Here’s a map showing where college football viewership is most and least prevalent. California - except for Fresno - doesn’t watch college football & hasn’t for some time. The darker the shading the more viewers.
Christopher Lambert
25.9K posts
College football psychohistorian. Valuation, media economics, and system-level analysis—serious work, delivered with edge.
White Sulphur Springs, WV
Joined May 2023
- I'm told, by a reputable source, that 8 ACC schools are considering leaving the conference in mass.
- Apple pulled its offer to the Pac 12.
- The Big 12 is healthy now because it lost two - extremely toxic - members who were holding it back. We don't need to add toxic members. Maybe we should just say no to ASU and Utah?
- Big 12 is voting on Arizona and Arizona State today. Wouldn't surprise me if they vote on Utah too. UA's president is going to tell his board tonight that Arizona has been accepted into the Big 12 & ask permission to give notice to the Pac 12.
- I have some legit insider information from a source in the sports broadcasting industry that I was going to write up and disseminate, but I don't have the time. So, I'm just going to spill the beans here and now and see who takes notice.
- Arizona finding out the Big 12 is much tougher than the PAC 12.
- Pete Thamel hinting that UA, ASU and Utah will all jump to the Big 12.
- I already regret the Big 12 adding Arizona State... can we trade 1 ASU for an Oregon State and Washington State?
- Rank of Big 12 programs by merchandising from 2000 to 2024: 1 Kansas ~$95M 2023 2 West Virginia ~$78M 3 Oklahoma State ~$72M 4 Texas Tech ~$68M 5 BYU ~$65M 6 Iowa State ~$62M 7 Arizona ~$58M 8 Arizona State ~$55M
- The ACC said today it could lose up to $200M in revenue if Clemson and FSU leave. Think about that...
- The Big 12 has an outside chance of closing the gap with the B1G and SEC. If you don't see that... I'm sorry... you are blinded by bias.
- Also spoke with an SEC contact to ascertain his vibe on Utah as a SEC target. He thought I was referring to BYU…
- I keep reading articles dissecting the collapse of the PAC 12. They’re interesting enough, as sad as they are, but the true story of the PAC 12’s demise was on display Saturday when ASU’s Mike Crow & Ray Anderson displayed the poor judgement & ego issues that undermined the PAC


