Amazon S3
BigQuery
FTP Server
Google Sheets
Looker Studio
Microsoft Excel
SQL Databases
Snowflake
Origin
Power My Analytics started as bespoke software created by a web analytics consulting agency to meet its clients' needs. Manually exporting, importing, and consolidating reports for clients was far too time consuming. As a result, we ended up innovating our own custom tools to integrate and automate data when and where needed.
As one of the original Google Certified Partners, we've always been experts with the Google suite of products. Our initial apps centered around importing valuable metrics like phone lead and ad cost data into Google Analytics. When Google Data Studio launched, we were among the first to see the value in data connectors and have been building them ever since. Today, our data connectors integrate with all the most popular data sources and tools for marketing.
Brand
The Power My Analytics logomark represents our dedication to empowering customers through a combination of automation and great experience. We are a privately held company and have no external investors, which means the only people we answer to are our customers. As a result, we provide the best value in reporting automation.
- 2011
Power My Analytics started developing applications for reporting automation.
- 2013
Power My Analytics started importing cost data into Google Analytics so agencies and marketers could report Microsoft Ads, Facebook Ads and other channels alongside Google Ads. Reporting all PPC cost, revenue and ROAS in one GA report enabled PPC managers to quickly identify which channels were profitable and which were not.
- 2017
Power My Analytics started building connectors for Google Data Studio before community connectors were available. Cloud SQL connections were used to pipe Facebook, Microsoft and other data into Data Studio for agencies and marketers.
- 2018
Power My Analytics started ramping up community connectors for Google Data Studio and significantly expanded the number of marketing data sources available, all while maintaining world-class support and extremely competitive pricing.
- 2020
Power My Analytics started expanding data destinations and added Google Sheets, Microsoft Excel, BigQuery, and SQL to its reporting automation suite.
- 2021
Power My Analytics acquired eComIQ, a Google Marketing Partner, to enhance enterprise offerings for data acquisition and data management. With the eComIQ team onboard, professional data services were expanded.
- 2023
Power My Analytics achieved ISO 27001 certification, demonstrating our commitment to information security management and data protection for our global customer base.
- 2024
Power My Analytics achieved SOC 2 certification, further demonstrating our commitment to security, availability, and confidentiality in our data handling processes. We also established strategic technology partnerships with industry leaders including LinkedIn, HubSpot, and other major platforms, expanding our ecosystem of integrated marketing solutions.
- 2025
Power My Analytics rolled out the Data Builder for easy creation of blended datasets. In addition, AI insights were enabled for all plans, which allow marketers to identify opportunities to take action without moving their data to ChatGPT, Claude or other AI agents.
