End to End Direct Mail Services: Strategy, Production, Delivery.

DataCore plans, produces and delivers complex direct mail campaigns for organizations across Canada, backed by 100+ years of combined experience and a 40,000 sq ft secure production facility. We help you reduce wasted postage and drive measurable response with advanced personalization and QR and PURL tracking.

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Strategic Services

One-Stop Complete Direct Mail Marketing Services

Direct Mail Marketing & Campaign Planning

Plan your next direct mail campaign for maximum impact. DataCore combines customer data analysis, audience selection, offer strategy and testing so your campaigns are planned from start to finish with results in mind.

What’s included:

  • Customer database analysis and segmentation 
  • Target audience identification and profiling 
  • Campaign objectives, offer and format planning
  • Budget planning with projected response and ROI
  • Tracking, reporting and post campaign analysis

Targeting Solutions

Reach the right households and businesses with precision data. As a Canada Post Smartmail Marketing Expert Partner, DataCore utilizes consumer and business audience data for Personalized Mail, Neighbourhood Mail, and postal code targeting, along with third-party mailing lists when needed.

What’s included:

  • Canada Post Consumer Mailing Lists across Canada
  • Third-party consumer and business mailing lists
  • Database management, list hygiene and segmentation
  • Geodemographic and behavioral targeting

Creative Services

Design & Creative

Specialized direct mail design that chooses the right format and layout for your message, budget and response goals, and that works in real production.

What’s included:

  • Direct mail format design (postcards, self-mailers, packages)
  • Brand aligned creative development
  • Layouts that highlight offer, call to action and response paths
  • Production-ready artwork that meets printer specifications

Copywriting

Professional copywriting services that craft persuasive, response-oriented messaging using proven direct mail techniques.

What’s included:

  • Copy for all direct mail formats and packages
  • Compelling offers and calls-to-action
  • Personalization strategies that use your data effectively
  • A/B testing for different audiences and incentives
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Production Services

Data Processing Services

Ensure your mailing data is accurate, efficient and organized through list consolidation, merge purge, address verification, and Canada Post compliance preparation. 

What’s included:

  • Merge purge and deduplication
  • Address verification and correction (using Canada Post tools, including NCOA where applicable)
  • Data formatting and standardization
  • Canada Post compliance preparation
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Printing And Bindery

Commercial and digital printing services for all direct mail formats, from small tests to high volume national campaigns, with bindery services to finish pieces correctly for the lettershop.

What’s included:

  • Commercial offset printing for high volume campaigns
  • Digital printing for lower volume and quick turnaround
  • Multi colour and black and white options
  • Quality control and colour matching

Data-Driven Printing & Personalization

Variable data imaging (VDI) in black or full color to create personalized, dynamic direct mail with custom names, images, offers, QR codes, and PURLs for each recipient. 

What’s included:

  • Variable data imaging (VDI) 
  • Custom images and graphics per recipient 
  • Personalized URLs (PURLs) and QR codes
  • Dynamic content based on recipient data

Mail Preparation & Delivery

Complete lettershop services including inserting, finishing, tabbing, sortation, and delivery to Canada Post meeting all Personalized Mail™, Neighbourhood Mail™, and Lettermail requirements.

What’s included:

  • Automated and manual inserting
  • Finishing services (folding, nesting, tabbing)
  • Postal sortation and bundling 
  • Canada Post delivery and documentation

Industry Solutions

Tailored direct mail programs for high compliance and high volume sectors. DataCore adapts strategy, data, creative and production to the regulatory environment and business processes of your industry.

Non-Profit Organizations

Investor Communications

Billing & Statements

Fulfillment & Loyalty Programs

Financial Services

Real Estate

Government

Retail

Healthcare

Frequently Asked Questions

Yes. DataCore is an official Canada Post Smartmail Marketing Expert Partner, certified to help with Smartmail programs including Personalized Mail, Neighbourhood Mail and Postal Code Targeting. This means we have advanced training, access to exclusive targeting data and postal optimization tools so your campaigns are planned and produced to Canada Post standards.

Yes. We handle projects of all sizes, from small test runs to high volume campaigns of hundreds of thousands or millions of pieces. Our facility and processes are designed to scale so that smaller campaigns receive attention to detail and larger programs run efficiently and on schedule.

Yes. Our team provides comprehensive campaign planning, including customer data analysis, target audience identification, offer and format strategy, budget planning and campaign tracking and measurement. We work with you from strategy and targeting through to production and mailing so you have support at every stage.

DataCore combines more than sixty years of direct mail experience with complete in-house capabilities and a strong focus on data and measurement. From data processing and targeting through creative, printing, lettershop and Canada Post induction, everything happens in our secure 40,000 plus square foot facility under one roof. As a Canada Post Smartmail Marketing Expert Partner, we pair that production strength with advanced audience targeting and postal optimization, so your campaigns are planned, produced and measured by a provider that understands both the numbers and the mechanics.

Ready to Get Started?

Let’s discuss how DataCore can help you achieve your direct mail marketing objectives.

End-to-end direct mail with precision data, in-house production, and compliant delivery.

Canada Post Smartmail Expert Partner

DataCore Mail Management Ltd.
7550 Lowland Dr
Burnaby, BC V5J 5A4

© 2025 DataCore Mail Management Ltd. All rights reserved.

Burnaby • Vancouver • North American Reach

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