Transform Your Backyard with a Fiberglass Pool
Ulrich Pool Company specializes in fiberglass pool installation in Fargo, ND, helping homeowners create beautiful, low-maintenance outdoor spaces.
2024 Grand Builder
2025 Imaginepools Dealer of Excellence
Years in the Pool Industry
Our Swimming Pool Services
Why choose Ulrich Pools
Why Build your pool with us?
Premium Pool Selection
As the only local Latham and Imagine Pools dealer in our region, we offer you more trusted options to choose from.
Exclusive Pools Dealer
Access to top-tier fiberglass pool designs and technology
Local, Family-Owned
Serving Fargo and the surrounding region with personalized service
15+ Years of Experience
Proven installation expertise across North Dakota and Minnesota
Faster Installation Process
Enjoy your pool sooner compared to traditional construction
As North Dakota’s Premier Imagine Pools & Latham Pools dealer, Ulrich Pool Company provides homeowners with access to two of the industry’s most trusted fiberglass pool manufacturers, backed by decades of innovation and proven performance. As a family-owned business serving Eastern North Dakota, Western Minnesota and Northern South Dakota for more than 15 years, we combine premium products with personalized service and expert craftsmanship. From the initial design consultation through final installation, our team is dedicated to delivering a seamless experience built on quality, transparency, and lasting value—so you can enjoy your backyard investment for years to come.
Explore our pools
Our Pool Collection
Explore our collection of premium fiberglass pools, designed to fit your lifestyle, space, and vision. From modern, clean lines to freeform designs, each pool offers durability, low maintenance, and a faster installation timeline so you can enjoy your backyard sooner.
Our Process
Ulrich Pools Process
From your first idea to your first swim, Ulrich Pool Company delivers a smooth, start-to-finish experience designed to keep your project simple, efficient, and stress-free. Every pool we install includes the essential equipment and upgrades you need for long-term performance, so you can enjoy your backyard with confidence from day one.
1. Consultation
We start with a conversation to understand your vision, budget, and backyard goals.
2. Site Visit
Our team evaluates your space to ensure the right fit, layout, and installation plan.
3. Planning
We design your pool and finalize details, including size, features, and timeline.
4. Installation
Your fiberglass pool is delivered, set quickly, and plumbed, making your transition to landscaping easy.
5. Contractor Work
We coordinate additional work like decking, landscaping, and finishing elements.
6. Finishing Touches
Final details are completed, equipment is tested, and your pool is prepared for use.
7. Swim!
Step into your new backyard and enjoy your pool with family and friends.
8. How we help you
Water testing, full walkthrough, maintenance guidance, pro tips, and answers to all your questions.
Explore our work
Our Projects
Check out local projects we’ve done right here in the Fargo-Moorhead-West Fargo area.
What’s Included?
Complete Pool Package
We provide a complete pool package with everything needed for a fully functional, ready-to-enjoy installation:
Fiberglass Pool & Professional Installation
Expertly installed for long-term durability
Pump, Filter & Heater
Efficient systems to keep your water clean and comfortable
LED Lighting (2–3 lights)
Sized to your pool for the perfect ambiance
Automatic Pool Cover
Added safety, efficiency, and convenience
Hand Rail
Easy and secure pool access
Cleaning Robot
Simple, low-maintenance upkeep
Start-Up Water Care
Balanced and ready for your first swim
First Year Open & Close
Seasonal service included
1-Year Build Warranty
Confidence in your investment
Automatic Pool Covers
Complete your pool
Protect your pool and simplify maintenance with a custom automatic pool cover designed to fit virtually any shape, from rectangular to freeform designs. At Ulrich Pool Company, we install high-quality Cover-Pools systems that enhance safety, improve energy efficiency, and help extend your pool season.
Serving as a safety cover, solar cover, and winter cover in one, automatic pool covers help retain heat, reduce evaporation, and keep debris out—so you can spend less time maintaining your pool and more time enjoying it.