Food for People and Planet

KRAV-labelled food is produced without artificial chemical pesticides and fertilizers. This can result in cleaner water, cleaner air, more fertile soils and increased biodiversity in the vicinity of KRAV-labelled crops.

KRAV has Standards for a better climate. For example, all KRAV-certified companies must only use electricity from renewable energy sources. Also, KRAV farmers with grazing animals must cultivate grass and clover, which binds carbon dioxide from the air into the ground.

One of the purposes of the KRAV Standards is that biodiversity is protected and developed. Since no artificial chemical pesticides are allowed on KRAV-certified farms it can result in more flowers and plants that can feed bees and other pollinators.

On a KRAV-labelled farm, the natural needs of animals are prioritised. Animals can be out of doors and graze as much as possible. This results in feed, natural activity and contributes to the animals being strong and healthy.

KRAV-certified companies must take responsibility for the working conditions and working environment of their employees. This is especially important when products to be KRAV-labelled are imported from countries with weak social legislation.