Clubessential’s Live
& On-Demand Webinar Library
Welcome to the Clubessential Webinar Library. Below you will find a list of the upcoming and most recent webinars Clubessential has hosted.
Upcoming Webinars
Stay tuned for more upcoming webinars.
On-Demand Webinars

Navigating the Next Era of Private Club Management
Hear from Clubessential and a panel of industry leaders that will give you the tools, insights, and strategies you need to deliver more value, strengthen retention, and lead your club into the future.
In this session, we’ll explore:
- The Then vs. Now of Club Models – Why traditional prestige-based approaches stall growth, and the modern strategies that deliver results.
- Curated Member Experiences – How to design personalized, meaningful engagement that keeps members invested.
- Smarter Growth Through Data – Using predictive analytics and member behavior insights to boost retention and operational efficiency
- Generational Adaptability – The non-negotiables for attracting and engaging Gen X, Millennials, and the next generation of members.
- Connected-Club Technology – How to eliminate silos and bottlenecks by implementing a seamless, omnichannel member experience.
How Industry Leaders Are Revolutionizing Water Management
Discover how top superintendents and leading operators are using technology to cut water usage, reduce maintenance costs, and deliver better playing conditions—without sacrificing performance.
Learn how to:
- Conserve water while improving course health
- Reduce labor demands and maintenance costs
- Avoid costly turf damage
- Deliver more consistent playing conditions

Future Proof your Club’s Success: Embracing Trends with a Tech-Forward Strategy
HOSTED BY:
Scott Strong, President, Clubessential and Stacy Zak, Vice President of Product Management
From front of the house to back of the house operations, learn what it takes to drive value and a VIP experience into today’s private club landscape. Ensure your club is at the forefront of adaptation, and proactively navigating the trends impacting the industry to secure your club’s future.
In this session we dive into today’s trends and empower you with insights to successfully face the road ahead.

Embracing Omnichannel Technology for the Total Member Experience
HOSTED BY:
Stephanie Leli, Sr. Product Manager
In a time where seamless integration and personalized experiences reign supreme, leveraging omnichannel technology solutions helps you deliver unparalleled member experiences and stay competitive in an increasingly digital world. Omnichannel technology seamlessly integrates various channels, including mobile apps, websites, social media, and physical spaces, to create a unified member experience interacting with the club. The mobile app serves as the main hub, allowing for personalized conveniences and fostering member interaction and engagement. Embracing omnichannel technology leads to increased member retention, enhanced satisfaction, and revenue growth
In this session learn how to redefine member engagement and satisfaction by harnessing the transformative power of omnichannel technology.

Experience AND Efficiency: the Dynamic Duo
HOSTED BY:
R.J. Hoendorf, Product Manager and Aaron Hecker, Business Intelligence Analyst
Oftentimes, we hear “I don’t care about efficiency, it’s all about the experience.”
Join this session to learn how both experience and efficiency have a seat at the table of empowering your club staff and operations for optimal success.
Learn how toolsets like the Mobile POS, KDS, Club Intelligence, and more are powering not only efficiencies through their applications, but optimum experiences for both staff and members alike.

Strategic Alignment for the Road Ahead
HOSTED BY:
Mike Morin, Director of Data Management, Club Benchmarking
Ensuring your success in the future not only requires your understanding and embracing of the trends impacting the industry, your relentless commitment to creating the culture and having the toolset that attracts and retains top talent to provide the amazing member experiences you are known for, but it also demands that you are intentional about your strategic plan, both from an operational as well as a master facilities view.
Listen to Mike Morin from Club Benchmarking as he shares insights on how data analysis can help you gain a comprehensive understanding of the metrics that matter. This knowledge can enable you to create a well-informed strategy to enhance club experiences with a clear intention.

Clubessential Customer Panel: Harnessing Technology for Human Impact
HOSTED BY:
Kelly Hollis, Regional Sales Manager and Olivia Hammond, Customer Success Manager
This year’s Customer Panel discussion explored the transformative ways clubs are utilizing Clubessential tools to augment, not replace, the human touch in their operations. Discover firsthand from our esteemed panelists how they’ve strategically integrated Clubessential to boost operational efficiency, enhance service quality, and customize experiences for diverse member demographics.

Paid Traffic for Ancillary Business- Grow Weddings, Events, Programs and more
HOSTED BY:
Mark Farrow, Director of Marketing Services and Randy Sage, Pay-Per-Click Manager
During this session we will show you how paid digital advertising can grow your ancillary business at your club.
Dive into the strategies and tactics of Clubessential Ads Services to gain more visitors, clicks and conversions on your website.

Transforming Golf Experiences: On and Off the Course
HOSTED BY:
Dan Share, Director of Sales and Tim Gershey, Director of Client Services
From pre-tournament planning to day-of-operations, learn how to leverage our tournament management solutions (powered by BlueGolf) to transform the golf experience for members at your club.
Discover how your club can personalize the tournament experience, increase member engagement and deliver an enhanced on-course experience with innovative technology.

Better Data, Better Insights – AI-fueled Club Intelligence
HOSTED BY:
Susie Johnson, Member Relations Director – Greenville Country Club and Shawn Rowley, Director of Communications and Marketing – The Apawamis Club
Club Intelligence, our newest addition to Clubessential’s industry-leading line of analytics and reporting technology, can help you skip the strategic shots-in-the-dark.
In this recording, you’ll hear from real clubs about how Club Intelligence has accelerated their member experiences from essential to extraordinary, equipping their teams with powerful operational efficiencies.
Revolutionize Course Maintenance with taskTracker
HOSTED BY:
Jaime Sharp, Director of Software Engineering, Clubessential and Mike Wyant, Superintendent, Bull Run Golf Club
General managers need data to better manage the club’s budget. Superintendents may find frustration in writing job boards and needing to be in multiple places at once. Controllers need to know where variances occur and have in-depth insight into how money is spent.
Whatever your role, you deserve the tools to keep your golf course seamlessly maintained and your member experience extraordinary.

Power Your Game: Club360 Tournament Management for Courses and Clubs
HOSTED BY:
Andrew Chobany, Technical Support Specialist – BlueGolf and Michael Picciano, Head Golf Professional – Bull Valley Golf Club
Running a tournament doesn’t have to be a headache! With Club 360, you can transform the way your club handles events — from seamless registration and custom branding to live scoring and streaming. It’s tournament day, reimagined. Find out how you can leverage this Tournament Management solution for an improved member experience.
