Updated March 6, 2026.
A wishlist feature lets your customers save products they want to buy later. It keeps them coming back. It helps you understand what people want. And it can turn browsers into buyers.
WooCommerce does not include a wishlist feature by default. You need a plugin for that. The good news is there are plenty of options. Some are free. Some are premium. Each one brings a slightly different approach to wishlists.
In this guide, we review the 10 best WooCommerce wishlist plugins available in 2026. We compared features, pricing, ease of use, and integration options. Whether you run a small shop or a large store with thousands of products, there is a plugin here that fits your needs.
Quick Comparison Table
| Plugin | Best For | Price | Rating |
|---|---|---|---|
| WooCommerce Wishlists | Official WooCommerce stores | $79/year | 4.5/5 |
| YITH WooCommerce Wishlist | All-in-one wishlist solution | Free / $99.99/year | 4.7/5 |
| TI WooCommerce Wishlist | Budget-friendly stores | Free / $49/year | 4.6/5 |
| Premmerce Wishlist | Simple setup | Free / $49.99/year | 4.3/5 |
| WPC Smart Wishlist | Developer flexibility | Free / $29/year | 4.5/5 |
| Simple Wishlist | Lightweight stores | Free | 4.2/5 |
| MC Wishlist | Modern UI | Free / $39/year | 4.4/5 |
| JetWishlist by Crocoblock | Elementor users | $43/year (suite) | 4.5/5 |
| Starter Templates Wishlist | Starter Templates users | Free (bundled) | 4.1/5 |
| Share Wishlists | Social sharing focus | Free / $39/year | 4.3/5 |
★★★★★ 4.8/5, Editor’s Rating
Rating: 4.5 out of 5 stars
WooCommerce Wishlists is the official wishlist extension from WooCommerce. It is built by the same team that maintains WooCommerce itself. That means tight integration and reliable updates. If you want a plugin that just works without worrying about compatibility, this is the safest choice.
The plugin lets customers create multiple wishlists. They can set wishlists as public, shared, or private. Guests can also save wishlists without creating an account, which reduces friction for first-time visitors. The sharing options are solid too. Customers can share wishlists via email or social media. That makes it great for gift registries and holiday shopping.
One downside is the price. At $79 per year, it is more expensive than most alternatives. But you get official support, guaranteed compatibility with WooCommerce updates, and peace of mind that comes with an official extension.
Key Features
- Create multiple wishlists per customer
- Public, shared, and private wishlist options
- Guest wishlist support (no account needed)
- Social sharing and email sharing
- Official WooCommerce support and updates
Pricing: $79/year (single site)
★★★★★ 4.7/5, Editor’s Rating
Rating: 4.7 out of 5 stars
YITH WooCommerce Wishlist is the most popular wishlist plugin for WooCommerce. It has over 1 million active installations. The free version alone covers the basics well. The premium version adds advanced features like price drop alerts, promotional emails, and detailed analytics.
What makes YITH stand out is the marketing angle. The premium version tracks what products customers save. You can send automated emails when a wishlisted product goes on sale. This turns passive wishlists into active sales tools. The plugin also supports multiple wishlists, drag-and-drop sorting, and custom wishlist page layouts.
The free version is generous. It includes the “Add to Wishlist” button, a dedicated wishlist page, social sharing, and basic customization. For many small stores, the free version is all you need. The premium version at $99.99 per year is worth it if you want the email marketing and analytics features.
Key Features
- Price drop email alerts for wishlisted products
- Wishlist analytics and popular products report
- Multiple wishlists with drag-and-drop sorting
- Promotional email campaigns based on wishlists
- Works with most WooCommerce themes out of the box
Pricing: Free / $99.99/year (premium)
★★★★☆ 4.6/5, Editor’s Rating
Rating: 4.6 out of 5 stars
TI WooCommerce Wishlist is a strong free alternative. It offers more features in its free version than most competitors. You get a fully functional wishlist with customizable buttons, a dedicated wishlist page, social sharing, and product quantity support. The interface is clean and easy to set up.
The premium version adds features like multiple wishlists, wishlist analytics, shared wishlists via unique URLs, and priority support. At $49 per year, it sits in a comfortable price range between the free plugins and the more expensive options. The plugin works well with popular themes like Astra, OceanWP, and Flatsome.
One thing we like about TI is how lightweight it is. It does not slow down your store. The code is well-optimized and the plugin only loads its assets on pages where the wishlist functionality is needed.
Key Features
- Generous free version with most features included
- Customizable “Add to Wishlist” button styles
- Product quantity support on wishlist page
- Social sharing via Facebook, Twitter, Pinterest, email
- Lightweight code with conditional asset loading
Pricing: Free / $49/year (premium)
★★★★☆ 4.5/5, Editor’s Rating
Rating: 4.3 out of 5 stars
Premmerce Wishlist keeps things simple. It is a no-fuss wishlist plugin that gets the job done without overwhelming you with options. You install it, and it works. The setup takes less than two minutes. There is a free version on WordPress.org and a premium version with extra features.
