U of Digital Virtual Workshops
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AI Accelerator:
Live AI Training for Ad and Marketing Professionals

Taught by industry experts. Designed for real-world impact. Become an AI strategist using hands-on learning and technology deep-dives.

  • 4 live workshops (90 minutes each)
  • 2 deep-dive sessions (60 minutes each)
  • Exclusive resource library with templates and tools
  • Industry-recognized certification upon completion
  • Access to ongoing learning resources and alumni network
AI Accelerator Certification Badge
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We are proud to educate the best companies in the world.

AI Accelerator: Build Confidence. Build Skill. Build Impact.

As AI transforms the marketing and advertising landscape, professionals need more than theory—they need practical skills that deliver immediate results.

This 4-workshop series bridges the gap between understanding AI and actually using it. You'll master the tools reshaping our industry while learning from professionals who understand where we've been and where we're headed.

Who's this program for?

  • Professionals in leading-edge advertising and marketing teams
  • Marketers evaluating AI tools and tactics
  • Agency leaders seeking to upskill themselves and their teams
  • Sellers and account managers who want to become more consultative on AI

What tangible skills will you learn?

  • Effective prompting techniques that unlock high-quality, reliable AI output
  • Smart selection of tools and features tailored to different marketing tasks
  • Clear understanding of AI limitations, risks, and how to mitigate them
  • Confident articulation of where AI is heading and what it means for the industry

Real Results from Real Professionals

After completing the AI Accelerator, learners reported:

+32% increase in using AI for decisions and actions
Improved confidence in selecting and implementing AI tools
Better understanding of AI's role in marketing strategy
Enhanced ability to communicate AI value to stakeholders

Understand the tools landscape

Utilize the AI tools that are transforming marketing and advertising.

ChatGPT
Akkio
Jasper
Midjourney
Julius
Fireflies.ai
Otter.ai
Claude
Gemini

We Leverage the Best Talent to Train the Best Talent

Our content development team combines decades of real-world experience with cutting-edge AI expertise to create the most comprehensive and practical learning experience available.

Content Developed and Validated By

Tom Riordan
Tom Riordan

AI Consultant & Lead Instructor

Founder of WordPower, specializing in generative AI implementation for businesses.

Dafydd Dent
Dafydd Dent

Former Google Leader & AI Educator

20+ years in tech with 11 years at Google designing learning programs.

Curriculum:
4 workshops + 2 deep dive sessions over 2 weeks

Our comprehensive program is structured to give you both theoretical understanding and practical implementation skills across the AI marketing landscape.

Multiple sessions throughout 2026 - Reserve your seat in an upcoming cohort or see session calendar.

Getting Started: Prep Work & Resources

  • Terminology to help you get started
  • Cheat sheet for AI tools

Workshop 1: Adapt: The Advertisers AI Toolkit

🕔 Length: 90 mins

  • Key concepts and terminology
  • AI Chat tools vs Saas platforms
  • Choosing your tools
  • Prompt engineering for excellent results
  • AI abilities - types of tasks that AI can supercharge
  • AI limitations and how to avoid them

Workshop 2: Take Action: Use AI to Strategize, Buy and Optimize

🕔 Length: 90 mins

  • Smarter media planning with deep research
  • Using meeting transcripts for insights
  • Segmenting audiences based on insights
  • Superpowered reporting and measurement
  • AI's impact on media activation

Deep Dive Session

🕔 Length: 60 mins

  • More advanced, hands-on activities
  • Get questions answered
  • Go deeper on topics you care about

Workshop 3: Generate: Use AI for Ideas, Content and Creative

🕔 Length: 90 mins

  • AI in ad concepting and creative prototyping
  • Generating images and ads
  • AI tools for generating ideas and content
  • Create excellent content yourselves - email, presentations, and more

Workshop 4: Prepare: The Future of AI in Advertising

🕔 Length: 90 mins

  • AI's impact on the consumer journey
  • What AI thinks about you and your brand
  • New channels and marketing strategies
  • Agents and their role in marketing
  • Latest tools, features and trends
  • How you can stay ahead of the curve

Deep Dive Session

🕔 Length: 60 mins

  • More advanced, hands-on activities
  • Get questions answered
  • Go deeper on topics you care about
  • Program review
  • Implementation planning
  • Ongoing learning resources to take back to your team

Certification

  • Certificate issuance
  • Alumni network access
  • Ongoing learning resources and updates to take back to your team

*Curriculum may be adjusted or revised before the sessions begin.

