What does our product catalog feed need to look like?

Google Shopping CSV or similar structured formats work well. PayPal also accepts catalog feeds via API or SFTP. Richer product metadata (size, color, material, texture) improves how your products surface in AI recommendations.

Do we need our full catalog ready at launch?

No. You can start with a curated subset (such as top sellers or a specific category) and expand as you grow comfortable with the platform. This reduces risk and speeds up time-to-market.

How do I get my products discovered on AI shopping platforms?

Discovery is determined by each platform's LLM algorithms, which match products to user intent. This is not paid search. Rich product metadata and instant-buy capability can improve discoverability. We’re also gathering prompt data insights to help merchants optimize their listings.

What fees apply to Store Sync transactions?

Your existing PayPal transaction fees apply. There are no additional Store Sync fees, but we reserve the right to introduce fees with advance notice, and may pass through fees charged by AI platforms.

What control do we have over our product listings?

You control which products appear in your catalog feed, including by geography and category. You can start with a curated subset and expand over time. A dashboard will let you select which participating AI platforms can display your products. We are actively building additional tools to manage, curate, and preview feed changes.

How are buyer/seller protections and disputes handled?

Your existing PayPal protections apply to Store Sync transactions. Merchants receive Seller Protection benefits on eligible transactions, and both Seller Protection and Purchase Protection are available for PayPal Payments. Disputes are handled per your existing agreements.

How do loyalty programs work with Store Sync?

Promotional pricing and discounts can be reflected in your product feed today. Full loyalty integration in agentic commerce environments (including points redemption and membership tier recognition) is in active development.

How do I set up Store Sync if I already use PayPal Checkout?

PayPal Payments are already enabled for agentic transactions, with no new integration required. Just connect with your preferred AI platforms in one tap and we’ll handle the rest. Contact sales to get started.

AI shopping powered by Store Sync

Powering AI sales from discovery to purchase

Connect once and reach the participating AI platforms your customers use to shop. With the tools and brand controls to turn discovery into revenue.

Contact Sales Developer Docs

Win high-intent shoppers

in agentic experiences

Make your products discoverable

Choose your preferred AI platforms and sync your catalog with one click. Add additional popular platforms and emerging marketplaces just as easily.

Show up accurately across surfaces

Data-rich insights ensure carts reflect real-time inventory availability and pricing across participating surfaces. Sync in real time and automatically drop orders into your fulfillment and post-purchase systems.

Turn conversations into conversions

AI agents show real-time pricing, availability, and checkout options so customers can move from discovery to purchase without leaving the conversation.

Maintain your brand across multiple AI shopping surfaces

Remain the seller of record

You control the payment transaction and maintain buyer communications, so the customer relationship stays yours across AI shopping surfaces.

Protect your brand reputation

Platform safeguards and contractual brand governance rules on AI platforms help protect how your products are displayed across AI shopping experiences.

Coming soon: Recognize loyal customers automatically

Loyalty members will be identified automatically, with member pricing, offers, and benefits applied at checkout across agentic channels.

Tools to help boost conversion and protect revenue. At scale.

Reduce fraud and protect lost revenue with a comprehensive suite of tools. Everything works together to help you capture more value from your orders.

Risk management

Control your risk strategy

Fight fraud and protect revenue with adaptive risk tools designed to help defend against evolving threats.

More about risk management

Market coverage

Grow across industries and markets

Already live for retail, digital goods, and travel, with more industries coming soon. Available in the US and UK today, with Germany and additional markets on the way.

Coming soon