The free version gives you a heart-shaped “Add to Wishlist” button, a dedicated wishlist page, and basic styling options. The premium version adds AJAX-based interactions (no page reloads), email notifications, and the ability to share wishlists with other users. It also integrates with the rest of the Premmerce plugin suite if you use their other tools.
Premmerce is a good pick for stores that want a clean, simple wishlist without the complexity of larger plugins. It does not have analytics or marketing automation, but not every store needs those features.
Key Features
- Quick two-minute setup with minimal configuration
- Heart icon button on product pages and shop pages
- AJAX interactions in premium (no page reloads)
- Integrates with Premmerce plugin suite
- Clean, lightweight codebase
Pricing: Free / $49.99/year (premium)
★★★★☆ 4.4/5, Editor’s Rating
Rating: 4.5 out of 5 stars
WPC Smart Wishlist is built by WPClever, a team known for their suite of WooCommerce tools. The plugin takes a developer-friendly approach. It gives you hooks, filters, and shortcodes to customize the wishlist experience exactly how you want it. If you are comfortable writing a bit of code, you can do a lot with this plugin.
The free version covers the essentials. Customers can add products to a wishlist, view their wishlist on a dedicated page, and move items to the cart. The premium version adds a wishlist popup, multiple wishlists, custom icons, and email notifications. At $29 per year, the premium version is one of the most affordable options on this list.
WPC Smart Wishlist also integrates well with other WPClever plugins like WPC Smart Compare and WPC Smart Quick View. If you use their ecosystem, the plugins work together smoothly.
Key Features
- Developer-friendly with hooks, filters, and shortcodes
- Wishlist popup for quick access
- Works with WPC Smart Compare and Quick View
- Custom button positions and icon options
- Affordable premium pricing at $29/year
Pricing: Free / $29/year (premium)
★★★★☆ 4.3/5, Editor’s Rating
Rating: 4.2 out of 5 stars
Simple Wishlist does exactly what the name says. It adds a basic wishlist feature to your WooCommerce store with zero bloat. There are no premium upsells, no complex settings panels, and no marketing integrations. It is a free, open-source plugin that adds a wishlist button and a wishlist page. That is it.
The plugin stores wishlists using browser cookies for guests and user meta for logged-in users. It works with any theme that follows WordPress coding standards. The button placement is automatic, but you can also use shortcodes to place the button wherever you want.
If you need a quick wishlist solution and do not want to deal with settings or premium features, Simple Wishlist is a solid choice. It is perfect for small stores that want the basics without the overhead.
Key Features
- Zero-configuration setup
- Completely free with no premium upsells
- Cookie-based wishlists for guest users
- Shortcode support for custom placement
- Lightweight with minimal impact on page speed
Pricing: Free
★★★★☆ 4.2/5, Editor’s Rating
Rating: 4.4 out of 5 stars
MC Wishlist brings a modern, polished UI to the WooCommerce wishlist experience. The plugin focuses on design. The wishlist page looks great out of the box. The “Add to Wishlist” button blends in with popular themes. And the popup notifications give customers clear feedback when they add or remove items.
The free version includes a single wishlist, AJAX interactions, social sharing, and a responsive wishlist page. The premium version at $39 per year adds multiple wishlists, a wishlist sidebar widget, email sharing, and customization options for colors, icons, and button text. You also get analytics to see which products are wishlisted most often.
MC Wishlist is a good fit for stores that care about design and want their wishlist to match the look and feel of their theme without custom CSS work.
Key Features
- Modern UI with smooth AJAX interactions
- Popup notifications for add and remove actions
- Wishlist sidebar widget in premium
- Analytics for popular wishlisted products
- Full color and icon customization
Pricing: Free / $39/year (premium)
★★★★☆ 4.1/5, Editor’s Rating
Rating: 4.5 out of 5 stars
JetWishlist is part of the Crocoblock plugin suite. It is designed specifically for Elementor users. If you build your WooCommerce pages with Elementor, JetWishlist gives you drag-and-drop wishlist widgets that you can place anywhere in your designs. The integration is seamless.
The plugin comes with Elementor widgets for the wishlist button, wishlist count indicator, and wishlist page content. You can style everything using Elementor’s visual editor. No coding needed. It also works with JetEngine and JetSmartFilters for advanced filtering of wishlisted products.
The catch is that JetWishlist is not available as a standalone plugin. You need a Crocoblock subscription, which starts at $43 per year for a single site. But that subscription also includes other useful plugins like JetEngine, JetSmartFilters, and JetPopup. If you already use Crocoblock tools, JetWishlist is included in your plan.
Key Features
- Elementor drag-and-drop wishlist widgets
- Full visual styling with Elementor editor
- Works with JetEngine and JetSmartFilters
- Wishlist count indicator widget
- Part of the Crocoblock suite (40+ plugins)
Pricing: $43/year (Crocoblock single-site subscription)
★★★★☆ 4.0/5, Editor’s Rating
Rating: 4.1 out of 5 stars
Starter Templates by Brainstorm Force (the team behind Astra theme) includes a built-in wishlist module. If you already use Starter Templates to build your site, you get this wishlist feature for free. No extra plugin needed. It is built right into the template system.
