Privacy Policy

Author:

Minnie Hamilton

Last updated: 9 January 2026

IMLCC.org (“we,” “us,” “our”) is an editorial website focused on helping adults understand and compare online casinos real money, including safety basics, payments and withdrawals, bonuses, verification, and responsible gambling features. This Privacy Policy explains what information we collect when you browse our site, how we use it, and the choices you have—especially if you live in the United States.

We are an affiliate publisher. That means some pages may include outbound links to third-party iGaming brands. If you click a link and later sign up or make a purchase, we may receive compensation. This policy covers what happens on IMLCC.org and does not replace third-party sites’ privacy policies.

What we collect

Information you provide to us

IMLCC.org does not require accounts to browse. We only collect personal information you choose to provide, such as when you email us or submit a contact form. This may include:

  • Your email address

  • Your name (if provided)

  • Any details you include in your message

Information collected automatically

Like most websites, we (and our service providers) automatically collect limited information about your device and how you interact with the site, such as:

  • IP address

  • Browser type and device/OS information

  • Pages viewed, time spent, and referring/exit pages

  • Approximate location (derived from IP, not precise GPS)

  • Cookie identifiers or similar online identifiers

Cookies, analytics, and tracking for affiliate attribution

We use cookies and similar technologies (like pixels and local storage) to:

  • Understand traffic and improve content (analytics)

  • Support advertising (where enabled)

  • Measure affiliate link performance and attribute commissions (affiliate tracking)

Affiliate tracking may use parameters such as UTMs, click IDs, or link-out events that help determine whether a commission is credited.

Sensitive information

We do not intentionally collect sensitive categories of personal information (such as government ID numbers, precise geolocation, health data, or information about children). If you include sensitive details in a message to us, we’ll treat it carefully, but we recommend you avoid sharing anything you wouldn’t want stored in email.

How we use information

We use information for a small number of practical reasons:

  • To operate and maintain the site

  • To respond to messages and support requests

  • To prevent abuse, spam, and fraud

  • To measure traffic, understand which topics help readers most, and improve content (for example, guides on payments, withdrawals, and bonus terms)

  • To run, personalize, or limit advertising frequency (where applicable)

  • To measure outbound link performance and attribute affiliate commissions

Cookies & tracking

Cookies are small files stored on your device that help websites remember preferences and measure usage. Pixels and similar tools can record events like page views or link clicks.

Your choices

You can control cookies and tracking in several ways:

  • Browser controls: Most browsers let you block or delete cookies and manage site permissions.

  • Private browsing: This can reduce stored cookies on your device (though it doesn’t make you invisible).

  • Ad choices: Many advertising providers offer interest-based ad opt-outs through industry tools.

  • Opt-out requests (US): You can email us at [email protected] with the subject line “Do Not Sell or Share” to request an opt-out of “sale/share” as defined under some state laws.

Global Privacy Control (GPC)

If your browser sends a Global Privacy Control signal, we treat it as a request to opt out of “sale/share” of personal information for cross-context behavioral advertising where feasible.

Advertising, analytics & affiliates

We may use:

  • Analytics tools to understand site performance and improve content (for example, which pages about safe real money casinos and payout reliability readers find useful).

  • Advertising partners (such as ad networks) that may use cookies/pixels to measure ads and limit repetition.

  • Affiliate partners that use tracking parameters to attribute commissions when users click outbound links and later take an action on a third-party site.

Outbound links may include identifiers (like campaign codes) so we can understand what content helps readers and keep the site running. This does not increase the price you pay on third-party sites.

Sharing of information

We share information only in limited situations:

  • Service providers who help run the website (hosting, analytics, security/anti-abuse, email delivery)

  • Advertising and affiliate partners for measurement and attribution (which may be considered “sharing” under some laws)

  • Legal and compliance reasons, such as responding to lawful requests or protecting rights and safety

We do not sell personal information for money. We may “share” certain identifiers for cross-context behavioral advertising and affiliate measurement as defined under California law.

Your privacy rights (US states)

Depending on your state, you may have rights to access, delete, correct, or opt out of certain uses of personal information.

California (CPRA)

California residents may have the right to:

  • Know what personal information we collect, use, and share

  • Request access to or deletion of personal information

  • Request correction of inaccurate personal information

  • Opt out of the “sale” or “sharing” of personal information (as defined by CPRA)

  • Not be discriminated against for exercising privacy rights

We do not use sensitive personal information to infer characteristics, and we do not offer accounts that would involve extensive profile data.

Virginia, Colorado, Connecticut, Utah

Residents of these states may have the right to:

  • Access and delete personal information

  • Correct personal information (in some states)

  • Opt out of targeted advertising and certain profiling

  • Appeal a denied request (where applicable)

How to exercise your rights

Email [email protected] with:

  • Subject: “Privacy Request” (or “Do Not Sell or Share” for opt-out)

  • A short description of what you want (access, delete, correct, opt-out)

To protect users, we may ask you to verify your request (for example, by confirming the email address used to contact us). We don’t require you to create an account.

Appeals (where applicable)

If we deny your request and you want to appeal, email [email protected] with “Appeal” in the subject line and include your original request details.

Data retention & security

We keep information only as long as needed for the purposes described above. Typical retention periods include:

  • Analytics data: often up to 24 months

  • Basic server/security logs: often up to 12 months

  • Contact messages: kept as long as needed to resolve the issue and maintain reasonable records

We use common security practices such as HTTPS, access controls, and regular updates. However, no website can guarantee perfect security.

Children’s privacy

IMLCC.org is intended for adults and is not directed to anyone under 21. If you are under 21, please do not use the site or submit personal information.

Third-party links & disclaimers

Our site links to third-party websites (such as casino operators and payment providers). We do not control their privacy practices. Please review their policies before providing information or creating accounts.

Changes to this policy

We may update this Privacy Policy from time to time. When we do, we’ll update the “Last updated” date at the top of this page.

Contact

Questions or requests? Email [email protected].

Not legal advice

This Privacy Policy is provided for informational purposes and is not legal advice.