I think him doing that brutal press day in Korea was a genuine gamechanger bc the floodgates have suddenly opened with interviews and promotions and content and it’s all so upbeat I love it here
le sserafim and most of hybe artists aren't bad singers they're just showing what actual raw vocals sound like and by that they end up exposing the rest of kpop industry who at best put a loud backtrack and scream thru it the entire performance or just keep lip syncing as usual🤷🏻♀️