Shopify conversion rate optimization - CRO strategy

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CRO/UX Audit

Why is CRO/ UX a good idea?

Improved Conversions

A CRO (Conversion Rate Optimization) and UX (User Experience) audit helps identify barriers and enhances the user journey, resulting in higher conversion rates.

Every $1 spent on UX improvement can result in a return of $100.

Source: Forrester Research

Enhanced User Satisfaction

Providing a seamless and intuitive user experience leads to increased customer satisfaction and loyalty.

88% of online consumers are less likely to return to a website after a bad experience.

Source: Econsultancy

Competitive Advantage

Investing in CRO/UX sets your website apart from competitors by offering a superior user experience, driving more traffic and conversions.

A well-optimized user experience can increase customer satisfaction by up to 30%.

Source: McKinsey & Company

Lower Bounce Rates

Addressing usability issues and optimizing the user interface can reduce bounce rates and encourage visitors to explore more pages on your website.

Websites with a fast-loading time experience 35% lower bounce rates.

Source: Google

UX failures we meet in 90% of stores

Addressing these common UX failures through a comprehensive CRO/UX audit and implementing recommended improvements can significantly enhance the user experience, drive higher conversions, and improve overall performance for online stores.

Inconsistent Branding

Issue

Inconsistent branding elements such as colors, fonts, and messaging across different pages of the website can confuse users and weaken brand identity.

Impact

Users may lose trust in the brand and perceive it as unprofessional or unreliable, leading to lower conversion rates and customer retention.

Slow Loading Times

Issue

Slow loading time results the low satisfaction of the customers.

Impact

Users may lose interest in shopping itself. As an outcome, the rate of the left carts are higher, but sales rate is lower.

Confusing Call-to-Action (CTA)

Issue

CTA is the literal navigation for the customer. Due to the improperly set CTA, users can easily get lost on the website.

Impact

As an outcome, the website has lower conversion rates and reduced engagement.

Complex checkout process

Issue

The checkout page is the final step of the shopping process. Complex checkout page can cause customers to leave their purchases.

Impact

As a result, the shopping carts will be left by the users leading to the low sales rate.

How we make it?

Determining the Problems

We actively listen and engage with you to identify and understand the challenges your project is facing.

Onboarding

We meticulously review the project details to ensure a thorough understanding, and we discuss the workflow to set clear expectations for collaboration.

Conducting the Audit

Our audit process involves a deep analysis of your strategy and performance, aiming to craft a comprehensive audit tailored for your brand’s specific needs.

Audit Presentation

We present the findings of our audit, providing detailed insights and engaging in a discussion to address any queries or concerns you may have.

Providing Recommendation

Based on the audit results, we recommend actionable changes designed to enhance your project’s effectiveness and efficiency.

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Successful Cases

The ones we’re so proud of!

View case

Why Voodoo Ecom?

About us

Voodoo Ecom is a full-service Shopify development agency based in Lviv, Ukraine. For 4 years on the market, we have provided hundreds of brands with customer-centric solutions. The Voodoo team is ready to turn your online business into a leader and achieve success in e-commerce.

Our values

Collaborative teamwork

High quality design

Fast communication

Clean and reliable code

Data-driven performance

$3.5M

Earned for our clients in 2024

461 Rebranding Cases
100% Job Success on Upwork
32 Successfully established brands

Our happy clients

Zw Map

Co-Founders, DTC Company

Voodoo Ecom Agency has generated as much revenue as the client had generated throughout the store’s existence. They’re responsive and take ownership of the project. There’ve been disruptions to the project, which they could’ve responded better to. They communicate via Slack and weekly meetings.

Anna Savchuk

ShurShur Founder

I highly recommend these guys: speed, professionalism, tasteful approach, modern look, full commitment and meeting deadlines. The brand has become better.

Our partners

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We work for you

Alex Rudenko

Сo-Founder & CEO

Dima Babich

Co-Founder, Shopify Expert, COO

Vlad Malchewskiy

Co-Founder, CMO

Sofia Zabrodska

Sales manager

Vadym – Marko Hruden

Head of sales, business development manager

Yana Khoma

Project Manager / Customer Support

Mark Zehelman

CTO

Anastasia Hudyma

Project Manager

Vadim Hula

Project Manager Officer

Illia Nalyvaiko

Project Manager

Olena Namaka

Project Manager

Dima Trokhymenko

TL Dev Dep

Anastasia Kapustnyk

Recruiter

Andriy Poliezhaiev

Customer Support

Anna Shcherban

Debeliak Mykhailo

Developer

Dmytro Vorona

Project Manager

Bogdan Gurskiy

Developer

Anna Ustinova

UX/UI Designer

Danylo Vitkovskyi

Ivan Bilobrov

Developer

Ivan Kotelevych

Jun Dev

Maksym Kurnyi

Developer

Roman Melnyk

Developer

Mykola Oliinyk

Developer

Nazariy Filyarskyy

Lead Gen

Vadym Pidhornyi

Snizhana Mohyl

Jun Dev

Frequently asked questions

What is a CRO/UX audit for a Shopify store?

A CRO (Conversion Rate Optimization) and UX (User Experience) audit is a comprehensive review of your Shopify store aimed at identifying areas where you can improve the user experience and increase conversion rates.

Why is a CRO/UX audit important for my Shopify store?

It helps identify issues that may be preventing visitors from becoming customers, improves customer satisfaction, and can lead to higher sales and better overall performance of your store.

How often should I conduct a CRO/UX audit?

It’s recommended to conduct an audit at least once a year or whenever you notice a significant drop in sales or traffic. Regular audits ensure your store stays optimized as market trends and user behaviors change.

Can I conduct a CRO/UX audit myself?

Yes, if you have the necessary knowledge and tools, you can conduct a basic audit yourself. However, for a thorough and professional assessment, it would be helpful to contact Voodoo Agency.

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Why is CRO/ UX a good idea?

Improved Conversions

Enhanced User Satisfaction

Competitive Advantage

Lower Bounce Rates

UX failures we meet in 90% of stores

How we make it?

How we make it?

Explore the improvements

Successful Cases

Why Voodoo Ecom?

About us

Our values

Our happy clients

Zw Map

Anna Savchuk

Our partners

Explore the improvements

We work for you

Frequently asked questions

Ready to innovate, build and grow?

Unlock Your Success with a CRO/UX Audit by Voodoo

Why is CRO/ UX a good idea?

Improved Conversions

Enhanced User Satisfaction

Competitive Advantage

Lower Bounce Rates

UX failures we meet in 90% of stores

How we make it?

How we make it?

Explore the improvements

Successful Cases

Why Voodoo Ecom?

About us

Our values

Our happy clients

Zw Map

Anna Savchuk

Our partners

Explore the improvements

We work for you

Frequently asked questions

Ready to innovate, build and grow?