Trigger based on clicks

Hi @sacommerce,

Thanks for your question — you’re right that engagement-based automations can be really powerful for following up with contacts who’ve already interacted with your emails.

At the moment, there aren’t preset workflows specifically for clicks, but you can set this up easily by creating a custom automation:

1. Create a custom workflow

Go to Automations → click Create custom workflow → select the trigger Clicked on a message (or Opened message if you prefer).

2. Use engagement triggers

These triggers let you automate follow-up messages based on how customers interact with your previous campaigns or automation emails. For example, you can send a targeted follow-up only to those who clicked a certain link.

3. Refine with trigger filters

Once you select a trigger, you’ll have access to filters that help you narrow down exactly who should enter the flow. You can refine by:

• Client app name (e.g., Gmail, Yahoo)
• Client app language
• Message channel (email, SMS, push)
• Clicked URL (for “Clicked on message” trigger)
• Device type (desktop, mobile, etc.)
• Message ID or message title
• Marketing activity name or type
• Operating system (Android, Windows, macOS, etc.)

4. Set frequency

For “Opened” and “Clicked” triggers, always set the frequency to at least 1 day. This ensures customers won’t get multiple follow-ups if they open or click more than once.

By tailoring automations this way, you can deliver personalized and timely follow-ups that build stronger connections with your audience. If anything about setting this up feels unclear, please let us know — we’ll be happy to clarify.

Hi @sacommerce,

I’m really glad to hear the explanation helped and that you now feel confident about where to find and use the Clicked on message trigger. It sounds like you’re set to start building your workflow and already thinking ahead about adding conditions and follow-ups, which is a great approach.

As you continue piecing everything together, don’t hesitate to drop another message if something feels unclear or doesn’t behave as expected. We’ll be here to make sure you have the clarity you need to keep moving forward smoothly.