagement platform for Gmail that tracks email opens, clicks, and downloads. It includes meeting scheduling, templates, and CRM integration.
Mixmax adds sales intelligence to Gmail with real-time notifications when prospects open emails or click links. One-click scheduling, email templates, and sequences automate your outreach workflow.
Pricing: Free (limited). SMB at $29/user/month. Growth at $49/user/month. Enterprise with custom pricing.
21. Zoho Meeting
Quick Summary
Zoho Meeting makes it easy to schedule online meetings, presentations, demos, and webinars from within Google Workspace.
Zoho Meeting integrates with Gmail and Calendar for scheduling, and provides video conferencing with screen sharing, recording, and virtual backgrounds.
Pricing: Free (up to 100 attendees, 60-minute limit). Standard from $1/host/month. Professional from $3/host/month.
22. Supermetrics
Quick Summary
Supermetrics pulls data from 50+ marketing and business platforms (Google Analytics, Google Ads, Facebook Ads, and more) into Google Sheets for consolidated reporting.
Supermetrics is the most comprehensive data connector for Google Sheets. Schedule automated data refreshes so your marketing reports stay current without manual exports.
Pricing: From $39/month (single connector). Multi-connector plans available.
23. OnceHub (formerly ScheduleOnce)
Quick Summary
OnceHub (formerly ScheduleOnce) integrates with Google Calendar to simplify meeting scheduling. Prospects can book demos and consultations directly from your website.
OnceHub’s scheduling pages sync with your Google Calendar availability in real time. Prospects see only open slots and book without email back-and-forth.
Pricing: Free (basic). Starter from $10/user/month. Growth from $15/user/month.
24. DirectIQ
Quick Summary
DirectIQ is an email marketing platform for designing campaigns, managing contacts, and tracking email marketing metrics from within Google Workspace.
DirectIQ provides drag-and-drop email design, contact management, and campaign analytics. It’s a good entry point for teams new to email marketing.
Pricing: Free (up to 500 subscribers). Paid plans from $9.99/month.
25. Sortd
Quick Summary
Sortd transforms Gmail into a Kanban board with drag-and-drop columns, follow-up flags, reminders, automated features, and sales/activity reports.
Sortd overlays organized columns on Gmail so you can track tasks, contacts, and follow-ups visually. You can also rename email subject lines for better organization.
Pricing: Free tier available. Paid plans for advanced features.
26. Wrike
Quick Summary
Wrike is a project management platform for breaking big projects into tasks and subtasks, collaborating with teammates, and measuring performance through built-in reports.
Wrike’s Workspace integration lets you create tasks from Gmail, attach Drive files to projects, and sync deadlines with Calendar.
Pricing: Free (up to 5 users). Team from $10/user/month. Business from $24.80/user/month. Enterprise with custom pricing.
27. Copper CRM
Quick Summary
Copper CRM is a sales CRM built specifically for Google Workspace. It tracks every interaction across Gmail, Calendar, and Drive, and automates workflows for your sales pipeline.
Copper lives inside Gmail’s sidebar, showing contact history, deals, and tasks for every person you email. It’s the only CRM designed from the ground up for Google Workspace users.
Pricing: Basic at $29/user/month. Professional at $69/user/month. Business at $134/user/month.
28. Evercontact
Quick Summary
Evercontact automatically keeps your team’s contact information up to date by scanning email signatures for changes and updating your Google Contacts records.
Evercontact monitors incoming emails and detects when contacts change their phone numbers, titles, or addresses. It updates your Google Contacts automatically so you never email an outdated address.
Pricing: From $5/user/month.
29. Yet Another Mail Merge (YAMM)
Quick Summary
Yet Another Mail Merge sends personalized mass emails using Gmail and Google Sheets data. See our guide on how to mail merge in Gmail.
YAMM pulls contact data and personalization fields from Sheets and sends individualized emails through Gmail. Track opens, clicks, and bounces from the same spreadsheet.
Pricing: Free (50 emails/day). Personal at $25/year. Professional at $50/year.
30. Bitium (Deprecated)
Quick Summary
Bitium was an identity and access management tool that centralized login credentials and employee data for cloud applications. It was acquired by Google in 2017 and its features have been integrated into Google’s admin and security tools.
Bitium originally helped teams manage usernames and passwords across multiple cloud applications. After Google’s 2017 acquisition, its functionality was absorbed into Google Workspace’s built-in admin controls and security features.
Status: Acquired by Google in 2017. Use Google Workspace Admin console for similar functionality.
31. Form Notifications
Quick Summary
Form Notifications sends automatic email alerts when someone completes a Google Forms survey or quiz.
The app notifies form creators, collaborators, and designated recipients whenever a new response comes in. It’s simple but essential for time-sensitive forms.
Pricing: Free.
32. Mailtrack
Quick Summary
Mailtrack adds double-checkmark read receipts to Gmail, showing when emails are sent (one check) and opened (two checks). It also tracks how many times emails are opened.
