Our vision

TriplePundit was founded in 2005 by MBA candidates in the first class of the first U.S. accredited sustainable business master’s program. We have deep roots in corporate sustainability and responsibility, and as the field continues to evolve, so are we.

TriplePundit relaunched in 2023 with a focus on solutions journalism and a renewed mission to cover the people and organizations tackling the world’s most pressing environmental, social and economic challenges. We inform and empower readers by focusing not only on problems, but also how people are working to solve them and what we can learn — whether they succeed or not. We seek out under-reported stories and underrepresented voices to platform those striving to bring about the mindset shifts and system changes necessary to push progress forward where it is needed most.

If you’re working on creative solutions in your community, we want to hear from you:

Send pitches to [email protected]

Interested in writing for us? Contact us at [email protected]

Our values

Urgency: To catalyze change now, we seek out and uplift ideas, models and solutions with the potential to create meaningful impact — wherever they may come from.

Hope: We believe in the opportunity for a brighter future. We don’t give up, and we don’t fall into the trap of believing the challenges we face are too insurmountable to solve.

Pragmatism: We don’t waste our time with hand-wringing or finger-pointing and keep laser-focused on real solutions for real impact.

Service: We respect and value our audiences and partners, and we seek to inform, empower and enable them to create change.

Our journalism

TriplePundit’s coverage aligns with the pillars of solutions journalism. All stories should clearly identify a response to a material social or environmental challenge, and provide the reader with insight, evidence and limitations to determine the efficacy of the solution. In cases where we cannot obtain some of this information, we should be transparent about why the information is not available to us and why the response is still newsworthy.

We follow the fundamental principles of journalism and adhere to the standards of our Code of Ethics, including:

• Our journalists should be honest, accurate, truthful and fair. They must not distort or fabricate facts, imagery, sound or data.
• We provide accurate context for all reporting. 
• We seek out diverse voices that can contribute important perspectives on the subjects we cover.
• Our journalists should ensure that sources are reliable. To the maximum extent possible, we make clear who and what our sources are, what motivations our sources may have and any conditions people have set for giving us information. When unsure of information, we leave it out or make clear it has not been corroborated.
• We correct errors quickly, completely and visibly, and we make it easy for our audience to bring errors to our attention.

Read TriplePundit’s Code of Ethics here.

Our commitment to diversity

TriplePundit is an equal opportunity employer. We value diversity, and we prohibit discrimination and harassment of any type. We are committed to rigorously seek diverse pools of candidates for all job openings, and we encourage staffers to seek diverse sources for their stories.

AI policy

We understand many reporters now use AI tools at various stages of the writing process, but because of our commitment to original journalism, TriplePundit only allows the use of AI under specific and constrained conditions that include careful human oversight. All of TriplePundit’s reporting is original, and we do not publish articles that include AI writing. If we use AI to create graphics or images included in our stories, we will disclose this, but it is not our preference to use AI to create these assets. Read our full AI policy here.

Sponsorship

TriplePundit partners with sponsors and advertisers through our branded content studio. These partnerships are clearly disclosed to our readers and the public. We require news-like content produced through our brand studio to be clearly identified as “Sponsored,” with labeling above the fold.

Work with us

Our branded content studio combines the editorial expertise of TriplePundit’s sustainability communicators and the reach of 3BL’s unrivaled distribution network, so you can find new ways to tell your stories better and share them more widely across your target audiences.

Our range of services includes writing, multimedia production, research and events, as well as an ESG communications audit to get to the heart of your company’s storytelling strategy. Click here to learn more.