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Food & Beverage Brands Dominate Share of Voice on Facebook

Blog Posts, Ecommerce Strategy, Ecommerce Trends, Expert Insights, Share of Voice, Social Commerce

Food and beverage brands are rapidly increasing their presence on Facebook. Backed by strong engagement trends and consumer discovery behavior, the platform is becoming a dominant channel for visibility, forcing marketers to rethink how they allocate budgets and build content strategies.

Meta Launches SKU-Level Retail Media Tools

Advertising, Blog Posts, Ecommerce Strategy, Ecommerce Trends, Expert Insights, Instagram Shop, Marketplace, Social Commerce

Meta is transforming social advertising with SKU-level retail media tools. As measurement challenges grow in 2026, these innovations help brands track product-level performance, improve attribution, and compete in a rapidly expanding, data-driven retail media landscape.

TikTok Becomes a Premium Shopping Channel in the UK

Advertising, Blog Posts, Ecommerce Strategy, Ecommerce Trends, Expert Insights, Social Commerce, TikTok Shop

TikTok Shop in the UK is no longer just for cheap finds. New data reveals a growing appetite for premium products, reshaping how consumers interact with social commerce and how brands approach digital selling strategies.

Bol 7-daagse: Strategy, Timing, and How to Win on bol

Advertising, Blog Posts, Bol Marketplace, Ecommerce Strategy, Expert Insights, Marketplace

Bol 7-daagse is a key sales moment on bol.com that changes how people shop. We explore the timing, strategy, and how to turn short-term traffic spikes into consistent growth, stronger visibility, and higher conversions across your product listings.

PRESS RELEASE: 10XCREW launches TikTok for Brands

10XCREW Update, Blog Posts, Ecommerce Strategy, Ecommerce Trends, Event & Webinar, News, Social Commerce, Success Stories, TikTok Shop

Eindhoven, 25 March 2026 - 10XCREW launches TikTok for Brands to turn social into measurable revenue. By connecting TikTok with webshops and marketplaces, brands can drive real growth, increase demand, and measure impact across channels beyond engagement and reach.

TikTok’s U.S. Future Secured: What It Means for Brands and Creators

TikTok’s U.S. Future Secured for Brands and Creators

Blog Posts, Ecommerce Trends, Expert Insights, News, Social Commerce, TikTok Shop

TikTok has secured a path forward in the United States after years of regulatory pressure. The move stabilizes the platform’s future and signals new opportunities in advertising, social commerce, and creator-driven marketing.

Refurbed Hits €3B GMV as Re-commerce Expands in Europe

Advertising, Blog Posts, Ecommerce Strategy, Ecommerce Trends, Logistics, Marketplace, News, Share of Voice

Refurbed has crossed €3 billion in total GMV while expanding into more European markets. The milestone reflects growing consumer demand for refurbished electronics, sustainability, and affordable tech, signaling strong momentum for the recommerce sector across Europe.

Amazon Introduces Seller Wallet for European Sellers

Advertising, Amazon Ads, Amazon Marketplace, Blog Posts, Ecommerce Strategy, Ecommerce Trends, Expert Insights, News

Amazon is rolling out Seller Wallet across several European marketplaces, giving merchants greater control over cross-border payments. The new tool simplifies currency conversion, transfers, and cash-flow management for sellers operating across multiple EU stores.

Why OpenAI Revises Its “Shopping Inside ChatGPT” Strategy

Advertising, AI (Artificial Intelligence), Amazon Marketplace, Blog Posts, Ecommerce Strategy, Expert Insights, Marketplace, News

Agentic commerce promises a future where AI agents shop for users automatically. But OpenAI’s latest shift shows the reality is more complex. Technical challenges, consumer trust, and platform dynamics are reshaping how AI-powered shopping may actually evolve.