DID YOU KNOW?

By 2024, programmatic advertising is projected to account for nearly
90% of digital display ad spending worldwide.

The Automated Approach
to Online Marketing

Are you having trouble gaining the attention and awareness of potential customers? Are people not searching for your business and services? Utilizing our advanced display and video marketing will ensure you are grabbing the attention of your desired audience.

Programmatic advertising is the automated buying, placement, optimization and analysis of digital media ads.

Keen Insites will help you create and set up these complex ad strategies for your business to more effectively reach your target audience and maximize your brand impact.

PPC Ads
Programmatic advertising will make up the lion's share (91.3%) of US digital display advertising in 2024.
PPC Ads
In 2024, 88.2% of display ads in the United States are projected to be purchased programmatically.

Get Your Customers' Attention & Improve Your Brand Positioning

Boost your online advertising with our top-of-funnel programmatic display and video ad management.

  • Target your audience in real time
  • Increased ad efficiencies
  • Higher ROI on other advertising
  • Reach users where they are
  • Deliver personalized experiences
  • Understand user intent
  • Our expert team leverages data-driven strategies and innovative tools to manage your campaigns end-to-end—driving higher CTRs, increased ROI, lower CPC, and better conversions across all devices.

Types of Programmatic Advertising

  • Display: Banner ads.
  • Video: TV commercials, but online.
  • OTT : Over-The-Top refers to content providers that deliver media directly over the internet to users without the need for traditional cable or satellite TV services.
  • Social: Facebook, Twitter, Linkedin, etc.
  • Audio: Radio spots but online while you're listening to music, podcasts, etc.
  • Native: Advertorial or sponsored content that looks like a news report or content within the website but is an ad.
  • DOOH: Digital Out of Home (DOOH) are TV screens in doctor's offices, taxis, gas stations, or media pushed out at airports, or a digital billboard promoting broadway shows while stuck in traffic in NY.
  • OTT/CTV: Over-The-Top (OTT)/Connected TV (CTV) ads are Video ads while using streaming services (Netflix, Hulu) and the TV's connected to these streaming services (Roku, Apple TV).

Types of Targeting

  • Audience: specific demographic data, behaviors and interests.
  • Retargeting: Targets people who have been to your website, or other digital property.
  • Geo-Fencing: Targets people within a certain vicinity - great for mobile campaigns.
  • Managed Placements/Website/ App: When you know who your audience is and where they already go - you select the websites from a list.
  • Contextual: Target sites that have content related to certain themes.

The Options are Endless!

Let’s talk about your goals and discuss what will work best for your business!

What Success
Feels Like

Our clients' success is our greatest achievement. See how our tailored solutions have helped businesses thrive, from increased engagement to measurable growth.

Our programmatic ads significantly boosted our reach and conversions—highly effective!


–Sarah L., Digital Marketing Manager

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