Tutorial Category: Tutorials

In the bustling financial technology arena, standing out requires more than just having a great idea. Companies need a strong plan that gets their products out there. This is the purpose of the “go-to-market” strategy for FinTech Startups. This guide will help you understand what a strong strategy means and how it can help your Read More

With the rise of digital-only banks and the increasing adoption of mobile banking solutions, consumers always expect more: faster, better, easier, personalized, and transparent services. Thanks to FinTech customer experience, the industry is projected to grow almost three times faster than traditional banking, which highlights the crucial role of continuous and customer-centric improvements. FinTech launches, Read More

Artificial intelligence (AI) is changing the finance industry in a big way, going beyond just number crunching. It’s enhancing the customer experience, making interactions more personal, efficient, and secure.  Let’s explore the top 10 financial areas where AI is currently making the biggest splash, transforming everything from day-to-day banking to complex investment strategies. Keep reading. Read More

Automated marketing has changed the game for businesses of any size. It simplifies marketing tasks, works on its own for some jobs, and checks how well marketing efforts are doing. Thanks to marketing automation, companies can now get more done and earn money more quickly. Want to know more about why it’s such a big Read More

More and more businesses understand that data-driven decisions can make the difference between success and failure. However, with so much data available, it is easy to get drowned and overwhelmed. How do you assess which information is important, and which you can skip? Firmographic data, for example, can be extremely beneficial to better optimize your Read More

Prompt engineering is the skill of making clear instructions for AI language models like ChatGPT. As AI becomes a bigger part of our work and lives, it’s important to learn how to communicate well with such models to get the best of them. Right now, ChatGPT is the leading AI model and is often used Read More

Unless you can read minds, there is no way to know when a customer is ready to buy. Or is there? The thing is, you can use intent data to make predictions about user behavior. That’s surely helpful, right? Of course, it is. It can be extremely effective in leveraging your sales. But you need Read More