Mailtrack is the simplest email tracking tool available. Real-time notifications tell you exactly when prospects read your messages.
Pricing: Free (unlimited tracking with Mailtrack signature). Pro at $1.99/month. Advanced at $4.99/month.
33. Asana
Quick Summary
Asana integrates with Google Workspace so you can access projects and tasks without leaving Gmail, and convert emails into Asana tasks with one click.
The Asana integration brings project management into your inbox. Turn emails into tasks, attach Drive files to projects, and sync deadlines with Calendar.
Pricing: Personal (free, up to 10 users). Starter at $10.99/user/month. Advanced at $24.99/user/month.
34. Insightly CRM
Quick Summary
Insightly CRM is a CRM designed for manufacturing, consulting, media, and healthcare teams. It’s one of our top-rated CRM tools.
Insightly tracks prospects through the full customer lifecycle, from first contact through long-term account management. The Workspace integration syncs contacts, emails, and calendar events.
Pricing: Plus at $29/user/month. Professional at $49/user/month. Enterprise at $99/user/month.
35. DocuSign
Quick Summary
DocuSign integrates with Gmail and Google Docs for signing, tracking, sending, and managing documents digitally. It’s the industry standard for electronic signatures.
DocuSign’s Workspace integration lets you sign and send documents without leaving Gmail. Signed documents are automatically saved to Drive.
Pricing: Personal at $10/month. Standard at $25/user/month. Business Pro at $40/user/month.
36. Infogram Charts
Quick Summary
Infogram Charts creates animated charts, graphs, infographics, and interactive reports using data from Google Sheets, with no coding required.
Infogram transforms spreadsheet data into professional visualizations. Insert charts into Docs, Slides, or export them for presentations and websites.
Pricing: Free (basic). Pro at $19/month. Business at $67/month. Team at $149/month.
37. GQueues
Quick Summary
GQueues is a minimalistic task manager built for Google Workspace with two-way Calendar sync, Drive attachment syncing, task delegation, and recurring tasks.
GQueues keeps task management simple while tightly integrating with Calendar for deadlines and Drive for file attachments. Create, assign, and track tasks without leaving Workspace.
Pricing: Free (basic). Premium at $5/user/month.
38. Awesome Table
Quick Summary
Awesome Table converts Google Sheets data into interactive charts, filterable tables, and embeddable visualizations you can share on websites or with coworkers.
Awesome Table makes Sheets data accessible to non-spreadsheet users. Create searchable directories, interactive dashboards, and visual reports from your existing data.
Pricing: Free (limited). Pro from $7/user/month.
39. Kami
Quick Summary
Kami lets you write, draw, type, annotate, comment, and enhance PDFs and documents directly in your browser. Originally designed for classrooms, it’s useful in any industry.
Kami turns your browser into a digital workspace for document markup. Annotate PDFs, Word docs, and images with text, drawings, highlights, and comments, then share feedback with your team.
Pricing: Free (basic). Teacher plan at $99/year. School and district pricing available.
Comparison Table
| # | App | Type | Pricing | Best For |
|---|---|---|---|---|
| 1 | Gmail | Core | Included | Email communication and inbox management |
| 2 | Docs | Core | Included | Collaborative document creation |
| 3 | Sheets | Core | Included | Spreadsheets and data analysis |
| 4 | Slides | Core | Included | Presentations |
| 5 | Drive | Core | Included | Cloud storage and file sharing |
| 6 | Forms | Core | Included | Surveys, quizzes, and data collection |
| 7 | Calendar | Core | Included | Scheduling and event management |
| 8 | Keep | Core | Included | Notes and to-do lists |
| 9 | Meet | Core | Included | Video and audio conferencing |
| 10 | Chat/Spaces | Core | Included | Team messaging and topic-based collaboration |
| 11 | Vault | Core | Included* | Archiving and legal discovery |
| 12 | EmailAnalytics | Marketplace | Free trial | Email activity monitoring and response time |
| 13 | Freshdesk | Marketplace | Free/$15/mo | Customer support and help desk |
| 14 | Kanbanchi | Marketplace | $7.95/user/mo | Kanban boards and Gantt charts |
| 15 | SignRequest | Marketplace | Free/$9/mo | Document signing (acquired by Box) |
| 16 | Dialpad | Marketplace | $27/user/mo | Voice calls and SMS from Gmail |
| 17 | Appy Pie | Marketplace | Free/$16/mo | No-code app building |
| 18 | Form Mule | Marketplace | Free | Email merge from Sheets |
| 19 | Lumin PDF | Marketplace | Free/$10/mo | PDF editing and signing |
| 20 | Mixmax | Marketplace | Free/$29/mo | Sales email tracking and scheduling |
| 21 | Zoho Meeting | Marketplace | Free/$1/mo | Online meetings and webinars |
| 22 | Supermetrics | Marketplace | $39/mo | Multi-source data connector for Sheets |
