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Z Reitano
@ZReitano
CEO & Co-founder @Ro. Life with @cleoabram
New York, NY
Joined May 2011
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    Z Reitano
    @ZReitano
    Apr 24, 2021
    Work with people who: - consistently change your mind - care more about getting it right than being right - enjoy sparring intellectually - don’t give for the sake of social cohesion Last but not least, you have an absolute blast spending time together.
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    Z Reitano
    @ZReitano
    Jan 26, 2025
    A 4000 day overnight success. I’ve seen my wife @cleoabram over the last 11 years devote herself to explaining the world and telling stories. Nights and weekends when we first graduated college writing a newsletter to explain the week’s most topical issues. Taking animating
    143K
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    Z Reitano
    @ZReitano
    Sep 9, 2019
    Consider us flattered, hims. But mostly, we're just excited for your patients.
    On behalf of Hims’ patients, thank you for copying Ro
    From medium.com
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    Z Reitano
    @ZReitano
    Mar 6, 2020
    1/4 .@ro is launching a free telehealth assessment for COVID-19. If someone believes they may be experiencing signs or symptoms of COVID-19, they can complete the online assessment &, if appropriate, we will connect them w/ a doctor for a free video visit. getroman.com/coronavirus/
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    Z Reitano
    @ZReitano
    Aug 21, 2025
    1/ @serenawilliams is our newest ambassador at @ro. She’s sharing her weight loss story to inspire others. She has more willpower than most people on the planet and is the perfect example that weight is not just a matter of “diet and exercise”.
    5.3M
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    Z Reitano
    @ZReitano
    Oct 22, 2025
    Next to “marrying up” in the dictionary should have a picture of my face - smiling ear to ear. Last night, my better half @cleoabram was awarded a Poynter award with Dean Baquet. To see her introduced by @DKThomp and discuss the future of journalism with Dean filled my heart.
    329K
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    Z Reitano
    @ZReitano
    Oct 27, 2021
    Let’s talk about it: Growth, Business & Culture at Ro
    Let’s talk about it: Growth, Business & Culture at Ro
    From medium.com
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    Z Reitano
    @ZReitano
    Dec 3, 2019
    Open sourcing a DTC financial metrics explainer that's part of @ro's onboarding (payback excel model included). Hope it's helpful for all the founders, operators, and finance nerds out there. Shout out to @asusman103 medium.com/ro-co/dtc-metr…
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    Z Reitano
    @ZReitano
    Mar 23, 2021
    1/ The current healthcare system is working beautifully for insurance companies, but terribly for patients; to pretend otherwise is absolutely ridiculous. It’s time to give patients power.
    Online Pharmacy Ro to Raise Funding at $5 Billion Value
    From bloomberg.com
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    Z Reitano
    @ZReitano
    May 19, 2021
    1/ Could not be more thrilled that @ModernFertility is joining the @ro family. medium.com/ro-co/welcome-…
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    Z Reitano
    @ZReitano
    Mar 4, 2019
    As we've grown, we constantly get questions asking how physicians on @ro’s platform can offer high quality care at scale. So we're offering something that's missing from healthcare in general — unrivaled transparency. Here's how the @ro platform works: ro.link/the-future-of-…
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    Z Reitano
    @ZReitano
    Feb 15, 2022
    1/ I’m excited to announce that our existing investors have decided to further support Ro’s mission by investing $150M. A special thank you to all our investors.
    New funding, same mission
    From medium.com
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    Z Reitano
    @ZReitano
    Apr 17, 2019
    Here's how doctors on the @Ro platform are compensated. TLDR; they are paid the same regardless of whether a prescription is written and paid the same regardless of the pharmacy the patient chooses.
    How are doctors on Ro compensated and how do payments work?
    From medium.com
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    Z Reitano
    @ZReitano
    Oct 10, 2023
    Food For Thought: The Potential Ripple Effect of GLP1s. Hope it’s as interesting to read as it was to write.
    Food For Thought: The Potential Ripple Effect of GLP1s
    From ro.co
    71K