Labour is about to lose one of its most dependable demographics. In 2024, nearly a quarter of women under 25 spurned the party to vote Green; recent surveys from More in Common show the group intends to abandon Labour even more in the future.
Keir Starmer’s Labour is falling behind. This time it isn’t the fiscal policy, or the ideological coherence, or the dwindling working-class voter base. It’s the graphic design. Newcomers with sharper signage are diminishing the UK’s largest left party.