| 23 | OnceHub | Marketplace | Free/$10/mo | Meeting scheduling (formerly ScheduleOnce) |
| 24 | DirectIQ | Marketplace | Free/$9.99/mo | Email marketing campaigns |
| 25 | Sortd | Marketplace | Free | Kanban-style Gmail organization |
| 26 | Wrike | Marketplace | Free/$10/mo | Project management |
| 27 | Copper CRM | Marketplace | $29/user/mo | CRM built for Google Workspace |
| 28 | Evercontact | Marketplace | $5/user/mo | Automatic contact updates |
| 29 | YAMM | Marketplace | Free/$25/yr | Mail merge from Sheets via Gmail |
| 30 | Bitium | Marketplace | Deprecated | Identity management (acquired by Google) |
| 31 | Form Notifications | Marketplace | Free | Google Forms submission alerts |
| 32 | Mailtrack | Marketplace | Free/$1.99/mo | Email open tracking for Gmail |
| 33 | Asana | Marketplace | Free/$10.99/mo | Project and task management |
| 34 | Insightly CRM | Marketplace | $29/user/mo | CRM for consulting and healthcare |
| 35 | DocuSign | Marketplace | $10/mo | Electronic signatures |
| 36 | Infogram Charts | Marketplace | Free/$19/mo | Data visualization and infographics |
| 37 | GQueues | Marketplace | Free/$5/mo | Minimalist task management |
| 38 | Awesome Table | Marketplace | Free/$7/mo | Interactive Sheets data views |
| 39 | Kami | Marketplace | Free/$99/yr | PDF and document annotation |
Start Here: Your Google Workspace App Checklist
- Measure your email productivity first. Install EmailAnalytics to track response times, email volume, and team activity. You can’t improve what you don’t measure.
- Connect your project management tool. Install the Asana, Wrike, or Kanbanchi integration so you can turn emails into tasks without context-switching.
- Add a CRM if you’re in sales. Copper CRM is built specifically for Google Workspace. Insightly CRM is strong for consulting and healthcare teams.
- Set up email tracking. Install Mailtrack or Mixmax so you know when prospects open your emails and click your links.
- Browse the Marketplace. Visit the Google Workspace Marketplace and search for tools specific to your workflow. New apps are added regularly.
If you’re trying to understand how Google Workspace apps could boost your workplace productivity, start by measuring that productivity. That’s why we built EmailAnalytics. After a few clicks, you’ll integrate your Gmail accounts and review metrics like your average email response time, busiest hours, and thread length. Sign up for a free trial and see it for yourself.
Frequently Asked Questions
What are Google Workspace apps?
Google Workspace apps are the cloud-based productivity tools in Google’s business suite, formerly called G Suite. Core apps include Gmail, Docs, Sheets, Slides, Drive, Calendar, Keep, and Meet.
The Google Workspace Marketplace offers hundreds of additional third-party apps that integrate with these core tools.
Is G Suite the same as Google Workspace?
Yes. Google rebranded G Suite to Google Workspace in October 2020. The apps are identical. All G Suite integrations and marketplace apps continue to work with Google Workspace.
How much does Google Workspace cost?
Business Starter costs $7/user/month. Business Standard costs $14/user/month. Business Plus costs $22/user/month. Enterprise pricing is custom.
All plans include Gmail, Docs, Sheets, Slides, Drive, Calendar, Meet, and Chat.
What happened to Google Hangouts?
Google Hangouts was fully transitioned to Google Meet and Google Chat between 2020 and 2022. Meet handles video and audio calls, while Chat handles messaging.
Both are now core Google Workspace apps integrated directly into Gmail.
What happened to Google Currents?
Google Currents was shut down on July 5, 2023. Google replaced it with Spaces, which is integrated into Google Chat. Spaces provides topic-based discussions, file sharing, and task assignment.
What is the Google Workspace Marketplace?
The Google Workspace Marketplace is the official directory for discovering and installing third-party apps that integrate with Workspace. It includes tools for CRM, project management, email tracking, document signing, and more.
Browse it at workspace.google.com/marketplace.
What is the best Google Workspace app for productivity?
EmailAnalytics is the best for measuring email productivity. Asana and Wrike offer strong project management integrations. Copper CRM is the top choice for sales teams using Google Workspace.
Jayson is a long-time columnist for Forbes, Entrepreneur, BusinessInsider, Inc.com, and various other major media publications, where he has authored over 1,000 articles since 2012, covering technology, marketing, and entrepreneurship. He keynoted the 2013 MarketingProfs University, and won the “Entrepreneur Blogger of the Year” award in 2015 from the Oxford Center for Entrepreneurs. In 2010, he founded a marketing agency that appeared on the Inc. 5000 before selling it in January of 2019, and he is now the CEO of EmailAnalytics and OutreachBloom.
