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Doug Collins
@DougCollinsUX
I build design teams, write about UX, & nerd out on accessibility + ethics. Author of The UX Design Field Book. Helping 50k+ designers do better work, together.
Denver, CO
Joined July 2014
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    Most people scan content and make assumptions based on past experiences with similar patterns. A bicycle company struggling with damaged shipments leveraged our propensity to scan by putting a TV image on its box. Damage rates fell 80%. #ux #design #industrialdesign
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    What does this button do? A. Launch the octopus. B. Activate the showerhead. C. Turn on the grow light. This is why icons need labels. #ux #design
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    Most people scan content and make assumptions based on past experiences with similar pieces. A bicycle comlany having difficulty with damaged shipments leveraged our propensity to scan by putting a TV image on its box. Damage rates fell 80%. #ux #design #industrialdesign
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    I have never once seen a conversation that started this way and ended well. #UX #UI #design
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    A designer is about to learn a critical lesson in affordance. Just because you can doesn't mean you should, but if it looks like you can, someone out there will. #ux #design
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    Lorem ipsum has been trying to warn us all along. #ux #design
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    A single mistake should never lead to devastating consequence. #ux #design
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    This is why we can’t have nice research. #UX #design
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    I, too, use a mouse with my iPhone.
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    You’re welcome, fellow pixel perfectionists. #UI #design
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    The four horsemen of terrible #UX #design.
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    Your original #design vs. your second iteration. #UX #UI
    Darth Vader and Dark Helmet, standing side by side.
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    Let’s be honest - #UX and #Agile do not play well together.