The wishlist module is basic compared to dedicated plugins. It adds an “Add to Wishlist” button on product pages and a wishlist page where customers can view their saved items. It works well with the Astra theme and the starter templates that come with the plugin. But customization options are limited.
This is a good option if you use Starter Templates and want a simple wishlist without installing another plugin. But if you need advanced features like analytics, email alerts, or multiple wishlists, you will need a dedicated wishlist plugin instead.
Key Features
- Built into Starter Templates (no extra plugin needed)
- Works seamlessly with Astra theme
- Free with Starter Templates plugin
- Simple wishlist button and page
- Low resource usage since it is part of an existing plugin
Pricing: Free (included with Starter Templates)
★★★☆☆ 3.9/5, Editor’s Rating
Rating: 4.3 out of 5 stars
Share Wishlists puts the focus on social sharing. While most wishlist plugins treat sharing as a secondary feature, this plugin makes it the main event. Customers can create wishlists and share them with friends, family, or on social media with a unique link. The shared wishlist page shows product images, prices, and direct “Add to Cart” buttons.
This makes Share Wishlists perfect for gift registries, wedding lists, baby showers, and holiday wish lists. The recipient can see exactly what the person wants and buy it directly from the shared page. The plugin also tracks which items have been purchased from a shared wishlist. That prevents duplicate gifts.
The free version supports basic sharing. The premium version at $39 per year adds privacy controls, customizable sharing messages, and a “purchased” indicator on shared wishlists. If your store caters to gifting or events, this is the wishlist plugin to consider.
Key Features
- Focus on social and direct sharing of wishlists
- Unique shareable links for each wishlist
- Purchased item tracking on shared wishlists
- Perfect for gift registries and events
- Privacy controls in premium version
Pricing: Free / $39/year (premium)
Picking the right wishlist plugin depends on your store’s needs and budget. Here are the main things to consider.
Budget. If you want a free solution, TI WooCommerce Wishlist and YITH WooCommerce Wishlist both have excellent free versions. If you have a budget, YITH’s premium version offers the best value with its marketing automation features.
Page builder. If you use Elementor, JetWishlist from Crocoblock gives you native Elementor widgets. If you use Starter Templates with Astra, the built-in wishlist module saves you from installing an extra plugin.
Marketing features. If you want to use wishlists as a sales tool, go with YITH premium. Its price drop alerts and promotional emails can directly boost conversions.
Simplicity. If you just want a basic wishlist without settings to configure, Simple Wishlist or Premmerce Wishlist are your best bets.
Gift registries. If your store focuses on gifting, Share Wishlists has the best sharing and gift-tracking features.
Developer needs. If you are building a custom theme or headless store, WPC Smart Wishlist and MC Wishlist both offer hooks, filters, and API access for full control over the wishlist experience.
Do I need a WooCommerce wishlist plugin?
A wishlist plugin is not required to run a WooCommerce store. But it can help increase sales. Studies show that customers who use wishlists are more likely to return and make a purchase. A wishlist reduces abandoned carts by giving customers a way to save products without committing to a purchase right away.
Are there free WooCommerce wishlist plugins?
Yes. Several plugins on this list offer free versions. TI WooCommerce Wishlist, YITH WooCommerce Wishlist, WPC Smart Wishlist, and Simple Wishlist all have free versions available on WordPress.org. The free versions cover the basics well enough for small to medium stores.
Can guests use wishlists without creating an account?
Some plugins support guest wishlists. WooCommerce Wishlists (official) and TI WooCommerce Wishlist both allow guests to save wishlists using cookies. Keep in mind that cookie-based wishlists are lost when the customer clears their browser data.
Will a wishlist plugin slow down my store?
Most modern wishlist plugins are well-optimized and have minimal impact on page load times. Plugins like TI WooCommerce Wishlist and Simple Wishlist only load their assets on pages where they are needed. If performance is a top concern, choose a lightweight option like Simple Wishlist or Premmerce Wishlist.
Can I use a wishlist for gift registries?
Yes. Share Wishlists for WooCommerce is specifically designed for this use case. It lets customers create shareable wishlists with unique links. Recipients can view the list and buy items directly. The plugin also tracks which items have been purchased to prevent duplicate gifts. YITH WooCommerce Wishlist also supports sharing wishlists, though it is not its primary focus.
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Adding a wishlist to your WooCommerce store is one of the easiest ways to improve the shopping experience. It gives customers a reason to come back. It helps you understand what products people want. And it can directly increase your sales through features like price drop alerts and shared wishlists.
For most stores, we recommend starting with YITH WooCommerce Wishlist. The free version is excellent, and the premium version’s marketing features make it the most complete option. If you want an official WooCommerce extension, go with WooCommerce Wishlists. And if you need a completely free, lightweight solution, TI WooCommerce Wishlist is hard to beat.
Whichever plugin you choose, the important thing is to add a wishlist feature to your store. Your customers will appreciate it. And your sales numbers will reflect it.
