How to Choose Luxury Jewellery for Women? Luxury jewellery is more than an accessory—it reflects personal style, confidence, and individuality. Whether you're building your own jewellery collection or searching for the perfect gift, choosing the right piece means looking beyond trends and investing in craftsmanship, versatility, and timeless design. From sculptural silhouettes to...

Our Aura Bracelets are crafted with real leather-coloured cord, slipped through an 18k gold-plated or silver-plated bead. Designed for both style and comfort, they include a slider closure and plated ends, making them the perfect everyday piece to wear alone or stack. Your aura is the invisible energy field that surrounds you, reflecting your emotions, personality, and spiritual state. Each aura colour carries its own meaning—symbolising everything from creativity and confidence to calmness and intuition. By understanding your aura, you can choose the perfect colour that resonates with your energy and wear it as a beautiful reminder of your inner self. Aura Bundle: Buy 1, get the 2nd one 40% off. TAKE THE QUIZ TO FIND OUT YOUR AURA What does the colour of your Aura mean? Brown: Practical, Grounded and Trustworthy. White: Generous, Wise and Pure. Red: Confident, Strong- willed and full of energy. Orange: Creative, Spontaneous and Sociable. Green: Ambitious, Compassionate and a Perfectionist. Blue: Empathetic, Honest and Supportive. Pink: Caring, Bubbly and Gentle.

Jewellery has the power to transform everyday dressing into something more refined and expressive. Among all jewellery categories, necklaces remain one of the most versatile ways to create individuality through layering, texture, and thoughtful styling. The By Alona Necklaces Collection brings together sculptural forms, elegant chains, and elevated statement pieces designed for women who...