View a PDF of detailed course contents

Earn Your AI Accelerator Certification

Validate your AI expertise with an industry-recognized credential that demonstrates your practical skills in implementing AI for marketing and advertising.

AI Accelerator Certification Badge

Stand Out in Your Career

LinkedIn Credibility
LinkedIn Credibility

Showcase your AI implementation expertise with a verifiable credential that demonstrates practical, hands-on AI skills.

Alumni Network
Alumni Network

Join an exclusive community of 1,000+ certified professionals who have completed live AI workshops with industry experts.

Career Advancement
Career Advancement

Demonstrate advanced AI marketing capabilities that position you as a strategic AI leader in your organization.

Available Session Dates

Choose your preferred session when you enroll below

March 2026

Starts March 9th

May 2026

Starts May 12th

July 2026

Starts July 13th

All sessions include the same comprehensive curriculum and certification

These dates are tentative and subject to change.

View all dates and times for 2026

Can't make any of these dates? Contact us about future sessions.

Enroll in the Next Workshop

Save your seat for any upcoming AI Accelerator workshop.
Multiple sessions available throughout the year.

INDIVIDUAL

$975/seat
1-4 seats • Complete workshop series + certification
Your Complete AI Accelerator Experience:
  • 4 live workshop sessions
  • 2 live "catch-up" sessions for checking in with questions
  • Certification upon completion
  • 12 months access to every session on-demand

TEAM

$675/seat
5 seat minimum • Complete workshop series + certification
Everything in Individual, Plus Team Benefits:
  • Everything in the individual plan
  • Access for 5 to 10 team members
  • Centralized billing
  • Dedicated support
  • Custom onboarding

Interested in large team pricing? 👋
Reach out to [email protected]

Frequently Asked Questions

Get answers to common questions about AI Accelerator

AI Accelerator is a comprehensive 4-workshop series plus certification program designed for marketing and advertising professionals. You'll get hands-on experience with AI tools, learn practical implementation strategies, and develop the confidence to become an AI strategist in your organization. The program includes live workshops, deep dive sessions, pre-program resources, and industry certification.

Don't worry! All sessions are recorded and resources are shared with participants. You can also attend one of our two deep dive sessions where you can ask questions to catch up on any material you missed. Check the session calendar for details. If you need to miss the entire workshop series, please email [email protected].

AI Accelerator bootcamps happen live. They are virtual workshops with audience participation, discussion, and Q&A. All attendees are able to access recorded versions of every workshop.

Yes! You will receive a certification that's shareable on LinkedIn. U of Digital is one of the most respected educators in digital marketing and advertising and we have certified thousands of industry professionals.

AI Accelerator is a live virtual event. If you would like to know about in-person options, please email [email protected].

Yes! Here is a template cover letter you can access and modify. The full AI Accelerator curriculum is available here as a PDF.

Yes! Email [email protected] to request details on a private bootcamp for your team or department.

Yes! We do allow customers to pay via invoice for bulk ticket purchases. Please email [email protected] to inquire about invoice-based billing.

Email [email protected] with any questions and we'll get right back to you.

Trusted by professionals at industry-leading companies

Reddit
Triplelift
Yahoo!
L'Oreal
Mattel
Disney

Need Help?

Have questions about AI Edge?
Explore our full AI training catalog or contact us directly at [email protected].

Do you have a U of Digital account?

The next AI Accelerator cohort starts March 9th! Save $195 w/ code: EarlyBirdsAreSmart